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Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN

2020-08-28 Business & Economics
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Release : 2020-08-28
Genre : Business & Economics
Kind : eBook
Book Rating : 856/5 ( reviews)

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Book Synopsis Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN by : Almunawar, Mohammad Nabil

Download or read book Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN written by Almunawar, Mohammad Nabil. This book was released on 2020-08-28. Available in PDF, EPUB and Kindle. Book excerpt: Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand, many global and regional investors hope to target the ASEAN region to tap into the rising digital market in this region. The Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN is an essential reference source that discusses economics, marketing strategies, and mobile payment systems, as well as digital marketplaces, communication technologies, and social technologies utilized for business purposes. Featuring research on topics such as business culture, mobile technology, and consumer satisfaction, this book is ideally designed for policymakers, financial managers, business professionals, academicians, students, and researchers.

Innovation and Development of E-commerce and E-business in ASEAN

2020 Electronic commerce
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Release : 2020
Genre : Electronic commerce
Kind : eBook
Book Rating : 500/5 ( reviews)

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Book Synopsis Innovation and Development of E-commerce and E-business in ASEAN by : Mohammad Nabil Almunawar

Download or read book Innovation and Development of E-commerce and E-business in ASEAN written by Mohammad Nabil Almunawar. This book was released on 2020. Available in PDF, EPUB and Kindle. Book excerpt: "This book covers recent developments and innovations of e-business and e-commerce, including digital marketplaces and other digital platforms in the Association of South East Asian Nations (ASEAN)"--

Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 1

2020-08
Download Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 1 PDF Online Free

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Release : 2020-08
Genre :
Kind : eBook
Book Rating : 884/5 ( reviews)

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Book Synopsis Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 1 by : Mohammad Nabil Almunawar

Download or read book Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 1 written by Mohammad Nabil Almunawar. This book was released on 2020-08. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2

2020-08
Download Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2 PDF Online Free

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Release : 2020-08
Genre :
Kind : eBook
Book Rating : 891/5 ( reviews)

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Book Synopsis Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2 by : Mohammad Nabil Almunawar

Download or read book Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2 written by Mohammad Nabil Almunawar. This book was released on 2020-08. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on the Platform Economy and the Evolution of E-Commerce

2021-10-15 Business & Economics
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Release : 2021-10-15
Genre : Business & Economics
Kind : eBook
Book Rating : 466/5 ( reviews)

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Book Synopsis Handbook of Research on the Platform Economy and the Evolution of E-Commerce by : Ertz, Myriam

Download or read book Handbook of Research on the Platform Economy and the Evolution of E-Commerce written by Ertz, Myriam. This book was released on 2021-10-15. Available in PDF, EPUB and Kindle. Book excerpt: In the past two decades, research on electronic commerce and platforms has thrived. Tremendous academic research has been conducted on this specific concept. Over the last decade, with the rise of applications and mobile technology, that stream of research has extended to the collaborative economy, more colloquially known as the sharing economy. The commonality between e-commerce and collaborative consumption being that they both occur online and rely predominantly on platforms. The Handbook of Research on the Platform Economy and the Evolution of E-Commerce is a comprehensive reference book offering a holistic perspective of the platform economy by connecting the e-commerce and collaborative economy streams into a common framework. As such, this integrated perspective offers a clearer understanding of the key trends in research and in managerial action, as well as an agenda for future studies and practice. This handbook emphasizes how the digital transition will create an increased merging between physical and digital activities, as well as the challenges and opportunities pertaining to this trend. Covering topics including sharing economy, Marketing 4.0, and digital applications, this book is essential for marketers, managers, executives, students, researchers, and academicians.

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