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Selling in the Sport Industry

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Author :
Release : 2020
Genre :
Kind : eBook
Book Rating : 306/5 ( reviews)

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Book Synopsis Selling in the Sport Industry by :

Download or read book Selling in the Sport Industry written by . This book was released on 2020. Available in PDF, EPUB and Kindle. Book excerpt:

Financial Management in the Sport Industry

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Author :
Release : 2016-12-15
Genre : Sports & Recreation
Kind : eBook
Book Rating : 469/5 ( reviews)

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Book Synopsis Financial Management in the Sport Industry by : Brown T Matthew

Download or read book Financial Management in the Sport Industry written by Brown T Matthew. This book was released on 2016-12-15. Available in PDF, EPUB and Kindle. Book excerpt: Financial Management in the Sport Industry provides readers with an understanding of sport finance and the importance of sound financial management in the sport industry. It begins by covering finance basics and the tools and techniques of financial quantification, using current industry examples to apply the principles of financial management to sport. It then goes beyond the basics to show how financial management works specifically in sport - how decisions are made to ensure wealth maximization. Discussions include debt and equity financing, capital budgeting, facility financing, economic impact, risk and return, time value of money, and more. The final section focuses on sport finance in three sectors of the industry - public sector sports, collegiate athletics, and professional sport-providing in-depth analysis of financial management in each sector. Sidebars, case studies, concept checks, and practice problems throughout provide practical applications of the material and enable thorough study and practice. The business of sport has changed dynamically since the publication of the first edition, and this second edition reflects the impact of these changes on financial management in the sport industry. New to this edition are changes to reflect the global nature of sport (with, for example, discussions of income tax rates in the Premiere League), expanded material on the use of spreadsheets for financial calculations, a primer on accounting principles to help students interpret financial statements, a valuation case study assignment that takes students step by step through a valuation, a new stadium feasibility analysis using the efforts of the Oakland Raiders to obtain a new stadium, a new economic impact example focusing on the NBA All Star game, and much more.

Sales and Revenue Generation in Sport Business

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Author :
Release : 2021-10-21
Genre : Business & Economics
Kind : eBook
Book Rating : 237/5 ( reviews)

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Book Synopsis Sales and Revenue Generation in Sport Business by : David J. Shonk

Download or read book Sales and Revenue Generation in Sport Business written by David J. Shonk. This book was released on 2021-10-21. Available in PDF, EPUB and Kindle. Book excerpt: The ability to generate sources of revenue continues to be the most important skill for individuals working in the sport industry. Sales and Revenue Generation in Sport Business With HKPropel Access provides a comprehensive overview of the many ways in which sport organizations generate revenues, and it teaches students the practical concepts they will need for success. Going beyond theoretical concepts of sales and sales management, the authors present an applied approach to revenue generation in sport: the PRO method of sales (PROspect, PRObe, PROvide, PROpose, PROtect). Students will learn how this proven five-step process for generating revenue is applicable across all avenues in sport business, including ticket sales, broadcasting and media revenue, sponsorships, corporate giving and foundation revenue, fundraising and development, grant writing, concessions, merchandising, and social media. The text covers how this sales strategy can be applied across the broad industry of sport—from professional sport and intercollegiate and interscholastic athletics to amateur sport and organizations in recreational settings—equipping students for meaningful careers with longer-lasting success within any segment of the sport industry they enter. Throughout the text, themed sidebars provide examples of industry best practices and successful sales strategies. Case studies in each chapter, plus discussion questions, enhance the learning experience. Plus, related online learning activities delivered through HKPropel offer practical interactive scenarios that will better prepare students to enter the sport industry. Organized by function of revenue generation, each section offers a video, an interactive scenario activity that can be assigned by instructors, and sales script templates that may be downloaded and edited for a specific application. Sales and Revenue Generation in Sport Business is designed to give students the practical knowledge they need to understand the sales process and how to successfully apply the PRO method of sales. Armed with this foundational knowledge, they will be better prepared to begin and succeed in a career in sport business. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.

Sport Promotion and Sales Management

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Author :
Release : 2008
Genre : Business & Economics
Kind : eBook
Book Rating : 774/5 ( reviews)

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Book Synopsis Sport Promotion and Sales Management by : Richard L. Irwin

Download or read book Sport Promotion and Sales Management written by Richard L. Irwin. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: This is a guide to promotion and sales in the sport industry. Experts from the classroom and sports field offer insights and experiential data on the skills needed to succeed in sports promotion and sales.

Business is a Contact Sport

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Author :
Release : 2002
Genre : Business & Economics
Kind : eBook
Book Rating : 639/5 ( reviews)

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Book Synopsis Business is a Contact Sport by : Tom Richardson

Download or read book Business is a Contact Sport written by Tom Richardson. This book was released on 2002. Available in PDF, EPUB and Kindle. Book excerpt: "Business is a Contact Sport" introduces 12 crucial principles for managing each business relationship as an asset at every level of the company, whether dealing with customers, stockholders, suppliers, employees, or community leaders. Relationship Asset Management (RAM) takes the understanding of the one-to-one relationship to the highest level, explaining how to use not just what you know but who you know to succeed in business. "Business is a Contact Sport" shows managers and entrepreneurs how to recognize all of their company's relationships as strategic assets and manage them as such.

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