Share

Understanding Electronic Commerce

1997 Business & Economics
Download Understanding Electronic Commerce PDF Online Free

Author :
Release : 1997
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)

GET EBOOK


Book Synopsis Understanding Electronic Commerce by : David R. Kosiur

Download or read book Understanding Electronic Commerce written by David R. Kosiur. This book was released on 1997. Available in PDF, EPUB and Kindle. Book excerpt: In five years or less, analysts say, sales transactions on the Internet will total $100 billion annually. In short, online commerce is big and it's coming fast - and here's the book that shows you how to understand and profit from it. This invaluable overview includes: basics - how electronic commerce works in the real world; strategies - the mind set of companies that will get the most from electronic commerce; consumer applications - credit cards, digital money, and more; business applications - purchase orders, invoices, and other large transactions; case studiesinsightful snapshots of electronic commerce innovatively applied; security - its paramount importance and the five things it requires; and the future - from electronic agents to microcash and microtransactions. This book is for technology-savvy executives, group managers, entrepreneurs, corporate planners, information systems professionals, and anyone else who wants to master the new technology.

Electronic Commerce

2009 Electronic commerce
Download Electronic Commerce PDF Online Free

Author :
Release : 2009
Genre : Electronic commerce
Kind : eBook
Book Rating : 292/5 ( reviews)

GET EBOOK


Book Synopsis Electronic Commerce by : Richard T. Watson

Download or read book Electronic Commerce written by Richard T. Watson. This book was released on 2009. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

Introduction to E-commerce

2010-06-30 Computers
Download Introduction to E-commerce PDF Online Free

Author :
Release : 2010-06-30
Genre : Computers
Kind : eBook
Book Rating : 459/5 ( reviews)

GET EBOOK


Book Synopsis Introduction to E-commerce by : Zheng Qin

Download or read book Introduction to E-commerce written by Zheng Qin. This book was released on 2010-06-30. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

Understanding Electronic Commerce

2001
Download Understanding Electronic Commerce PDF Online Free

Author :
Release : 2001
Genre :
Kind : eBook
Book Rating : 765/5 ( reviews)

GET EBOOK


Book Synopsis Understanding Electronic Commerce by : Kosiur

Download or read book Understanding Electronic Commerce written by Kosiur. This book was released on 2001. Available in PDF, EPUB and Kindle. Book excerpt:

E-commerce

2010 Business & Economics
Download E-commerce PDF Online Free

Author :
Release : 2010
Genre : Business & Economics
Kind : eBook
Book Rating : 303/5 ( reviews)

GET EBOOK


Book Synopsis E-commerce by : Amir Manzoor

Download or read book E-commerce written by Amir Manzoor. This book was released on 2010. Available in PDF, EPUB and Kindle. Book excerpt: The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.

You may also like...