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The Fundamentals of Typography

2011-08-31 Design
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Release : 2011-08-31
Genre : Design
Kind : eBook
Book Rating : 76X/5 ( reviews)

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Book Synopsis The Fundamentals of Typography by : Gavin Ambrose

Download or read book The Fundamentals of Typography written by Gavin Ambrose. This book was released on 2011-08-31. Available in PDF, EPUB and Kindle. Book excerpt: Introduces the fundamental principles of typographic theory and practice. This title offers an essential guide to the subject of typography and its role within graphic design.

The Fundamentals of Typography

2006-12-04 Design
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Release : 2006-12-04
Genre : Design
Kind : eBook
Book Rating : 974/5 ( reviews)

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Book Synopsis The Fundamentals of Typography by : Gavin Ambrose

Download or read book The Fundamentals of Typography written by Gavin Ambrose. This book was released on 2006-12-04. Available in PDF, EPUB and Kindle. Book excerpt: The Fundamentals of Typography offers an incisive guide to typographic theory and practice. Subjects include an introduction to the history of typography, the practice of typographic detailing, and font generation for print and web. The book demonstrates the power and variety of typography. Basic principles are presented through detailed explanations, expanded illustrations, case studies, and reference material from leading design studios around the world. A sound understanding of type history and classification facilitates controlled, intelligent and thoughtful type usage, across a range of media. This book builds upon these principles and will become an invaluable reference for creatives and designers.

Design Elements, Typography Fundamentals

2012-06 Art
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Release : 2012-06
Genre : Art
Kind : eBook
Book Rating : 677/5 ( reviews)

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Book Synopsis Design Elements, Typography Fundamentals by : Kristin Cullen

Download or read book Design Elements, Typography Fundamentals written by Kristin Cullen. This book was released on 2012-06. Available in PDF, EPUB and Kindle. Book excerpt: Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!

Basics Design 03: Typography

2005-06 Art
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Release : 2005-06
Genre : Art
Kind : eBook
Book Rating : 353/5 ( reviews)

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Book Synopsis Basics Design 03: Typography by : Gavin Ambrose

Download or read book Basics Design 03: Typography written by Gavin Ambrose. This book was released on 2005-06. Available in PDF, EPUB and Kindle. Book excerpt: Basics Design: Typography, follows on from Format and Layout to examine a third, fundamental area of graphic design. Typography is the means by which a written idea is given a visual form. The selection of this visual form from hundreds, if not thousands, of typefaces can dramatically affect the legibility of the written idea and a reader’s feelings towards it. Effective use of typography can produce a neutral effect or rouse the passions, symbolise artistic, political or philosophical movements, or even express the personality of a person or organisation. Typefaces vary from clear and distinguishable letterforms that flow easily before the eye and are suitable for extended blocks of text, to more dramatic and eye-catching typefaces that grab attention and are used in newspaper headlines and advertisements. This book’s aim is to impart a comprehensive understanding of typography, to explore its history, theory and practice. Aimed at both students and practising designers, it provides a thorough examination of how typography informs other aspects of creative design.

The Elements of Typographic Style

2019 Book design
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Release : 2019
Genre : Book design
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis The Elements of Typographic Style by : Robert Bringhurst

Download or read book The Elements of Typographic Style written by Robert Bringhurst. This book was released on 2019. Available in PDF, EPUB and Kindle. Book excerpt: The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.

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