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Handbook of Research on New Product Development

2018 Business & Economics
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Release : 2018
Genre : Business & Economics
Kind : eBook
Book Rating : 157/5 ( reviews)

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Book Synopsis Handbook of Research on New Product Development by : Peter N. Golder

Download or read book Handbook of Research on New Product Development written by Peter N. Golder. This book was released on 2018. Available in PDF, EPUB and Kindle. Book excerpt: New products are the major driver of revenue growth in today's dynamic business environment. In this Handbook, the world's foremost experts on new product development bring together the latest thinking on this vitally important topic. These thought-leading authors organize knowledge into useful and insightful frameworks covering all aspects of new product development: companies, collaborators, customers, context, markets, and performance. Managers will benefit from the handbook by expanding their knowledge of new product development and researchers will learn about opportunities to continue expanding on this body of knowledge.

Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives

2010-07-31 Computers
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Release : 2010-07-31
Genre : Computers
Kind : eBook
Book Rating : 183/5 ( reviews)

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Book Synopsis Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives by : Silva, Arlindo

Download or read book Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives written by Silva, Arlindo. This book was released on 2010-07-31. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a detailed view on the current issues, trends, challenges, and future perspectives on product design and development, an area of growing interest and increasingly recognized importance for industrial competitiveness and economic growth"--Provided by publisher.

Handbook of New Product Development Management

2008 Business & Economics
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Release : 2008
Genre : Business & Economics
Kind : eBook
Book Rating : 522/5 ( reviews)

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Book Synopsis Handbook of New Product Development Management by : Christoph Loch

Download or read book Handbook of New Product Development Management written by Christoph Loch. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: This text provides a comprehensive view of the challenges in managing the development of new products from well-known and leading contributors in the field.

The PDMA Handbook of New Product Development

2012-11-28 Technology & Engineering
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Release : 2012-11-28
Genre : Technology & Engineering
Kind : eBook
Book Rating : 493/5 ( reviews)

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Book Synopsis The PDMA Handbook of New Product Development by : Kenneth B. Kahn

Download or read book The PDMA Handbook of New Product Development written by Kenneth B. Kahn. This book was released on 2012-11-28. Available in PDF, EPUB and Kindle. Book excerpt: New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product development leaders. It offers a comprehensive and updated guide to the practices, processes and tools critical to achieving and sustaining new product/service development success in today’s world, delivering valuable information about the fundamentals as well as emerging practices such as venturing, virtual product development and the use of social media in NPD. As the premier global advocate for professionals and organizations working in the fields of new product/service development, PDMA has assembled in the Handbook unique content on the critical aspects of product development success including its 2012 Best Practices Research, Lessons Learned from its Outstanding Corporate Innovator Award Winners and keys to success from organizations with proven innovation track records. The 3rd Edition is an essential reference for anyone with responsibility for product development activities, from novices looking for fundamentals to experts seeking insights on emerging concepts, and is relevant for all functions and all product/service industries.

Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN

2020-08-28 Business & Economics
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Release : 2020-08-28
Genre : Business & Economics
Kind : eBook
Book Rating : 856/5 ( reviews)

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Book Synopsis Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN by : Almunawar, Mohammad Nabil

Download or read book Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN written by Almunawar, Mohammad Nabil. This book was released on 2020-08-28. Available in PDF, EPUB and Kindle. Book excerpt: Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand, many global and regional investors hope to target the ASEAN region to tap into the rising digital market in this region. The Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN is an essential reference source that discusses economics, marketing strategies, and mobile payment systems, as well as digital marketplaces, communication technologies, and social technologies utilized for business purposes. Featuring research on topics such as business culture, mobile technology, and consumer satisfaction, this book is ideally designed for policymakers, financial managers, business professionals, academicians, students, and researchers.

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