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Ultimate Guide to Google AdWords

2017-10-10 Business & Economics
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Release : 2017-10-10
Genre : Business & Economics
Kind : eBook
Book Rating : 718/5 ( reviews)

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Book Synopsis Ultimate Guide to Google AdWords by : Perry Marshall

Download or read book Ultimate Guide to Google AdWords written by Perry Marshall. This book was released on 2017-10-10. Available in PDF, EPUB and Kindle. Book excerpt: Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord’s Express, Google’s Product Listing Ads, and the introduction to Google’s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Updates specific to this edition include: Powerful bidding strategies using remarketing lists for search ads New ad extension features Automation capabilities using AdWords scripts Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website, selecting an email service, choosing a shopping cart service, finding products to sell, and starting up an Google AdWords account Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by AdWords experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.

SEO for Growth

2016-09-11 Search engines
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Release : 2016-09-11
Genre : Search engines
Kind : eBook
Book Rating : 447/5 ( reviews)

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Book Synopsis SEO for Growth by : John Jantsch

Download or read book SEO for Growth written by John Jantsch. This book was released on 2016-09-11. Available in PDF, EPUB and Kindle. Book excerpt: "Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.

Ultimate Guide to Optimizing Your Website

2014-02-18 Business & Economics
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Release : 2014-02-18
Genre : Business & Economics
Kind : eBook
Book Rating : 202/5 ( reviews)

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Book Synopsis Ultimate Guide to Optimizing Your Website by : Jon Rognerud

Download or read book Ultimate Guide to Optimizing Your Website written by Jon Rognerud. This book was released on 2014-02-18. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the author's Ultimate guide to search engine optimization.

The Ultimate Guide to SEO and Online Advertising

2023-04-30
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Release : 2023-04-30
Genre :
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis The Ultimate Guide to SEO and Online Advertising by : Sunfil Edition

Download or read book The Ultimate Guide to SEO and Online Advertising written by Sunfil Edition. This book was released on 2023-04-30. Available in PDF, EPUB and Kindle. Book excerpt: Looking to boost your business and dominate the web? Look no further than "The Ultimate Guide to SEO and Online Advertising"! This comprehensive guide offers a complete overview of the latest techniques and best practices for improving your online presence and driving more traffic to your website. With a focus on both SEO and online advertising, this book covers everything from keyword research and on-page optimization to paid search advertising and display advertising. You'll also learn about the importance of link building, remarketing and retargeting, and web analytics. Whether you're a small business owner, a marketing professional, or just looking to improve your online skills, this guide has everything you need to succeed. With practical tips and real-world examples, "The Ultimate Guide to SEO and Online Advertising" is the must-have resource for anyone looking to thrive in today's digital landscape.

The Ultimate Web Marketing Guide

2010-10-29 Business & Economics
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Release : 2010-10-29
Genre : Business & Economics
Kind : eBook
Book Rating : 855/5 ( reviews)

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Book Synopsis The Ultimate Web Marketing Guide by : Michael R. Miller

Download or read book The Ultimate Web Marketing Guide written by Michael R. Miller. This book was released on 2010-10-29. Available in PDF, EPUB and Kindle. Book excerpt: EVERYTHING YOU NEED TO KNOW ABOUT WEB, MOBILE, & SOCIAL MARKETING! Your expert, up-to-the-minute, A-Z reference & how-to guide Choose the right goals, media, & tools Plan, execute, measure, & optimize Avoid costly mistakes! Now, one amazing book brings together ALL the reliable, detailed information you need to make the most of web, online, mobile, and social marketing. It’s ALL here: SEO, pay-per-click, mobile marketing, social media marketing, “PR 2.0,” analytics, email marketing, YouTube videos, Twitter and Facebook, blogs, podcasts, and much more. Discover how to choose the right approaches, combine them into a coherent, optimized strategy, and measure your results. Find realistic answers to your most crucial questions...get “from the trenches” insights that save you money...learn to drive more value faster. THE ONLY COMPLETE WEB MARKETING REFERENCE YOU NEED. CUTTING-EDGE COVERAGE OF THESE TOPICS AND MUCH MORE: Creating effective web/online marketing plans and budgets Integrating online and traditional marketing Designing great sites--including ecommerce sites Getting actionable answers from web analytics Profiting from search engine marketing (SEM) and optimization (SEO) Executing winning pay-per-click and display ad campaigns Developing effective email lists and campaigns Building two-way conversations with customers and prospects Marketing on Facebook, Twitter, and other social media Creating an online PR media room Marketing through YouTube and podcasts Selling through iPhone and Android apps Managing web/online marketing coherently and efficiently Tracking performance--and improving it! Technical accuracy guaranteed by Econsultancy’s Rebecca Lieb

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