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The Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media

2010-08-20 Business & Economics
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Release : 2010-08-20
Genre : Business & Economics
Kind : eBook
Book Rating : 186/5 ( reviews)

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Book Synopsis The Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media by : Francois Gossieaux

Download or read book The Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media written by Francois Gossieaux. This book was released on 2010-08-20. Available in PDF, EPUB and Kindle. Book excerpt: The definitive, maximum-impact guide to using the transformative power of social media as the ultimate competitive advantage About the Book In The Hyper-Social Company, Ed Moran of Deloitte and Francois Goissieaux of BeelineLabs identify how (and which) social media are fundamentally changing core business processes and the way businesses and customers interact. These changes are being driven by what the authors call the “Hyper-Social Shift.” Through interviews with more than 500 companies and studies of social media, Moran and Goissieaux have gained radical new insights into the advantages many businesses have derived from new technologies and practices. From these findings, the authors have developed self-analysis tools—including the Hyper-Sociality Index (HSI) profiled in this book—that leaders and mangers can use to assess their enterprise’s Hyper-Sociality; pinpoint which parts of their organization are ready to make the leap; and benchmark their progress against competitors, or against their industry as a whole.

The Social Organization

2011 Business & Economics
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Release : 2011
Genre : Business & Economics
Kind : eBook
Book Rating : 368/5 ( reviews)

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Book Synopsis The Social Organization by : Anthony J. Bradley

Download or read book The Social Organization written by Anthony J. Bradley. This book was released on 2011. Available in PDF, EPUB and Kindle. Book excerpt: Describes how businesses can capitalize on the use of social media, offering details of a variety of firms, including Xilinx and the Ford Motor Company, that have utilized social technologies effectively.

Extreme Trust

2016-06-21 Business & Economics
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Release : 2016-06-21
Genre : Business & Economics
Kind : eBook
Book Rating : 557/5 ( reviews)

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Book Synopsis Extreme Trust by : Don Peppers

Download or read book Extreme Trust written by Don Peppers. This book was released on 2016-06-21. Available in PDF, EPUB and Kindle. Book excerpt: Not so long ago, being reasonably trustworthy was good enough. But soon only the extremely trustworthy will thrive. In the age of smartphones and social networks, every action an organization takes can be exposed and critiqued in real time. Nothing is local or secret anymore. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. The users of Twitter, Yelp, and similar outlets show little mercy for bad behavior. The bar for trustworthiness is higher than ever and continues to rise. Bestselling authors Don Peppers and Martha Rogers, Ph.D., argue that the only sane response to these rising levels of transparency is to protect the interests of customers proactively—even if that requires spending extra money in the short run to preserve your brand reputation in the long run. The payoff of generating extreme trust will be worth it. With a wealth of fascinating research as well as practical applications, this book will show you how to earn—and keep—the extreme trust of everyone your company interacts with.

Understanding Y

2014-05-12 Business & Economics
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Release : 2014-05-12
Genre : Business & Economics
Kind : eBook
Book Rating : 816/5 ( reviews)

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Book Synopsis Understanding Y by : Charlie Caruso

Download or read book Understanding Y written by Charlie Caruso. This book was released on 2014-05-12. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate expose of the Misunderstood Millennials Understanding Y is a fresh and incisive book that offers a better understanding, appreciation and awareness of the Millennial generation. In this groundbreaking work, author Charlie Caruso has amassed a diverse array of papers, articles and journals from prominent individuals, noted entrepreneurs and bestselling authors who collectively explore how Gen Y thinks, interacts and works. Understanding Y gives insight into the generation and examines their motivations and passions. Understanding Y: #andYyoushould provides a refreshingly comprehensive and candid account of the current disconnect between reality and perception surrounding the Millennial cohort. The impressive list of contributors and collaborators each bring their unique insight to explore the myths, facts and motivators behind this generation. Contributors include notables such as David Burstein, author of Fast Future: How the Millennial Generation is Shaping Our World, Ryan Heath, author of Please F* Off: It's Our Turn Now, Bernard Salt, author, demographer and social commentator; and many more. Discover how to motivate, lead, inform, educate, integrate and collaborate with Millenials Learn what experts have to share about the psychology that drives Millenials Uncover the motivators and passions that excite this up-and-coming generation This is a book that offers anyone who interacts with the Millennial generation a humorous, educational, statistical, theoretical and conversational journey for connecting with Gen Y.

Communication and Technology

2015-08-31 Language Arts & Disciplines
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Release : 2015-08-31
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 354/5 ( reviews)

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Book Synopsis Communication and Technology by : Lorenzo Cantoni

Download or read book Communication and Technology written by Lorenzo Cantoni. This book was released on 2015-08-31. Available in PDF, EPUB and Kindle. Book excerpt: The primary goal of the Communication and Technology volume (5th within the series "Handbooks of Communication Science") is to provide the reader with a comprehensive compilation of key scholarly literature, identifying theoretical issues, emerging concepts, current research, specialized methods, and directions for future investigations. The internet and web have become the backbone of many new communication technologies, often transforming older communication media, through digitization, to make them compatible with the net. Accordingly, this volume focuses on internet/web technologies. The essays cover various infrastructure technologies, ranging from different kinds of hard-wired elements to a range of wireless technologies such as WiFi, mobile telephony, and satellite technologies. Audio/visual communication is discussed with reference to large-format motion pictures, medium-sized television and video formats, and the small-screen mobile smartphone. There is also coverage of audio-only media, such as radio, music, and voice telephony; text media, in such venues as online newspapers, blogs, discussion forums and mobile texting; and multi-media technologies, such as games and virtual reality.

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