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Sustainable Energy Branding

2023-02-27 Business & Economics
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Release : 2023-02-27
Genre : Business & Economics
Kind : eBook
Book Rating : 864/5 ( reviews)

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Book Synopsis Sustainable Energy Branding by : Fridrik Larsen

Download or read book Sustainable Energy Branding written by Fridrik Larsen. This book was released on 2023-02-27. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable energy branding has become one of the hottest topics in business. As climate change and market liberalisation—the greatest environmental and economic challenges of our times—are prompting the world's power companies to transform on a scale never seen before, the eyes of the world are firmly upon them. By introducing new business models, as well as new ways of generating power, energy-sector giants are aiming to dramatically cut harmful emissions over the next few decades. Crucial to the success of this transition is the support of energy consumers and political decision-makers, and this challenge should not be underestimated. Power companies are, therefore, developing new marketing and communication strategies around renewable energy, sustainable growth, co-operation with customers and environmental protection. Fridrik Larsen, the world’s foremost expert on energy branding, looks at the role of branding and marketing in the energy transition through a series of interviews with senior energy-sector executives. These compelling insights from industry leaders make this book a must-read for marketing and C-suite executives at energy companies who are wanting to communicate sustainable and renewable energy solutions effectively to make a difference.

Reactor and Process Design in Sustainable Energy Technology

2014-07-28 Technology & Engineering
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Release : 2014-07-28
Genre : Technology & Engineering
Kind : eBook
Book Rating : 783/5 ( reviews)

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Book Synopsis Reactor and Process Design in Sustainable Energy Technology by : Fan Shi

Download or read book Reactor and Process Design in Sustainable Energy Technology written by Fan Shi. This book was released on 2014-07-28. Available in PDF, EPUB and Kindle. Book excerpt: Reactor Process Design in Sustainable Energy Technology compiles and explains current developments in reactor and process design in sustainable energy technologies, including optimization and scale-up methodologies and numerical methods. Sustainable energy technologies that require more efficient means of converting and utilizing energy can help provide for burgeoning global energy demand while reducing anthropogenic carbon dioxide emissions associated with energy production. The book, contributed by an international team of academic and industry experts in the field, brings numerous reactor design cases to readers based on their valuable experience from lab R&D scale to industry levels. It is the first to emphasize reactor engineering in sustainable energy technology discussing design. It provides comprehensive tools and information to help engineers and energy professionals learn, design, and specify chemical reactors and processes confidently. - Emphasis on reactor engineering in sustainable energy technology - Up-to-date overview of the latest reaction engineering techniques in sustainable energy topics - Expert accounts of reactor types, processing, and optimization - Figures and tables designed to comprehensively present concepts and proceduresHundreds of citations drawing on many most recent and previously published works on the subject

Designing Sustainable Energy for All

2018-05-17 Technology & Engineering
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Release : 2018-05-17
Genre : Technology & Engineering
Kind : eBook
Book Rating : 238/5 ( reviews)

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Book Synopsis Designing Sustainable Energy for All by : Carlo Vezzoli

Download or read book Designing Sustainable Energy for All written by Carlo Vezzoli. This book was released on 2018-05-17. Available in PDF, EPUB and Kindle. Book excerpt: This open access book addresses the issue of diffusing sustainable energy access in low- and middle-income contexts. Access to energy is one of the greatest challenges for many people living in low- income and developing contexts, as around 1.4 billion people lack access to electricity. Distributed Renewable Energy systems (DRE) are considered a promising approach to address this challenge and provide energy access to all. However, even if promising, the implementation of DRE systems is not always straightforward. The book analyses, discusses and classifies the promising Sustainable Product-Service System (S.PSS) business models to deliver Distributed Renewable Energy systems in an effective, efficient and sustainable way. Its message is supported with cases studies and examples, discussing the economic, environmental and socioethical benefits as well as its limitations and barriers to its implementation. An innovative design approach is proposed and a set of design tools are supplied, enabling readers to create and develop Sustainable Product-Service System (S.PSS) solutions to deliver Distributed Renewable Energy systems. Practical applications of the book’s design approach and tools by companies and practitioners are discussed and the book will be of interest to readers in design, industry, governmental institutions, NGOs as well as researchers.

Sustainable Energy

2005 Nature
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Release : 2005
Genre : Nature
Kind : eBook
Book Rating : 537/5 ( reviews)

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Book Synopsis Sustainable Energy by : Jefferson W. Tester

Download or read book Sustainable Energy written by Jefferson W. Tester. This book was released on 2005. Available in PDF, EPUB and Kindle. Book excerpt: Evaluates trade-offs and uncertainties inherent in achieving sustainable energy, analyzes the major energy technologies, and provides a framework for assessing policy options.

Energy Branding

2017-06-10 Business & Economics
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Release : 2017-06-10
Genre : Business & Economics
Kind : eBook
Book Rating : 982/5 ( reviews)

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Book Synopsis Energy Branding by : Friðrik Larsen

Download or read book Energy Branding written by Friðrik Larsen. This book was released on 2017-06-10. Available in PDF, EPUB and Kindle. Book excerpt: Demonstrating the potential of building strong brands in the energy sector, this book explores the challenges of shifting the perception of energy from a commodity business into a consumer brand. Energy suppliers are increasingly being met with skepticism, indicating the need for a greater focus on marketing and branding in the energy industry. The author examines both perspectives of energy as a commodity business and a consumer brand, as well as the perception of energy consumers across Europe. Topics discussed include green energy, the liberalisation of the electricity industry, and the relationship between consumers and executives in the energy market. One of the first of its kind, this book offers a unique and innovative study of the development of branding in the energy industry, and sheds light on future marketing strategies.

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