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The Advertising On-ramp

2013 Advertising
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Release : 2013
Genre : Advertising
Kind : eBook
Book Rating : 519/5 ( reviews)

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Book Synopsis The Advertising On-ramp by : Belle Frank

Download or read book The Advertising On-ramp written by Belle Frank. This book was released on 2013. Available in PDF, EPUB and Kindle. Book excerpt: "The Advertising On-Ramp" provides strategies readers can use to make their job prospecting more effective. It also serves as a source of emotional support for job seekers, which is increasingly needed in these complicated economic times. This book is a must-read for college seniors and new graduates in communications, marketing, and advertising, or those in liberal arts who want to move into those fields. Belle Frank is responsible for hiring, so it addresses many issues that marketing professionals have encountered when interviewing and hiring. "The Advertising On-Ramp" is also important for professionals in the marketing business who are responsible for attracting and developing new talent as well as those who are advising graduates about career choices.

The Revenue Ramp

2021-06-25
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Release : 2021-06-25
Genre :
Kind : eBook
Book Rating : 454/5 ( reviews)

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Book Synopsis The Revenue Ramp by : Lisa Cole

Download or read book The Revenue Ramp written by Lisa Cole. This book was released on 2021-06-25. Available in PDF, EPUB and Kindle. Book excerpt: The stress of the economic downturn is taking its toll on you and your team. You're being pushed to generate more leads, but there are already tons of marketing leads that have been ignored or mishandled. Your demand generation engine is stalled because of market disruption, rapidly changing buyer preferences and the inability to depend on in-person events as a source of low-cost leads. Despite the pressure for more leads, your budget has been reduced to bring operating expenses in line with lower than expected revenues. You know the answer cannot simply be do more and even if your team was able to deliver more, you're worried that you won't be able to prove that Marketing was a significant driver of your company's revenue recovery. If this sounds familiar, this book is for you. Following the proven step-by-step process outlined in The Revenue RAMP, you will fix the leaks in your revenue pipeline, change Sales' perception of Marketing and lead quality, enable your prospective customers to make smarter buying decisions and unlock the true potential of your team to build the ramp your business needs to grow revenue. All without stretching your team too thin, compromising lead quality, or begging for more resources.

Roll, Slope, and Slide

2006-01-01 Juvenile Nonfiction
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Release : 2006-01-01
Genre : Juvenile Nonfiction
Kind : eBook
Book Rating : 092/5 ( reviews)

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Book Synopsis Roll, Slope, and Slide by : Michael Dahl

Download or read book Roll, Slope, and Slide written by Michael Dahl. This book was released on 2006-01-01. Available in PDF, EPUB and Kindle. Book excerpt: Explains how and why ramps and other inclined planes are used in everyday life.

Off Ramp

2005-07 Biography & Autobiography
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Release : 2005-07
Genre : Biography & Autobiography
Kind : eBook
Book Rating : 886/5 ( reviews)

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Book Synopsis Off Ramp by : Hank Stuever

Download or read book Off Ramp written by Hank Stuever. This book was released on 2005-07. Available in PDF, EPUB and Kindle. Book excerpt: "We visit discount funeral homes ("Let's say you're dead..."), campgrounds where international bonds are formed ("We are from Netherlands, and we are for two days wonderink, who it is you are"), and storage facilities where America keeps its strangest secrets. We meet the men who drew the comic-book characters (including Wonder Woman) Stuever loved as a child, professional bowlers, waterbed aficionados, and some Texans on "debris drives" in search of pieces of the fallen Columbia shuttle. Finally, we travel to Stuever's hometown of Oklahoma City where the bombing of the Alfred P.Murrah federal building has created a kind of Elsewhere he has never seen before."--BOOK JACKET.

Ramp Hollow

2017-11-21 History
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Release : 2017-11-21
Genre : History
Kind : eBook
Book Rating : 970/5 ( reviews)

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Book Synopsis Ramp Hollow by : Steven Stoll

Download or read book Ramp Hollow written by Steven Stoll. This book was released on 2017-11-21. Available in PDF, EPUB and Kindle. Book excerpt: How the United States underdeveloped Appalachia Appalachia—among the most storied and yet least understood regions in America—has long been associated with poverty and backwardness. But how did this image arise and what exactly does it mean? In Ramp Hollow, Steven Stoll launches an original investigation into the history of Appalachia and its place in U.S. history, with a special emphasis on how generations of its inhabitants lived, worked, survived, and depended on natural resources held in common. Ramp Hollow traces the rise of the Appalachian homestead and how its self-sufficiency resisted dependence on money and the industrial society arising elsewhere in the United States—until, beginning in the nineteenth century, extractive industries kicked off a “scramble for Appalachia” that left struggling homesteaders dispossessed of their land. As the men disappeared into coal mines and timber camps, and their families moved into shantytowns or deeper into the mountains, the commons of Appalachia were, in effect, enclosed, and the fate of the region was sealed. Ramp Hollow takes a provocative look at Appalachia, and the workings of dispossession around the world, by upending our notions about progress and development. Stoll ranges widely from literature to history to economics in order to expose a devastating process whose repercussions we still feel today.

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