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Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture

2019-03-10 Business & Economics
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Release : 2019-03-10
Genre : Business & Economics
Kind : eBook
Book Rating : 669/5 ( reviews)

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Book Synopsis Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture by : Sydney Brouwer

Download or read book Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture written by Sydney Brouwer. This book was released on 2019-03-10. Available in PDF, EPUB and Kindle. Book excerpt: Every organization is aware of the importance of customer-centricity. Delivering a great customer experience is a priority for many companies. To achieve this, all sorts of methods are used to take the customer experience to the next level. However, too little attention is paid to one key aspect: leadership.In this book, Sydney Brouwer links customer-centricity and leadership. He zooms in on the role of the leader. After all, as a leader you are responsible for creating a culture that encourages everyone to understand and act on the interest of the customer. What should a leader do to make customer experience a priority for everyone in the organization? How can he enable and encourage customer-centric behavior? By using inspiring cases and examples from companies like Disney, citizenM and BMW, Sydney takes you on a journey along eight principles that will help leaders build a customer-centric culture. A culture that creates enthusiastic customers and employees.

Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture

2019-03-10 Business & Economics
Download Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture PDF Online Free

Author :
Release : 2019-03-10
Genre : Business & Economics
Kind : eBook
Book Rating : 669/5 ( reviews)

GET EBOOK


Book Synopsis Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture by : Sydney Brouwer

Download or read book Customer-Centric Leadership: 8 Principles for a Customer-Centric Culture written by Sydney Brouwer. This book was released on 2019-03-10. Available in PDF, EPUB and Kindle. Book excerpt: Every organization is aware of the importance of customer-centricity. Delivering a great customer experience is a priority for many companies. To achieve this, all sorts of methods are used to take the customer experience to the next level. However, too little attention is paid to one key aspect: leadership.In this book, Sydney Brouwer links customer-centricity and leadership. He zooms in on the role of the leader. After all, as a leader you are responsible for creating a culture that encourages everyone to understand and act on the interest of the customer. What should a leader do to make customer experience a priority for everyone in the organization? How can he enable and encourage customer-centric behavior? By using inspiring cases and examples from companies like Disney, citizenM and BMW, Sydney takes you on a journey along eight principles that will help leaders build a customer-centric culture. A culture that creates enthusiastic customers and employees.

Creating a Customer-centered Culture

1993 Consumer satisfaction
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Author :
Release : 1993
Genre : Consumer satisfaction
Kind : eBook
Book Rating : 516/5 ( reviews)

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Book Synopsis Creating a Customer-centered Culture by : Robin L. Lawton

Download or read book Creating a Customer-centered Culture written by Robin L. Lawton. This book was released on 1993. Available in PDF, EPUB and Kindle. Book excerpt: Creating a Customer-Centered Culture shows you how to successfully apply existing traditional management tools to knowledge and service work. it teaches you to think like customers so you can implement an organizational culture transformation on your way to total quality management in a jargon-free, step-by-step way.

The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance

2013-12-06 Business & Economics
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Release : 2013-12-06
Genre : Business & Economics
Kind : eBook
Book Rating : 827/5 ( reviews)

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Book Synopsis The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance by : Linden Brown

Download or read book The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance written by Linden Brown. This book was released on 2013-12-06. Available in PDF, EPUB and Kindle. Book excerpt: What do Toyota, Apple, and Zappos have in common? CUSTOMER-CENTRIC CULTURE And now, with this research-based method, you can replicate their success with your business Based on more than 60 studies and the authors’ three-year proprietary research project with more than 100 companies, The Customer Culture Imperative demonstrates that organizations exhibiting a strong "customer-centric culture" do, in fact, produce superior business performance. It provides diagnostic tools and a roadmap for effective implementation, designed to make cultural change concrete and actionable in any organization. Dr. Linden R. Brown is chairman and co-founder of MarketCulture Strategies Inc. Christopher Brown is the former marketing director for Hewlett-Packard for the South Pacific and is presently a Silicon Valley-based sales and marketing consultant.

The 8 Laws Of Customer-Focused Leadership

2024-07-02 Business & Economics
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Release : 2024-07-02
Genre : Business & Economics
Kind : eBook
Book Rating : 966/5 ( reviews)

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Book Synopsis The 8 Laws Of Customer-Focused Leadership by : Blake Morgan

Download or read book The 8 Laws Of Customer-Focused Leadership written by Blake Morgan. This book was released on 2024-07-02. Available in PDF, EPUB and Kindle. Book excerpt: A leadership playbook for making customer experience a core aspect of your business. In a rapidly changing world filled with uncertainties, one thing remains crystal clear: customers are increasingly fickle and no longer care about loyalty to any particular company. In addition, many well-intentioned companies are falling short of customer expectations, despite every organization’s potential for excellence. The truth is customer experience is not what it used to be. New technologies, values, generational expectations, economic instability, - and the rapid pace of change all must be considered as you forge ahead. How do you put the customer first in the face of all these emerging trends? Using cutting-edge research and interviewing top leaders across industries, customer experience futurist Blake Morgan has pulled together eight new laws that the best companies follow in terms of building and maintaining a focus on the customer. Customer experience is a decision leaders must make every day, and this book shows you how: C.reate a customer experience mindset. eX.ceed longterm profit expectations by focusing on both short term and long term profits. L.ay out your customer experience strategy creation and stick to it. E.mbark on your 90 day get started plan. A.nticipate the future by being a customer experience futurist. D.on’t forget that employees are customers too. E.valuate success and measure what can be measured. R.eaffirm the priority - keep CX front and center. Learn the laws, see how the best companies apply them, and build them into your organization to become a transformational customer experience leader!

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