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The Service Innovation Handbook

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Release : 2015-01-27
Genre : Business & Economics
Kind : eBook
Book Rating : 534/5 ( reviews)

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Book Synopsis The Service Innovation Handbook by : Lucy Kimbell

Download or read book The Service Innovation Handbook written by Lucy Kimbell. This book was released on 2015-01-27. Available in PDF, EPUB and Kindle. Book excerpt: Shows how understanding user and customer experiences by analyzing ethnographic and big data, combined with exploratory prototyping, helps businesses design innovative services. Focuses on the early stages of a design project and discusses conceptual and practical challenges involved in creating service ecosystems that address organizational and societal issues. Includes examples from start-ups, big corporations, policy contexts and social innovation.

The Handbook of Service Innovation

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Author :
Release : 2015-04-13
Genre : Technology & Engineering
Kind : eBook
Book Rating : 910/5 ( reviews)

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Book Synopsis The Handbook of Service Innovation by : Renu Agarwal

Download or read book The Handbook of Service Innovation written by Renu Agarwal. This book was released on 2015-04-13. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together some of the world’s leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovation holistically and systemically across various service areas, including health, education, tourism, hospitality, telecommunications, and retail. It addresses contemporary issues through conceptual and applied contributions across industry, academia, and government, providing insights for improved practice and policy making. Featuring cutting-edge research contributions, practical examples, implementations and a select number of case studies across several growth service industries, this book also includes examples of failed service innovation attempts in order to demonstrate a balanced view of the topic and to make clear the pitfalls to be avoided. Culminating in a suggested step-by-step guide to enable service organization’s managers to understand and implement the concepts of service innovation and manage its evolutionary processes effectively, this book will prove a valuable resource to a wide reaching audience including researchers, practitioners, managers, and students who aspire to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation. Includes endorsements from professionals in the field of service innovation.

The Service Innovation Handbook

Download The Service Innovation Handbook PDF Online Free

Author :
Release : 2015-01-27
Genre : Business & Economics
Kind : eBook
Book Rating : 534/5 ( reviews)

GET EBOOK


Book Synopsis The Service Innovation Handbook by : Lucy Kimbell

Download or read book The Service Innovation Handbook written by Lucy Kimbell. This book was released on 2015-01-27. Available in PDF, EPUB and Kindle. Book excerpt: This is an essential read for managers in forms that used to have a product focus and that are trying to shift towards designing services and experiences. By covering the early stages of the innovation process, it guides readers throught developing new knowledge, creating service concepts and prototyping experiences. It's valuable not only for service innovation and design practicioners but also visionary business leaders who understand that creating destinct customer experiences is the future of innovation.

Handbook of Service Business

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Author :
Release : 2015-04-30
Genre : Business & Economics
Kind : eBook
Book Rating : 417/5 ( reviews)

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Book Synopsis Handbook of Service Business by : John R. Bryson

Download or read book Handbook of Service Business written by John R. Bryson. This book was released on 2015-04-30. Available in PDF, EPUB and Kindle. Book excerpt: Service business accounts for more than 75 per cent of the wealth and employment created in most developed market economies. The management and economics of service business is based around selling expertise, knowledge and experiences. This Handbook co

Service Innovation

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Author :
Release : 2016-06-09
Genre : Business & Economics
Kind : eBook
Book Rating : 226/5 ( reviews)

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Book Synopsis Service Innovation by : Marja Toivonen

Download or read book Service Innovation written by Marja Toivonen. This book was released on 2016-06-09. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book that summarizes the 20-year history of service innovation research and combines it with the future need to adopt a systems view in the field of service research. The book emphasizes that the most urgent issues of today’s economies – the development of welfare and sustainability – cannot be solved with innovations in individual service offerings only, and that innovations of service systems are increasingly needed. Various theoretical approaches and perspectives from different disciplines are included, providing a comprehensive view of the current understanding of the nature of service innovation. The book illustrates the achievements of two research traditions, one based on the general innovation theory and the other based on the service marketing theory. Service innovation is considered from the points of view of drivers, processes, practices, and outcomes. The interrelations between actors and systems are analyzed, and the nature of innovation as a new way to co-create value is highlighted. The book promotes the view that users are an important source of innovative ideas and that openness is an important success factor in innovation processes. In addition to the general nature and management of service innovation, some specific topics are included, exemplified by innovations in public services and in knowledge-intensive business services. This volume is highly recommended to readers who seek a state-of-the-art overview of the area of service innovation and its linkages to systems research.

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