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The Power of Personal Branding

2007 Business & Economics
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Release : 2007
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis The Power of Personal Branding by : Tim O'Brien

Download or read book The Power of Personal Branding written by Tim O'Brien. This book was released on 2007. Available in PDF, EPUB and Kindle. Book excerpt: "Why is personal branding so important today? At one time, superior skills, great resources and inside knowledge gave you a competitive advantage; now they are merely prerequisites if you even hope to compete in today's marketplace. Our personal brand--the word or phrase we want others to think of when they think of us--is all that is left to differentiate us from the pack. Because your personal brand is uniquely about you, it will never become a commodity. Statistics overwhelmingly show people buy personalities and ideas long before they buy products or services. The challenge for most professionals is that they lack the discipline necessary to define their personal brands. As a result, their peers select it for them. Unfortunately, the personal brand others select for you will not always be the personal brand you would have selected for yourself. This is where The Personal Branding Group comes in."--Descripción del editor.

Impressions

2014-09-01 Self-Help
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Release : 2014-09-01
Genre : Self-Help
Kind : eBook
Book Rating : 624/5 ( reviews)

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Book Synopsis Impressions by : Coyte Gene Cooper

Download or read book Impressions written by Coyte Gene Cooper. This book was released on 2014-09-01. Available in PDF, EPUB and Kindle. Book excerpt: Impressions is a book dedicated to helping people live an extraordinary life by introducing them to personal branding and the importance of embracing seemingly small, individual interactions. By investing in the personal branding process, every individual has the opportunity to cultivate extraordinary relationships that will enhance all areas of their life. The book includes 14 powerful chapters that will help readers develop a mindset that will open up new opportunities in their life. In the Early Planning phase (chapters #1-4), the focus is on the foundational elements necessary to understand the concept of personal branding and developing a brand vision that will guide the reader's efforts moving forward. These are key areas that are designed to cultivate energy in people's lives, as they will require readers to take the time necessary to really know the things they are passionate about. After this, the middle Implementation phase of the book (chapters #5-10) will emphasize the concepts and steps that are necessary to make the reader's vision a reality through the daily decisions you make. The final Follow Through phase (chapters #11-14) will build on the Implementation phase by providing additional insights that are critical for personal branding initiatives.

Self Marketing Power

2008 Conduct of life
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Release : 2008
Genre : Conduct of life
Kind : eBook
Book Rating : 801/5 ( reviews)

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Book Synopsis Self Marketing Power by : Jeff Beals

Download or read book Self Marketing Power written by Jeff Beals. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: Self Marketing Power is a book about business, career and life success. It's perfect for anyone who wants to boost revenue, start a business, close more deals or move up the corporate ladder.Through fascinating examples and entertaining stories, you will learn how to:Build a personal brand and promote it to your personal target audience Think like a politician in order to get ahead in business Establish name recognition and become a "celebrity" inside your sphere of interest Get real results from your networking efforts Exploit your current job for self marketing benefits Become a superstar in your profession Develop an expertise and become a sought-after speaker, consultant and source for news stories

Personal Branding For Dummies

2012-05-08 Business & Economics
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Release : 2012-05-08
Genre : Business & Economics
Kind : eBook
Book Rating : 184/5 ( reviews)

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Book Synopsis Personal Branding For Dummies by : Susan Chritton

Download or read book Personal Branding For Dummies written by Susan Chritton. This book was released on 2012-05-08. Available in PDF, EPUB and Kindle. Book excerpt: The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>

Power Branding

2014-01-07 Business & Economics
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Release : 2014-01-07
Genre : Business & Economics
Kind : eBook
Book Rating : 846/5 ( reviews)

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Book Synopsis Power Branding by : Steve McKee

Download or read book Power Branding written by Steve McKee. This book was released on 2014-01-07. Available in PDF, EPUB and Kindle. Book excerpt: "A marketing expert explains why some small companies grow into bigger and better organizations and others falter and asserts that companies can best expand their brand by using creative and sometimes counter-intuitive strategies to generate growth."--Publisher description.

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