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Author : Karla A. Williams
Release : 2003
Genre : Charities
Kind : eBook
Book Rating : 051/5 ( reviews)
Book Synopsis Donor Focused Strategies for Annual Giving by : Karla A. Williams
Download or read book Donor Focused Strategies for Annual Giving written by Karla A. Williams. This book was released on 2003. Available in PDF, EPUB and Kindle. Book excerpt: Fundraising
Author : Barbara L. Ciconte
Release : 1997
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Fund Raising Basics by : Barbara L. Ciconte
Download or read book Fund Raising Basics written by Barbara L. Ciconte. This book was released on 1997. Available in PDF, EPUB and Kindle. Book excerpt: This primer helps new fund raisers learn the basics, from the vocabulary of fund raising To The nuances of major trends affecting nonprofit fundraising today. With up-to-date case studies and real-life examples, this practical guide will provide an overview of the field and give development staff, managers, and directors a platform from which to operate their fund raising programs. This guide is a must-have for anyone new To The fund raising arena. OTHER TITLES IN ASPEN'S FUNDRAISING SERIES Developing Major Gifts: Turning Small Donors into Major Contributors Planned Giving Essentials: A Step-by-Step Guide to Success Capital Campaigns: Strategies That Work Donor Focused Strategies for Annual Giving Successful Special Events: Planning, Hosting, and Evaluating Corporate and Foundation Fund Raising: A Complete Guide from the Inside Strategic Fund Development: Building Reliable Relationships That Last
Author : Pamela H. Witter
Release : 2017-08-06
Genre : Business & Economics
Kind : eBook
Book Rating : 975/5 ( reviews)
Book Synopsis Five Strategies to Increase Annual Fund Revenue by : Pamela H. Witter
Download or read book Five Strategies to Increase Annual Fund Revenue written by Pamela H. Witter. This book was released on 2017-08-06. Available in PDF, EPUB and Kindle. Book excerpt: The annual fund is the most critical form of fundraising. The author has brilliantly distilled down the entire process into five strategies that she uses to successfully grow the annual funds she manages: perfecting messaging, utilizing data to improve systems, segmentation, relationship building, and best practices.
Author : Ann D. Gee
Release : 1990
Genre : Education
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Annual Giving Strategies by : Ann D. Gee
Download or read book Annual Giving Strategies written by Ann D. Gee. This book was released on 1990. Available in PDF, EPUB and Kindle. Book excerpt: This collection of 32 papers focuses on the annual fund as a basic and central part of development programs at schools, colleges, and universities. It describes the fundamental elements of the annual fund from planning to evaluation and sets forth methods of solicitation that reach all the institution's constituencies. Section 1, titled "Overview of the Annual Fund," contains six papers explaining the goals and strategies of the annual fund, its implementation through the planning calendar, methods of linking the annual fund to other programs, and the role of the annual fund in a capital campaign. Section 2, called "Techniques," discusses printed materials, direct mail, direct mail for special constituencies, phonathons, telemarketing, and the use of telemarketing consultants. Section 3, "Special Programs To Boost Success," deals with computer usage, matching gifts, challenge gifts, alumni directories, and events planning. Section 4, "Reaching Your Constituencies," focuses on specific constituencies such as students, reunion attendees, parents, faculty/staff, trustees, and the community. The final section is titled "Recognition and Evaluation" and covers the philosophy of recognition, techniques for recognition, the importance of supporting volunteers, and evaluating success. (JDD)
Author : Penelope Burk
Release : 2003
Genre : Fund raising
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Donor-centered Fundraising by : Penelope Burk
Download or read book Donor-centered Fundraising written by Penelope Burk. This book was released on 2003. Available in PDF, EPUB and Kindle. Book excerpt: "Working from research conducted over six years with hundreds of charities and donors, 'Donor-Centered Fundraising' paints a candid picture of why donors stop giving to charities they once supported, and what it will take to preserve their loyalty in the future. In clear language and backed by statistical evidence, Penelope Burk explores the pitfalls of our traditional approaches to donor communication and recognition and articulates what donors want but seldom get from the charities they support. The book features straightforward and accessible calculations that show how much money charities are failing to raise, and offers a step-by-step procedure for testing a donor-centered alternative and gaining its acceptance in any organization."--From publisher description.
