The Design of Future Things

2009-05-12 Psychology

Author : Don Norman
Release : 2009-05-12
Genre : Psychology
Kind : eBook
Book Rating : 283/5 ( reviews)

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Book Synopsis The Design of Future Things by : Don Norman

Download or read book The Design of Future Things written by Don Norman. This book was released on 2009-05-12. Available in PDF, EPUB and Kindle. Book excerpt: In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrow's thinking machines. A fascinating look at the perils and promise of the intelligent objects of the future, The Design of Future Things is a must-read for anyone interested in the dawn of a new era in technology.

The Design of Future Things

2009-05-12 Psychology

Author : Don Norman
Release : 2009-05-12
Genre : Psychology
Kind : eBook
Book Rating : 031/5 ( reviews)

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Book Synopsis The Design of Future Things by : Don Norman

The Design of Everyday Things

2013-11-05 Business & Economics

Author : Don Norman
Release : 2013-11-05
Genre : Business & Economics
Kind : eBook
Book Rating : 654/5 ( reviews)

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Book Synopsis The Design of Everyday Things by : Don Norman

Download or read book The Design of Everyday Things written by Don Norman. This book was released on 2013-11-05. Available in PDF, EPUB and Kindle. Book excerpt: Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.

Living with Complexity

2016-02-12 Technology & Engineering

Author : Donald A. Norman
Release : 2016-02-12
Genre : Technology & Engineering
Kind : eBook
Book Rating : 940/5 ( reviews)

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Book Synopsis Living with Complexity by : Donald A. Norman

Download or read book Living with Complexity written by Donald A. Norman. This book was released on 2016-02-12. Available in PDF, EPUB and Kindle. Book excerpt: Why we don't really want simplicity, and how we can learn to live with complexity. If only today's technology were simpler! It's the universal lament, but it's wrong. In this provocative and informative book, Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives. It's not complexity that's the problem, it's bad design. Bad design complicates things unnecessarily and confuses us. Good design can tame complexity. Norman gives us a crash course in the virtues of complexity. Designers have to produce things that tame complexity. But we too have to do our part: we have to take the time to learn the structure and practice the skills. This is how we mastered reading and writing, driving a car, and playing sports, and this is how we can master our complex tools. Complexity is good. Simplicity is misleading. The good life is complex, rich, and rewarding—but only if it is understandable, sensible, and meaningful.

Turn Signals are the Facial Expressions of Automobiles

2014-12-02 Design

Author : Don Norman
Release : 2014-12-02
Genre : Design
Kind : eBook
Book Rating : 364/5 ( reviews)

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Book Synopsis Turn Signals are the Facial Expressions of Automobiles by : Don Norman

Download or read book Turn Signals are the Facial Expressions of Automobiles written by Don Norman. This book was released on 2014-12-02. Available in PDF, EPUB and Kindle. Book excerpt: By the author of THE DESIGN OF EVERYDAY THINGS. For decades, Don Norman has spoken the language of gadgets, explaining how the things we see every day are made and made better. In this smart, sharp, fun exploration of design, Norman pulls back the curtain on the things we make to make our lives easier. From water faucets and airplane cockpits to the concept of "real time" and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald A. Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the people who create it. TURN SIGNALS is an intelligent, whimsical, curmudgeonly look at our love/hate relationship with machines, as well as a persuasive call for the humanization of modern design.

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