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Basic Marketing Research

1996 Dataindsamling
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Release : 1996
Genre : Dataindsamling
Kind : eBook
Book Rating : 672/5 ( reviews)

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Book Synopsis Basic Marketing Research by : Gilbert A. Churchill

Download or read book Basic Marketing Research written by Gilbert A. Churchill. This book was released on 1996. Available in PDF, EPUB and Kindle. Book excerpt: Why is BASIC MARKETING RESEARCH the best-selling marketing textbook? Because it's written to your perspective as a student. Authors Churchill and Brown know that for a marketing textbook to be effective, students have to be able to understand it. And they've achieved that time and again. This edition is packed with the features that made it a best-seller in the first place, from study tools to updated content to an easy-to-read writing style. Plus, in this volume you'll learn more about how experts gather data and how to use it yourself to turn greater profits.

Basic Marketing Research (Book Only)

2017-10-18 Business & Economics
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Release : 2017-10-18
Genre : Business & Economics
Kind : eBook
Book Rating : 151/5 ( reviews)

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Book Synopsis Basic Marketing Research (Book Only) by : Tom J. Brown

Download or read book Basic Marketing Research (Book Only) written by Tom J. Brown. This book was released on 2017-10-18. Available in PDF, EPUB and Kindle. Book excerpt: Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Basic Marketing Research

2006 Marketing
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Release : 2006
Genre : Marketing
Kind : eBook
Book Rating : 429/5 ( reviews)

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Book Synopsis Basic Marketing Research by : Naresh K. Malhotra

Download or read book Basic Marketing Research written by Naresh K. Malhotra. This book was released on 2006. Available in PDF, EPUB and Kindle. Book excerpt: For undergraduate marketing research and marketing data analysis courses. Providing a hands-on approach to marketing research, this book fills the need for a marketing research text that presents concepts simply, illustrates them vividly, and applies them in real life marketing situations.

Basic Marketing Research

2004-07-01 Marketing research
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Release : 2004-07-01
Genre : Marketing research
Kind : eBook
Book Rating : 138/5 ( reviews)

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Book Synopsis Basic Marketing Research by : Alvin C. Burns

Download or read book Basic Marketing Research written by Alvin C. Burns. This book was released on 2004-07-01. Available in PDF, EPUB and Kindle. Book excerpt: For undergraduate Marketing Research courses. Best-selling authors Burns and Bush are proud to introduce Basic Marketing Research, the first textbook to utitlize EXCEL as a data analysis tool. Each copy includes XL Data Analyst(R), a user-friendly Excel add-in for data analysis. This book is also a first in that it's a streamlined paperback with an orientation that leans more toward how to use marketing research information to make decisions vs. how to be a provider of marketing research information.

Basic Marketing Research

2012
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Author :
Release : 2012
Genre :
Kind : eBook
Book Rating : 322/5 ( reviews)

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Book Synopsis Basic Marketing Research by :

Download or read book Basic Marketing Research written by . This book was released on 2012. Available in PDF, EPUB and Kindle. Book excerpt:

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