1# Library to Find Best eBook for Read
Author : Mccarthy E. Jerome
Release : 1987-02-01
Genre :
Kind : eBook
Book Rating : 485/5 ( reviews)
Book Synopsis Basic Marketing by : Mccarthy E. Jerome
Download or read book Basic Marketing written by Mccarthy E. Jerome. This book was released on 1987-02-01. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gilbert A. Churchill
Release : 1996
Genre : Dataindsamling
Kind : eBook
Book Rating : 672/5 ( reviews)
Book Synopsis Basic Marketing Research by : Gilbert A. Churchill
Download or read book Basic Marketing Research written by Gilbert A. Churchill. This book was released on 1996. Available in PDF, EPUB and Kindle. Book excerpt: Why is BASIC MARKETING RESEARCH the best-selling marketing textbook? Because it's written to your perspective as a student. Authors Churchill and Brown know that for a marketing textbook to be effective, students have to be able to understand it. And they've achieved that time and again. This edition is packed with the features that made it a best-seller in the first place, from study tools to updated content to an easy-to-read writing style. Plus, in this volume you'll learn more about how experts gather data and how to use it yourself to turn greater profits.
Author : Karl Moore
Release : 2009-12-04
Genre : Business & Economics
Kind : eBook
Book Rating : 907/5 ( reviews)
Book Synopsis Marketing: The Basics by : Karl Moore
Download or read book Marketing: The Basics written by Karl Moore. This book was released on 2009-12-04. Available in PDF, EPUB and Kindle. Book excerpt: ‘...a punchy, stripped-down version of what marketing is all about.’ – The Times Higher Education Supplement If you have a product you’re looking to market, or you’re seeking to learn more about the potential of online marketing, Marketing: The Basics tells you everything you need to know about the techniques marketers use to push their product to the ‘tipping point’. The essentials of e-commerce are explored and explained, along side more traditional marketing approaches in this revised and updated new edition. This book: Explains the fundamentals of marketing and useful concepts such as the Long Tail Includes an international range of topical case studies, such as Obama’s presidential campaign, Facebook, and Google Also includes a glossary of terms, guides to further reading and critical questions to assist further thinking and study This lively and user-friendly introduction is perfect for professionals seeking to learn more about subject, and recommended for sixth-form, first-year undergraduate and MBA students.
Author : William Perreault
Release : 2013-04-16
Genre : Business & Economics
Kind : eBook
Book Rating : 554/5 ( reviews)
Book Synopsis EBOOK: Basic Marketing by : William Perreault
Download or read book EBOOK: Basic Marketing written by William Perreault. This book was released on 2013-04-16. Available in PDF, EPUB and Kindle. Book excerpt: Built on a strong foundation, Basic Marketing 18e with ConnectPlus and LearnSmart provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. The Perreault franchise was the pioneer of the “four Ps” in the introductory marketing course. The unifying focus of Basic Marketing has always been on how to make marketing decisions in deciding what customers to focus on and how best to meet their needs. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, recent “best practices,” and to tightly integrate the best digital tools in the industry for ensuring that students are prepared to engage in classroom lectures and pursue future business and marketing careers.
Author : Edmund Jerome MacCarthy
Release : 1975
Genre :
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Readings in basic marketing by : Edmund Jerome MacCarthy
Download or read book Readings in basic marketing written by Edmund Jerome MacCarthy. This book was released on 1975. Available in PDF, EPUB and Kindle. Book excerpt:
