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How to Get a Meeting with Anyone

2016-02-16 Business & Economics
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Release : 2016-02-16
Genre : Business & Economics
Kind : eBook
Book Rating : 789/5 ( reviews)

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Book Synopsis How to Get a Meeting with Anyone by : Stu Heinecke

Download or read book How to Get a Meeting with Anyone written by Stu Heinecke. This book was released on 2016-02-16. Available in PDF, EPUB and Kindle. Book excerpt: "[The author] found that getting meetings with previously unreachable people was easier than ever. Now he shares his tactics and tips in this essential guide for anyone who needs to make contact. In [this book], Heinecke explains how you can use your own creative Contact Campaigns to get those critical conversations. He divulges methods he's developed after years of experience and from studying the secrets of others who've had similar breakthrough results-- results that other marketers considered impossible, with response rates as high as 100 percent. Through real-life success stories, Heinecke lays out 20 categories of Contact Campaigns that anyone can research and execute. Tactics range from running a contact letter as a full-page ad in The Wall Street Journal to unorthodox uses of the phone, social media, email, and snail mail to using personalized cartoons to make connections. He also packs in plenty of tips on how to determine your targets, develop pitches, and gain allies in your contact's circle of influence."--Amazon.com.

How to Get a Meeting with Anyone

2016-02-16 Business & Economics
Download How to Get a Meeting with Anyone PDF Online Free

Author :
Release : 2016-02-16
Genre : Business & Economics
Kind : eBook
Book Rating : 797/5 ( reviews)

GET EBOOK


Book Synopsis How to Get a Meeting with Anyone by : Stu Heinecke

Download or read book How to Get a Meeting with Anyone written by Stu Heinecke. This book was released on 2016-02-16. Available in PDF, EPUB and Kindle. Book excerpt: The hard part just got easy. You know how to sell—that's your job, after all—but getting CEOs and VIPs to call you back is the tricky part. You're in luck: That impossible-to-reach person isn't so impossible to reach after all. Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers to reach those elusive executives by thinking outside the box and using personalized approaches he calls ""Contact Campaigns."" Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model who became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever. Now he shares his tactics and tips in this essential guide for anyone who needs to make contact. In How to Get a Meeting with Anyone, Heinecke explains how you can use your own creative Contact Campaigns to get those critical conversations. He divulges methods he's developed after years of experience and from studying the secrets of others who've had similar breakthrough results—results that other marketers considered impossible, with response rates as high as 100 percent. Through real-life success stories, Heinecke lays out 20 categories of Contact Campaigns that anyone can research and execute. Tactics range from running a contact letter as a full-page ad in The Wall Street Journal to unorthodox uses of the phone, social media, email, and snail mail to using personalized cartoons to make connections. He also packs in plenty of tips on how to determine your targets, develop pitches, and gain allies in your contact's circle of influence. How to Get a Meeting with Anyone provides you with a new toolkit you can put to work right away so you can make the connections that are essential to your success."

How to Get a Meeting with Anyone, Anywhere

2019-02-20 Business & Economics
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Release : 2019-02-20
Genre : Business & Economics
Kind : eBook
Book Rating : 527/5 ( reviews)

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Book Synopsis How to Get a Meeting with Anyone, Anywhere by : Matthew Lampros

Download or read book How to Get a Meeting with Anyone, Anywhere written by Matthew Lampros. This book was released on 2019-02-20. Available in PDF, EPUB and Kindle. Book excerpt: I wrote the book in a style that should make you feel like I'm sitting in your office with you walking you through the steps to make cold calling work again. I'm here to cheer you on and help you. I'm convinced, together, we can get you setting as many meetings as you can handle. Within a month you'll be able to set four new appointments for every hour you cold call.

Summary of Stu Heinecke's How to Get a Meeting with Anyone

2022-04-23T22:59:00Z Business & Economics
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Release : 2022-04-23T22:59:00Z
Genre : Business & Economics
Kind : eBook
Book Rating : 441/5 ( reviews)

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Book Synopsis Summary of Stu Heinecke's How to Get a Meeting with Anyone by : Everest Media,

Download or read book Summary of Stu Heinecke's How to Get a Meeting with Anyone written by Everest Media,. This book was released on 2022-04-23T22:59:00Z. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 Contact Marketing is the art of breaking through to specific people of strategic importance, often against impossible odds, to produce a critical sale, partnership, or connection. It is a form of marketing that directly involves salespeople as the response channel. #2 Marketing campaigns have three critical metrics: cost, response, and return on investment or ROI. In the world of contact marketing, every one of these is wonderful and bizarre. #3 The Sandler franchisee targeted five Fortune 1000 CEOs, and after meeting with them, two bought starter programs on the spot, worth an estimated $50,000 each. The campaign generated a 100 percent response and an 8,000 percent ROI. #4 The use of gimmicks in marketing is not a gimmick, but it is a understandable reaction based on conventional expectations of marketing and sales performance.

Get the Meeting!

2019-10-15 Business & Economics
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Author :
Release : 2019-10-15
Genre : Business & Economics
Kind : eBook
Book Rating : 696/5 ( reviews)

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Book Synopsis Get the Meeting! by : Stu Heinecke

Download or read book Get the Meeting! written by Stu Heinecke. This book was released on 2019-10-15. Available in PDF, EPUB and Kindle. Book excerpt: What's the one critical networking skill that can make or break your career? Your ability to Get the Meeting! Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke's innovative concept of Contact Marketing—using personalized campaigns to create alliances with executive assistants and reach the elusive VIPs who can make or break a sale, with response rates as high as 100 percent—has helped professionals around the world open more doors in their careers and reach new heights of success. Now, in Get the Meeting!, Heinecke, author of the groundbreaking How to Get a Meeting with Anyone, shares the latest tips, tools, and tactics to help readers break through to their top accounts in the most effective ways possible. With more than 60 fully illustrated case studies and tactical examples, this new book takes you inside successful contact marketing campaigns—from strategy, through execution, to results—and forecasts the contact marketing campaigns of the future based on cutting-edge technology. Full-color photography and in-depth interviews with the campaigns' designers provide unparalleled insight into how to get those critical conversations that can change your life. Plus, step-by-step how-to sections help you get started creating your own contact marketing campaigns. From Hollywood to the search for Amazon's HQ2, from a surprising new Contact Marketing model, to "Pocket Campaigns," which could replace traditional business cards, and persistence elements that run throughout a sales cycle, and from LinkedIn to virtual reality, Get the Meeting! will spark your imagination and give you the tools you need to get the meetings—and life-changing results—you always wanted.

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