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Developing Focus Group Research

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Author :
Release : 1999-02-22
Genre : Social Science
Kind : eBook
Book Rating : 689/5 ( reviews)

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Book Synopsis Developing Focus Group Research by : Jenny Kitzinger

Download or read book Developing Focus Group Research written by Jenny Kitzinger. This book was released on 1999-02-22. Available in PDF, EPUB and Kindle. Book excerpt: This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book challenges some of the emerging orthodoxies and presents accessible, insightful and reflective discussions about the issues around focus group work. The contributors, an impressive group of experienced researchers from a range of disciplines and traditions, discuss different ways of designing, conducting and analyzing focus group research. They examine sampling strategies; the implications of combining focus groups with other methods; accessing views of `minority' groups; their contribution to participatory or feminist research; use of software packages; discourse anal

Doing Focus Groups

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Author :
Release : 2018-09-03
Genre : Reference
Kind : eBook
Book Rating : 021/5 ( reviews)

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Book Synopsis Doing Focus Groups by : Rosaline S. Barbour

Download or read book Doing Focus Groups written by Rosaline S. Barbour. This book was released on 2018-09-03. Available in PDF, EPUB and Kindle. Book excerpt: A concise, practical introduction to planning and organizing successful focus groups, exploring the advantages and limitations of this method.

Developing Questions for Focus Groups

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Author :
Release : 1998
Genre : Social Science
Kind : eBook
Book Rating : 197/5 ( reviews)

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Book Synopsis Developing Questions for Focus Groups by : David L. Morgan

Download or read book Developing Questions for Focus Groups written by David L. Morgan. This book was released on 1998. Available in PDF, EPUB and Kindle. Book excerpt: Volume 3 of this series describes a practical process for identifying powerful themes, & offers a clear strategy for translating these themes into questions. It also makes the process of developing good questions a practical proposition.

The Handbook for Focus Group Research

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Author :
Release : 1998
Genre : Social Science
Kind : eBook
Book Rating : 538/5 ( reviews)

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Book Synopsis The Handbook for Focus Group Research by : Thomas L Greenbaum

Download or read book The Handbook for Focus Group Research written by Thomas L Greenbaum. This book was released on 1998. Available in PDF, EPUB and Kindle. Book excerpt: As one of the most popular tools for gathering information in today's marketplace focus groups require understanding of purpose and good grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition Tom Greenbaum provides the latest information on conducting effective focus groups.

Focus Groups

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Author :
Release : 2000-04-26
Genre : Medical
Kind : eBook
Book Rating : 717/5 ( reviews)

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Book Synopsis Focus Groups by : Richard A. Krueger

Download or read book Focus Groups written by Richard A. Krueger. This book was released on 2000-04-26. Available in PDF, EPUB and Kindle. Book excerpt: `I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.

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