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Mobile Platforms, Design, and Apps for Social Commerce

2017-05-17 Business & Economics
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Release : 2017-05-17
Genre : Business & Economics
Kind : eBook
Book Rating : 703/5 ( reviews)

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Book Synopsis Mobile Platforms, Design, and Apps for Social Commerce by : Pelet, Jean-Éric

Download or read book Mobile Platforms, Design, and Apps for Social Commerce written by Pelet, Jean-Éric. This book was released on 2017-05-17. Available in PDF, EPUB and Kindle. Book excerpt: While social interactions were once a personal endeavor, more contact is now done virtually. Mobile technologies are an ever-expanding area of research which can benefit users on the organizational level, as well as the personal level. Mobile Platforms, Design, and Apps for Social Commerce is a critical reference source that overviews the current state of personal digital technologies and experiences. Highlighting fascinating topics such as M-learning applications, social networks, mHealth applications and mobile MOOCs, this publication is designed for all academicians, students, professionals, and researchers that are interested in discovering more about how the use of mobile technologies can aid in human interaction.

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business

2021-04-16 Business & Economics
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Release : 2021-04-16
Genre : Business & Economics
Kind : eBook
Book Rating : 580/5 ( reviews)

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Book Synopsis Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by : Management Association, Information Resources

Download or read book Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business written by Management Association, Information Resources. This book was released on 2021-04-16. Available in PDF, EPUB and Kindle. Book excerpt: In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

A Design Framework for Mobile Social Commerce

2014 University of Ottawa theses
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Release : 2014
Genre : University of Ottawa theses
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis A Design Framework for Mobile Social Commerce by : Ilyas Eray Kucukcay

Download or read book A Design Framework for Mobile Social Commerce written by Ilyas Eray Kucukcay. This book was released on 2014. Available in PDF, EPUB and Kindle. Book excerpt: The use of mobile devices and social media has been increasing dramatically and becoming critical for B2C businesses. Such businesses need to consider implementing e-commerce services in the mobile environment with social integration to satisfy their customers' needs. Concepts like mobile commerce and social commerce are already being used extensively by many businesses. However, there are no clear guidelines in the literature on how to use mobile and social characteristics together for B2C e-commerce. Fusing these two concepts is what we call mobile social commerce (ms-commerce). In this thesis, we performed a thorough literature review to identify the characteristics of ms-commerce. The findings enabled us to first devise a proper definition for ms-commerce as the concept of performing online commercial activities in a mobile environment with the help of contributions from customers. Second, elements of the building blocks of ms-commerce, namely business models, m-commerce and s-commerce were identified based on commonly accepted fundamentals of the related concepts. Each building block has a critical role in increasing the value and efficiency of the product/service being delivered online by B2C businesses. We propose a mobile social commerce design framework along with a modular design model consisting of a generic class diagram that can be used for designing and developing ms-commerce applications that fit the specific needs of businesses. Businesses can choose the right elements to integrate in their ms-commerce application with the purpose of increasing the efficiency and integrating the social participation of customers. Three different scenarios were devised, and three mobile app prototypes were developed to support them, using the design model of our proposed framework. Finally, in light of our experience in developing ms-commerce applications, we discussed and contrasted the three different mobile development strategies, namely native, hybrid and web-based.

Impact of Mobile Services on Business Development and E-Commerce

2019-09-27 Business & Economics
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Release : 2019-09-27
Genre : Business & Economics
Kind : eBook
Book Rating : 520/5 ( reviews)

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Book Synopsis Impact of Mobile Services on Business Development and E-Commerce by : Liébana, Francisco

Download or read book Impact of Mobile Services on Business Development and E-Commerce written by Liébana, Francisco. This book was released on 2019-09-27. Available in PDF, EPUB and Kindle. Book excerpt: Mobile devices have become an essential item in the daily lives of many people. As with any innovation, mobile services present both opportunities and challenges to current business models. The development of mobile communication coupled with evolving mobile services have completely changed the business landscape and have transformed consumer behavior. It is important to understand the impact that these services have on users’ lives, business, and society. Impact of Mobile Services on Business Development and E-Commerce is a collection of innovative research that focuses on the importance of mobile services in business development and discusses the provision of decentralized services, mobile commerce and marketing, and new models for the delivery of mobile services such as business-to-consumer and peer-to-peer. While highlighting topics including global market, consumer behavior, and customer satisfaction, this book is ideally designed for business managers, executives, marketers, entrepreneurs, financial advisors, consumer behavior analysts, computer engineers, software developers, IT specialists, students, researchers, and business professionals.

Design and Quality Considerations for Developing Mobile Apps for Medication Management: Emerging Research and Opportunities

2020-07-31 Medical
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Release : 2020-07-31
Genre : Medical
Kind : eBook
Book Rating : 331/5 ( reviews)

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Book Synopsis Design and Quality Considerations for Developing Mobile Apps for Medication Management: Emerging Research and Opportunities by : Yap, Kevin

Download or read book Design and Quality Considerations for Developing Mobile Apps for Medication Management: Emerging Research and Opportunities written by Yap, Kevin. This book was released on 2020-07-31. Available in PDF, EPUB and Kindle. Book excerpt: Medication management is an essential component of therapeutic success in the treatment of chronic diseases. However, patients who do not regularly take their prescribed medications are a primary concern of health systems worldwide. A significant proportion of patients on chronic medications fail to adhere to their treatments, and suboptimal adherence leads to dire clinical and financial consequences on the personal level. Moreover, non-adherence can adversely impact public healthcare costs and the clinical outcomes of patients. Design and Quality Considerations for Developing Mobile Apps for Medication Management: Emerging Research and Opportunities is a collection of innovative research that combines theory and practice on optimizing strategies to improve medication adherence and overall health and wellbeing in patients through the design of usable and reliable mobile app-based systems. Highlighting a broad range of topics including pharmaceutical care, quality assessment, and health behavior frameworks, this book is ideally designed for clinicians, pharmacists, healthcare providers, programmers, software developers, researchers, academicians, and students.

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