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The Contagious Commandments

2018-11-01 Business & Economics
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Release : 2018-11-01
Genre : Business & Economics
Kind : eBook
Book Rating : 985/5 ( reviews)

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Book Synopsis The Contagious Commandments by : Paul Kemp-Robertson

Download or read book The Contagious Commandments written by Paul Kemp-Robertson. This book was released on 2018-11-01. Available in PDF, EPUB and Kindle. Book excerpt: Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance? Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution. Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike, Safaricom, BrewDog, LEGO, Kenco, and dozens more, The Contagious Commandments explores how companies fuse creativity, technology and behavioural psychology to achieve truly original marketing ideas that have a positive impact on society and profits - and how your brand can too.

Democracy and the Ten Commandments

2016-07-12 Social Science
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Release : 2016-07-12
Genre : Social Science
Kind : eBook
Book Rating : 094/5 ( reviews)

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Book Synopsis Democracy and the Ten Commandments by : Robert Kimball Shinkoskey

Download or read book Democracy and the Ten Commandments written by Robert Kimball Shinkoskey. This book was released on 2016-07-12. Available in PDF, EPUB and Kindle. Book excerpt: For 2,000 years Western culture has leaned heavily on the Ten Commandments for guidance in religion, ethics, and morality. The author, drawing upon modern Biblical science, demonstrates that those laws were designed for an entirely different purpose--to provide alternatives to repressive policies Israel reeled under in Egypt. The Decalogue is a political document designed to limit government intrusion into private lives. Its precepts deal with matters like political parties and intellectual freedom, central banking and taxation, occupational choice, free economy, humane working conditions, local government, right to life and international relations, land possession and inheritance, equal justice and education, and citizenship and public health. The author's interpretation necessitates a wholesale repositioning of Biblical religion. The Bible is not a book about religious worship, but is rather a book about citizen-empowered local democracy. This essay suggests a way out of the woods for an American democracy that has lost its way in a headlong veer toward heavy-handed central government.

Strategic Creativity

2022-06-01 Business & Economics
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Release : 2022-06-01
Genre : Business & Economics
Kind : eBook
Book Rating : 642/5 ( reviews)

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Book Synopsis Strategic Creativity by : Robin Landa

Download or read book Strategic Creativity written by Robin Landa. This book was released on 2022-06-01. Available in PDF, EPUB and Kindle. Book excerpt: The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, and to working with creatives. Strategic Creativity is a fundamental resource that enables business professionals to stand out amongst their colleagues and enhance their ability to communicate the creative "why" throughout their organizations, and it covers what every business expert should fully comprehend about the creative process. To effectively grow a business and reach the right audience or move a brand forward, advertising and branding need to be relevant, engaging, and worth people’s time. This book contains what a CEO, CMO, manager, business owner, or client didn’t learn about the creative side of advertising and design in business school. Featuring insightful conversations with creative experts, this book will earn a place on the desks of executives, leaders, managers, and middle managers across industries, whose work requires them to understand and execute on branding initiatives, advertising campaigns, social media, and other customer-facing content.

Sermons on the Commandments

1818
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Release : 1818
Genre :
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Sermons on the Commandments by : Robert JONES (D.D., Chaplain at the Cape of Good Hope.)

Download or read book Sermons on the Commandments written by Robert JONES (D.D., Chaplain at the Cape of Good Hope.). This book was released on 1818. Available in PDF, EPUB and Kindle. Book excerpt:

Sermons on the Commandments

1818 Ten commandments
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Release : 1818
Genre : Ten commandments
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Sermons on the Commandments by : Robert Jones (Chaplain at the Cape of Good Hope.)

Download or read book Sermons on the Commandments written by Robert Jones (Chaplain at the Cape of Good Hope.). This book was released on 1818. Available in PDF, EPUB and Kindle. Book excerpt:

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