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Win, Keep, Grow

2021-07-06 Business & Economics
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Release : 2021-07-06
Genre : Business & Economics
Kind : eBook
Book Rating : 792/5 ( reviews)

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Book Synopsis Win, Keep, Grow by : Mark Stiving

Download or read book Win, Keep, Grow written by Mark Stiving. This book was released on 2021-07-06. Available in PDF, EPUB and Kindle. Book excerpt: Win Keep Grow shares the surprising fundamentals entrepreneurs need to build and grow a subscription business. The first section of Win Keep Grow delivers a simple framework to help businesspeople understand the differences of the subscription business. The framework consists of the three revenue buckets subscription companies must manage and the 3 value levers subscription companies must master to put their offering in a position to skyrocket. The second section uses the framework to walk the reader through how managing a subscription product evolves as the product matures in the market. The third and final section prepares companies who don’t currently have a subscription product on what to expect while transitioning to one. Pricing expert Mark Stiving, Ph.D. dug deeply into the subscription business model and he was surprised at how many aha moments he had. Win Keep Grow shares his many insights with businesses who have or want to have subscription products. Readers will walk away with a deeper understanding of this business model, a process to prioritize the investment of resources, and a way to simply communicate the product’s objectives throughout their own organization.

Win Keep Grow

2021-10-05
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Release : 2021-10-05
Genre :
Kind : eBook
Book Rating : 788/5 ( reviews)

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Book Synopsis Win Keep Grow by : Mark Stiving

Download or read book Win Keep Grow written by Mark Stiving. This book was released on 2021-10-05. Available in PDF, EPUB and Kindle. Book excerpt:

The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers

2020-02-11 Business & Economics
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Release : 2020-02-11
Genre : Business & Economics
Kind : eBook
Book Rating : 765/5 ( reviews)

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Book Synopsis The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers by : Erik Peterson

Download or read book The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers written by Erik Peterson. This book was released on 2020-02-11. Available in PDF, EPUB and Kindle. Book excerpt: Proven customer engagement approaches for winning in the most important moments driving profitability and growth—customer retention and expansion Industry analysts report that up 70-80% of business growth comes from existing customers. So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to acquisition as you do for expansions? The Expansion Sale provides everything you need to seize the competitive edge in the customer-success space. Authors Erik Peterson and Tim Riesterer explain how the buying psychology of existing customers differs from that of new customers, and show how to adapt your commercial engagement strategies accordingly. They provide clear, easy-to-apply messaging frameworks for creating and delivering winning conversations in the four must-win commercial moments of customer success: ensuring renewals, communicating price increases, increasing upsells, and apologizing effectively for service failures.

How to Win Friends and Influence People

2024-02-17 Business & Economics
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Release : 2024-02-17
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis How to Win Friends and Influence People by :

Download or read book How to Win Friends and Influence People written by . This book was released on 2024-02-17. Available in PDF, EPUB and Kindle. Book excerpt: You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.

How Companies Win

2010-10-12 Business & Economics
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Release : 2010-10-12
Genre : Business & Economics
Kind : eBook
Book Rating : 452/5 ( reviews)

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Book Synopsis How Companies Win by : Rick Kash

Download or read book How Companies Win written by Rick Kash. This book was released on 2010-10-12. Available in PDF, EPUB and Kindle. Book excerpt: In a world of contracting markets and diminished consumer demand, The Cambridge Group founder Rick Kash and Nielsen Company CEO David Calhoun show companies how to find new customers and bigger profits. How Companies Win makes The Cambridge Group’s proprietary demand model—a strategy which multi-million dollar corporations pay premium rates to access—available to the general public for the first time. Taking the reigns from Larry Bossidy’s Execution, W. Chan Kim and Renée Mauborgne’s Blue Ocean Strategy, and Kash’s own The New Law of Demand and Supply, this is a must-have for succeeding in business in the twenty-first century.

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