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Why Killer Products Don't Sell

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Author :
Release : 2009-10-01
Genre : Business & Economics
Kind : eBook
Book Rating : 477/5 ( reviews)

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Book Synopsis Why Killer Products Don't Sell by : Ian Gotts

Download or read book Why Killer Products Don't Sell written by Ian Gotts. This book was released on 2009-10-01. Available in PDF, EPUB and Kindle. Book excerpt: Coming from conversations with executive teams of technology companies, venture capitalists, and M&A advisers, the insights contained in Why Killer Products Don't Sell are gold dust. First the book lays bare the claim that sales is sales is sales. It exposes the 4 very different 'Buying Cultures' and how they should be approached: Value Offered, Value Added, Value Created, and Value Captured. But it also gives a proven methodology for assessing a company's product mix ('offering' vs 'buying culture'), and a transformation approach to optimize sales and improve competitiveness.

Web Copy That Sells

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Author :
Release : 2013-02-15
Genre : Business & Economics
Kind : eBook
Book Rating : 522/5 ( reviews)

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Book Synopsis Web Copy That Sells by : Maria Veloso

Download or read book Web Copy That Sells written by Maria Veloso. This book was released on 2013-02-15. Available in PDF, EPUB and Kindle. Book excerpt: Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of newer, faster, and more effective techniques. Veloso provides both timeless and cutting-edge methods to help content marketers achieve phenomenal success. With the rise of social networks, “Twitterized” attention spans, and new forms of video content, marketers’ online sales techniques need an upgrade. In Web Copy That Sells, you’ll gain tips for: crafting attention-grabbing, clickable, and actionable content; learn how to streamline key messages down to irresistible “cyber bites” for highly targeted Facebook ads and interactive web banners; discover the latest psychological tactics that compel customers to buy; and learn how to write video scripts that sell. Whether your focus is on web copy, email campaigns, social media, or any of the other latest and greatest opportunities for lead generation through digital marketing communication, these tips will help you pack a fast, powerful, sales-generating punch.

How to Become a Successful Seller at the Web

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Author :
Release : 2008
Genre :
Kind : eBook
Book Rating : 307/5 ( reviews)

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Book Synopsis How to Become a Successful Seller at the Web by : Hans Peter Oswald

Download or read book How to Become a Successful Seller at the Web written by Hans Peter Oswald. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: Discover 1000 ways to multiply your sales at the web

Picmoney's Money Empire Guide To Learn The Secrets, How To Make Money Online By Work At Home Business

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Author :
Release : 2014-09-24
Genre :
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Picmoney's Money Empire Guide To Learn The Secrets, How To Make Money Online By Work At Home Business by : Gagan Kainth

Download or read book Picmoney's Money Empire Guide To Learn The Secrets, How To Make Money Online By Work At Home Business written by Gagan Kainth. This book was released on 2014-09-24. Available in PDF, EPUB and Kindle. Book excerpt: "Now Your All Dreams Will Going To Become Reality, with This Easy To Follow System To MAKE MONEY On Internet Instantly...The Amazing MONEY Making Secrets of A 28 Year Old Internet Millionaire Who Breaks His 6 Years Silence On How He's Made Millions on The Internet"

Book Descriptions That Sell

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Author :
Release : 2016-03-05
Genre : Self-publishing
Kind : eBook
Book Rating : 353/5 ( reviews)

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Book Synopsis Book Descriptions That Sell by : Gary Webb

Download or read book Book Descriptions That Sell written by Gary Webb. This book was released on 2016-03-05. Available in PDF, EPUB and Kindle. Book excerpt: Do You Know the 12 Proven Steps To Write Book Descriptions to Make Your Book Sell? Nonfiction authors often neglect being creative when writing book descriptions. They imagine that the great content inside the book will make it a success. What a joke! Writing book descriptions is a form of copy writing - it's advertising! You are not just telling what is inside the covers. You are telling the potential reader why they should buy the book. You are telling them in a way that appeals to both their reason and emotions. It is literally an art form of its own, but you can learn to do far better than most of the descriptions on the Net. In this 12-step book, you'll learn everything you need to write compelling, interesting, and persuasive book descriptions. As a result: - You'll have more initial sales of your books than you would have had without it. - You will have fewer bad reviews because your readers will know in advance what they are getting. - You will understand your competition and write better descriptions than they have. - You will attract more readers to your book page through the words included in the description. - You will learn how to close the sale through an effective call to action. Look at the book descriptions on Amazon! Most of them are poorly organized and unattractive. Most don't answer the reader's most important question, "What's in it for me?" This book is your first step in mastering the fine art of book descriptions that sell. This book will pay for itself by helping you with your book promotion and sales. It will also help you to write those short blurbs that most promotion sites want. It will help you know what to say on the back of your printed books. What can I say? You NEED this book!

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