The Art of Social Selling

2014-01-13 Business & Economics

Author : Shannon Belew
Release : 2014-01-13
Genre : Business & Economics
Kind : eBook
Book Rating : 332/5 ( reviews)

GET EBOOK

Book Synopsis The Art of Social Selling by : Shannon Belew

Download or read book The Art of Social Selling written by Shannon Belew. This book was released on 2014-01-13. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a detailed methodology for growing sales and expanding their customer base via Facebook, Twitter, LinkedIn, Pinterest, and other social media platforms. Internet marketing strategies have evolved well past the days of purchasing banner space on popular websites and hoping the right customers stumble upon it during their late-night searches. With the explosion of social media platforms, businesses can now tap into specific online communities and be confident that they are communicating directly and regularly with their target audience. Citing enlightening research and real-world examples, The Art of Social Selling will show you how to: Use content and conversations to build online relationships that transition to sales Execute realistic sales strategies for each of the major social media platforms Spot social media trends that may influence future buying behaviors Sell online in B2B and B2C environments Turn social shares (likes, favorites, +1s) into social sales Set tangible goals Use online tools and analytics to track social influencers and identify relevant conversations as they are happening Complete with a chapter dedicated to capturing mobile sales--a segment currently exploding as the adoption of smartphones and tablets continues to grow--this invaluable guide is a must-have resource for sales professionals in every industry.

The Art of Social Selling

2018 Internet marketing

Author :
Release : 2018
Genre : Internet marketing
Kind : eBook
Book Rating : /5 ( reviews)

GET EBOOK

Book Synopsis The Art of Social Selling by :

Download or read book The Art of Social Selling written by . This book was released on 2018. Available in PDF, EPUB and Kindle. Book excerpt:

The Art of Social Media

2014-12-04 Business & Economics

Author : Guy Kawasaki
Release : 2014-12-04
Genre : Business & Economics
Kind : eBook
Book Rating : 674/5 ( reviews)

GET EBOOK

Book Synopsis The Art of Social Media by : Guy Kawasaki

Download or read book The Art of Social Media written by Guy Kawasaki. This book was released on 2014-12-04. Available in PDF, EPUB and Kindle. Book excerpt: By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media—the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”

Social Selling

2016-07-03 Business & Economics

Author : Timothy Hughes
Release : 2016-07-03
Genre : Business & Economics
Kind : eBook
Book Rating : 020/5 ( reviews)

GET EBOOK

Book Synopsis Social Selling by : Timothy Hughes

Download or read book Social Selling written by Timothy Hughes. This book was released on 2016-07-03. Available in PDF, EPUB and Kindle. Book excerpt: Adopt a clear strategy for social selling, including how to build authority online, gain influence in target communities and engage with decision-makers and changemakers to 'hack' the buying process, with the bestselling book from industry thought-leader Tim Hughes. As the digital landscape continues to change buying habits at both B2B and B2C level, it has become increasingly difficult to reach customers early enough in their decision-making process through traditional sales methods. Developing relationships with decision-makers through social networks has become an increasingly critical skill - enabling sales professionals to engage early on and 'hack' the buying process. Social Selling provides a practical, step-by-step blueprint for harnessing these specific and proven techniques including: -How to use networks purposefully to build social trust and create a high-quality community -How to develop real influence and authority in your subject area and connect with change-makers -How to scale the social selling strategy across an organization including maturity and investment models, risk and governance, and technology platforms Written by Tim Hughes, a thought-leader and renowned practitioner in social selling, and Matt Reynolds, one of the UK's leading technology sociologists, this book is essential reading for sales professionals, digital sales directors and SMEs who want to embrace the power of social selling in their organization.

Popular eBooks

The Art of Social Selling

The Art of Social Selling

The Art of Social Media

Social Selling

You may also like...