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Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives

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Release : 2014-01-31
Genre : Business & Economics
Kind : eBook
Book Rating : 087/5 ( reviews)

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Book Synopsis Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives by : Aiello, Lucia

Download or read book Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives written by Aiello, Lucia. This book was released on 2014-01-31. Available in PDF, EPUB and Kindle. Book excerpt: An integrated approach to investigate, create, and propose a model for the value creation of cultural products is essential in maintaining its connection with e-relationship marketing; this examination is important in recognizing a common perspective. The Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives examines the potential value of cultural products and how the support of new technologies can enable non-conventional and social-media marketing relationships. This book aims to highlight an emerging subject area in the field of financial management, management of value creation, and marketing that will be essential for scientists, researchers, and practitioners.

Handbook of Research on Management of Cultural Products

Download Handbook of Research on Management of Cultural Products PDF Online Free

Author :
Release : 2014
Genre :
Kind : eBook
Book Rating : 091/5 ( reviews)

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Book Synopsis Handbook of Research on Management of Cultural Products by : Lucia Aiello

Download or read book Handbook of Research on Management of Cultural Products written by Lucia Aiello. This book was released on 2014. Available in PDF, EPUB and Kindle. Book excerpt: "This book examines the potential value of cultural products and how the support of new technologies can enable non-conventional and social-media marketing relationships".

Handbook of Research on Heritage Management and Preservation

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Release : 2018-02-02
Genre : Art
Kind : eBook
Book Rating : 386/5 ( reviews)

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Book Synopsis Handbook of Research on Heritage Management and Preservation by : Ngulube, Patrick

Download or read book Handbook of Research on Heritage Management and Preservation written by Ngulube, Patrick. This book was released on 2018-02-02. Available in PDF, EPUB and Kindle. Book excerpt: Archives, museums, and libraries are pivotal to the management and preservation of any society's heritage. Heritage assets should be systematically managed by putting in place proper policies, maintenance procedures, security and risks measures, and retrieval and preservation plans. The Handbook of Research on Heritage Management and Preservation is a critical scholarly resource that examines different aspects of heritage management and preservation ranging from theories that underline the field, areas of convergence and divergence in the field, infrastructure and the policy framework that governs the field, and the influence of the changing landscape on practice. Featuring coverage on a broad range of topics, such as community involvement, records legislation, and collection development, this book is geared towards academicians, researchers, and students seeking current research on heritage management and preservation.

Handbook of Research on Technologies and Cultural Heritage: Applications and Environments

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Release : 2010-11-30
Genre : Education
Kind : eBook
Book Rating : 452/5 ( reviews)

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Book Synopsis Handbook of Research on Technologies and Cultural Heritage: Applications and Environments by : Styliaras, Georgios

Download or read book Handbook of Research on Technologies and Cultural Heritage: Applications and Environments written by Styliaras, Georgios. This book was released on 2010-11-30. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Research on Technologies and Cultural Heritage: Applications and Environments covers the many important uses information communication technology in enhancing the experience at cultural environments. From museums, to archaeological sites, to festivals and artistic events to even government institutions and public buildings, information communication technology is revolutionizing the way the public participates at and with these cultural sites, and this reference source provides both a thorough exploration of this revolution and springboard for future discoveries.

Handbook of Research on Organizational Culture and Diversity in the Modern Workforce

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Release : 2017-03-24
Genre : Business & Economics
Kind : eBook
Book Rating : 514/5 ( reviews)

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Book Synopsis Handbook of Research on Organizational Culture and Diversity in the Modern Workforce by : Christiansen, Bryan

Download or read book Handbook of Research on Organizational Culture and Diversity in the Modern Workforce written by Christiansen, Bryan. This book was released on 2017-03-24. Available in PDF, EPUB and Kindle. Book excerpt: Optimal development of contemporary businesses is dependent on a number of factors. By creating novel frameworks for organizational behavior, effective competitive advantage can be achieved. The Handbook of Research on Organizational Culture and Diversity in the Modern Workforce is a comprehensive reference source for the latest scholarly content on components and impacts on effecting culturally diverse workplace environments. Highlighting a range of pertinent topics such as emotional intelligence, human resources, and work-life balance, this publication is ideally designed for managers, professionals, researchers, students, and academics interested in emerging perspectives on organizational development.

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