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Corporate Museums, Galleries, and Visitor Centers

1991-08-14 Art
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Release : 1991-08-14
Genre : Art
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Corporate Museums, Galleries, and Visitor Centers by : Victor J. Danilov

Download or read book Corporate Museums, Galleries, and Visitor Centers written by Victor J. Danilov. This book was released on 1991-08-14. Available in PDF, EPUB and Kindle. Book excerpt: One of the most frequently overlooked areas of the museum world are those museums and museum-like facilities that are part of manufacturing and other types of companies. Usually known as corporate museums, galleries, or visitor centers, they have other names, such as exhibit halls, history rooms, sculpture gardens, information centers, and even halls of fame. In general, they are exhibit-based facilities owned and operated by publicly traded or privately held companies as public relations, marketing, and/or personnel relations vehicles. In some cases, however, they are operated through foundations started and largely funded and controlled by companies. This unique and comprehensive guide describes more than 300 such corporate museums, galleries, and visitor centers from throughout the world. These facilities are often not listed in conventional museum directories. As part of a corporate organization, they generally do not receive the visibility, publicity, and recognition accorded most nonprofit museums. This volume provides the first comprehensive directory of corporate museums, galleries, and visitors' centers. Those interested in these unusual museums, as well as the companies that house them, will want to own a copy of this unique reference work.

A Planning Guide for Corporate Museums, Galleries, and Visitor Centers

1992 Art
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Release : 1992
Genre : Art
Kind : eBook
Book Rating : 579/5 ( reviews)

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Book Synopsis A Planning Guide for Corporate Museums, Galleries, and Visitor Centers by : Victor J. Danilov

Download or read book A Planning Guide for Corporate Museums, Galleries, and Visitor Centers written by Victor J. Danilov. This book was released on 1992. Available in PDF, EPUB and Kindle. Book excerpt: This practical planning guide describes the different types of corporate museum-like facilities located in the United States and around the world. It provides essential information for anyone planning, starting up, or operating a museum, gallery, or visitor center. Danilov analyzes the various types of corporate museum-like facilities and describes their development; points to key factors to consider in planning and establishing museums, galleries, and visitor centers; and discusses their operation and reasons for their success or failure. This unusual reference is nicely illustrated and offers both a bibliography and an index.

Corporate museum

2017-12-23 Art
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Release : 2017-12-23
Genre : Art
Kind : eBook
Book Rating : 113/5 ( reviews)

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Book Synopsis Corporate museum by : Xianya Xu

Download or read book Corporate museum written by Xianya Xu. This book was released on 2017-12-23. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Museum has experienced more than one hundred years of growth, and it has become a significant member of the museum-associated universe because of its unique character. Meanwhile, the commercialization and multiplicity of the public museum have blurred the discrepancies between them. Many corporate museums are currently popular cultural tourist sites and representations of regional identities. By depicting an image of a corporate museum’s identity, this book critically investigates the design features of this type of museum, deriving insights from an examination of both its public presentation and its corporate task. It aims to present a basic overview of the corporate museum, including its history, in order to better examine the subject in an appropriate context. With the help of multi-interface examination of selected cases, this book intends to flesh out that the corporate museum serves both a commercial nature and also the public interest.

University and College Museums, Galleries, and Related Facilities

1996 Art
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Release : 1996
Genre : Art
Kind : eBook
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Book Synopsis University and College Museums, Galleries, and Related Facilities by : Victor J. Danilov

Download or read book University and College Museums, Galleries, and Related Facilities written by Victor J. Danilov. This book was released on 1996. Available in PDF, EPUB and Kindle. Book excerpt: The first guide of its kind in over a half century, this work contains 1,108 descriptions in 24 categories. It presents a comprehensive picture of museums, galleries, and related facilities in American universities and colleges. The first 10 chapters offer an overview of the field, dealing with such aspects as history, mission, types, governance, and much more. It is an essential in-house reference tool for all campus museums and galleries and should be found in university, college, and public libraries as well. Students and their visitors may be surprised at the wealth and variety of culture readily available on their own campuses, and this guide makes the investigatory task easy. The directory describes museums and similar facilities in 24 categories, with nearly half the institutions being art museums and art galleries. The others range from agricultural museums to botanical gardens. Beyond being fascinating in its scope, the book provides a wide variety of information about the operations of the facilities--practical details that are not available anywhere else. This is the book where professionals can learn about each other and visitors can research just what is available on any campus.

Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions

2011-06-09 Social Science
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Release : 2011-06-09
Genre : Social Science
Kind : eBook
Book Rating : 318/5 ( reviews)

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Book Synopsis Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions by : Ylva French

Download or read book Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions written by Ylva French. This book was released on 2011-06-09. Available in PDF, EPUB and Kindle. Book excerpt: Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presenting new challenges to cultural PR and Marketing teams. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions, as well as providing some of the theory of marketing, provides the latest available case studies coupled with comments and advice from professionals inside and outside the cultural sector to describe the possibilities and outline strategies for the future. A strong theme of change runs through each chapter. The economic climate is already affecting the publicly funded sectors and business and private sponsorship. How will it change over the next few years? The print media is contracting; reading and viewing patterns are changing as online and mobile media grow. What are the trends here, in Europe, US and elsewhere? Sustainability and global warming are not just buzz words but will have a real impact on public and private institutions and their visitor patterns. Population patterns are also changing with new immigrants arriving and the proportion of over 60s increases in Western countries. Cultural tourism has enjoyed a great surge in popularity and huge investments are being made in museums, galleries and events. Marketing and PR play a crucial role in the success of such ventures and will be illustrated with case studies from the UK, US, Canada, Australia, Middle East and China. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions is aimed at students of marketing, museums, culture and heritage as well as professionals working in a range of cultural organisations from small to large and at different stages of market development from new entrants to those offering mature products. This includes museums, galleries, heritage and visitor attractions, community organisations, as well as organisers of festivals, markets, craft fairs and temporary exhibitions.

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