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The Savvy Author's Guide To Book Publicity

2004 Business & Economics
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Release : 2004
Genre : Business & Economics
Kind : eBook
Book Rating : 759/5 ( reviews)

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Book Synopsis The Savvy Author's Guide To Book Publicity by : Lissa Warren

Download or read book The Savvy Author's Guide To Book Publicity written by Lissa Warren. This book was released on 2004. Available in PDF, EPUB and Kindle. Book excerpt: Here is an essential reference for writers—from the self-published to those published by major houses—written by a leading book publicist who pitches books to media every day of her working life. Tapping into her years publicizing such authors as pediatrician Dr. T. Berry Brazelton, poet Mary Oliver, and economist John Kenneth Galbraith, Da Capo Press Senior Director of Publicity Lissa Warren covers book promotion with a publicist, without a publicist, and when a publicist isn't getting results. Each chapter details what happens to a book once it's off press, and how authors can be helpful in the promotion process—or even spearhead it if need be—to get the coverage they deserve. Warren's advice is buttressed by her stories of authors—the enterprising, the shy, the well-prepared, and the novice—relating tours gone awry, best-sellers made and nearly made, and great and not-so-great author/publicist collaboration. The Savvy Author's Guide to Book Publicity covers everything from how to write press material, targeting the right shows and publications, following up effectively with the media, and hiring people who can help ensure that every bookseller and consumer has a chance to hear an author's message loud and clear.

The Savvy Author's Guide To Book Publicity

2008-12-15 Reference
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Release : 2008-12-15
Genre : Reference
Kind : eBook
Book Rating : 006/5 ( reviews)

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Book Synopsis The Savvy Author's Guide To Book Publicity by : Lissa Warren

Download or read book The Savvy Author's Guide To Book Publicity written by Lissa Warren. This book was released on 2008-12-15. Available in PDF, EPUB and Kindle. Book excerpt: Here is an essential reference for writers -- from the self-published to those published by major houses -- written by a leading book publicist who pitches books to media every day of her working life. Tapping into her years publicizing such authors as pediatrician Dr. T. Berry Brazelton, poet Mary Oliver, and economist John Kenneth Galbraith, Da Capo Press Senior Director of Publicity Lissa Warren covers book promotion with a publicist, without a publicist, and when a publicist isn't getting results. Each chapter details what happens to a book once it's off press, and how authors can be helpful in the promotion process -- or even spearhead it if need be -- to get the coverage they deserve. Warren's advice is buttressed by her stories of authors -- the enterprising, the shy, the well-prepared, and the novice -- relating tours gone awry, best-sellers made and nearly made, and great and not-so-great author/publicist collaboration. The Savvy Author's Guide to Book Publicity covers everything from how to write press material, targeting the right shows and publications, following up effectively with the media, and hiring people who can help ensure that every bookseller and consumer has a chance to hear an author's message loud and clear.

The Complete Guide to Book Publicity

2004-05 Business & Economics
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Release : 2004-05
Genre : Business & Economics
Kind : eBook
Book Rating : 491/5 ( reviews)

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Book Synopsis The Complete Guide to Book Publicity by : Jodee Blanco

Download or read book The Complete Guide to Book Publicity written by Jodee Blanco. This book was released on 2004-05. Available in PDF, EPUB and Kindle. Book excerpt: This text provides authors and publishers with information on how to conceptualize, develop and implement a winning, multi-dimensional book campaign. It discusses differences between trade and consumers and how to construct a campaign and also includes exercises.

Savvy

2008-05-01 Juvenile Fiction
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Release : 2008-05-01
Genre : Juvenile Fiction
Kind : eBook
Book Rating : 858/5 ( reviews)

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Book Synopsis Savvy by : Ingrid Law

Download or read book Savvy written by Ingrid Law. This book was released on 2008-05-01. Available in PDF, EPUB and Kindle. Book excerpt: A vibrant new voice . . . a modern classic. For generations, the Beaumont family has harbored a magical secret. They each possess a “savvy”—a special supernatural power that strikes when they turn thirteen. Grandpa Bomba moves mountains, her older brothers create hurricanes and spark electricity . . . and now it’s the eve of Mibs’s big day. As if waiting weren’t hard enough, the family gets scary news two days before Mibs’s birthday: Poppa has been in a terrible accident. Mibs develops the singular mission to get to the hospital and prove that her new power can save her dad. So she sneaks onto a salesman’s bus . . . only to find the bus heading in the opposite direction. Suddenly Mibs finds herself on an unforgettable odyssey that will force her to make sense of growing up—and of other people, who might also have a few secrets hidden just beneath the skin.

How to Get Publicity for Your Book

2016-02-09
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Release : 2016-02-09
Genre :
Kind : eBook
Book Rating : 601/5 ( reviews)

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Book Synopsis How to Get Publicity for Your Book by : Natalie Obando

Download or read book How to Get Publicity for Your Book written by Natalie Obando. This book was released on 2016-02-09. Available in PDF, EPUB and Kindle. Book excerpt: How to Get Publicity for Your Book is a DIY guide for savvy authors. Would you like to get great publicity for your book without having to spend money on hiring a publicist? Do you think that you have what it takes to be your own publicist and run your own campaign? If so, this book will show you how. I have spent countless hours dedicated to garnering publicity for authors and brands all across the United States and have found that although there is no one-size-fits-all method, there are constants. In this book you will learn what they are and how to apply them to your work so that you can achieve maximum publicity for your author platform. Learn how to create the tools that you need for professional media outreach, platform building, book tour/event planning and so much more. I will share with you the mistakes I've made, the successes I've had, the tools of the trade and what I've come to learn from all of my outreach so that you can use it for your own.

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