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The Handbook of Global User Research

2009-09-30 Computers
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Release : 2009-09-30
Genre : Computers
Kind : eBook
Book Rating : 727/5 ( reviews)

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Book Synopsis The Handbook of Global User Research by : Robert Schumacher

Download or read book The Handbook of Global User Research written by Robert Schumacher. This book was released on 2009-09-30. Available in PDF, EPUB and Kindle. Book excerpt: User research is global – yet despite its pervasiveness, practitioners are not all well equipped to work globally. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. And what often goes less noticed, but can be equally vexing are technical, logistical and planning issues such as hiring qualified translators, payment procedures, travel issues, setting up facilities and finding test participants.The Handbook of Global User Research is the first book to focus on global user research. The book collects insight from UX professionals from nine countries and, following a typical project timeline, presents practical insights into the preparation, fieldwork, analysis and reporting, and overall project management for global user research projects. Any user experience professional that works on global projects -- including those new to the field, UX veterans who need information on this expanding aspect of user research, and students -- will need this book to do their job effectively. Presents the definitive collection of hard won lessons from user research professionals around the world Includes real-world examples of global user research challenges and provides approaches to these issues Contains anecdotes and hard-won from the field that illustrate actionable tactics for practitioners

The Handbook of Global User Research

2010 Industrial design
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Release : 2010
Genre : Industrial design
Kind : eBook
Book Rating : 744/5 ( reviews)

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Book Synopsis The Handbook of Global User Research by : Robert M. Schumacher

Download or read book The Handbook of Global User Research written by Robert M. Schumacher. This book was released on 2010. Available in PDF, EPUB and Kindle. Book excerpt: User research is global, yet despite its pervasiveness, practitioners are not all well equipped to work globally. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. And what often goes less noticed, but can be equally vexing are technical, logistical and planning issues such as hiring qualified translators, payment procedures, travel issues, setting up facilities and finding test participants. The Handbook of Global User Research is the first book to focus on global user research. The book collects insight from UX professionals from nine countries and, following a typical project timeline, presents practical insights into the preparation, fieldwork, analysis and reporting, and overall project management for global user research projects. Any user experience professional that works on global projects -- including those new to the field, UX veterans who need information on this expanding aspect of user research, and students -- will need this book to do their job effectively.

The Handbook of Global Media Research

2015-07-07 Social Science
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Release : 2015-07-07
Genre : Social Science
Kind : eBook
Book Rating : 121/5 ( reviews)

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Book Synopsis The Handbook of Global Media Research by : Ingrid Volkmer

Download or read book The Handbook of Global Media Research written by Ingrid Volkmer. This book was released on 2015-07-07. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together the perspectives of more than 40 internationally acclaimed authors, The Handbook of Global Media Research explores competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a globalized media landscape. Provides a framework for the critical debate of comparative media research Posits transnational media research as reflective of advanced globalization processes, and explores its roles and responsibilities Articulates the key themes and competing methodological approaches in a dynamic and developing field Showcases the perspectives and ideas of 30 leading internationally acclaimed scholars Offers a platform for the discussion of crucial issues from a variety of theoretical, methodical and practical viewpoints

Quantifying the User Experience

2016-07-12 Computers
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Release : 2016-07-12
Genre : Computers
Kind : eBook
Book Rating : 484/5 ( reviews)

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Book Synopsis Quantifying the User Experience by : Jeff Sauro

Download or read book Quantifying the User Experience written by Jeff Sauro. This book was released on 2016-07-12. Available in PDF, EPUB and Kindle. Book excerpt: Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout. Completely updated to provide practical guidance on solving usability testing problems with statistics for any project, including those using Six Sigma practices Includes new and revised information on standardized usability questionnaires Includes a completely new chapter introducing correlation, regression, and analysis of variance Shows practitioners which test to use, why they work, and best practices for application, along with easy-to-use Excel formulas and web-calculators for analyzing data Recommends ways for researchers and practitioners to communicate results to stakeholders in plain English

Handbook of Global Research and Practice in Corruption

2011-01-01 Political Science
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Release : 2011-01-01
Genre : Political Science
Kind : eBook
Book Rating : 032/5 ( reviews)

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Book Synopsis Handbook of Global Research and Practice in Corruption by : Adam Graycar

Download or read book Handbook of Global Research and Practice in Corruption written by Adam Graycar. This book was released on 2011-01-01. Available in PDF, EPUB and Kindle. Book excerpt: 'Graycar and Smith's excellent edited volume studies corruption as a pervasive, global phenomenon. The chapters move from general overviews to in-depth studies of corruption-prone sectors such as forestry, financial markets, public procurement, and trade in diamonds and art. The volume is an important, contribution to the international study of corruption that mixes scholarly analysis with practical recommendations for the control and prevention of corruption – both international initiatives and country – or sector-specific policies.' – Susan Rose-Ackerman, Yale Law School, US 'Corruption is on top of the agendas of practitioners and scholars in public administration all over the world. This volume addresses questions no one can neglect and comes up with answers we should not miss.' – Leo Huberts, VU University Amsterdam, The Netherlands 'This Handbook will serve as an invaluable resource for scholars, students and public officials interested in understanding corruption and its control.' – James B. Jacobs, NYU School of Law, US Corruption is a global phenomenon with costs estimated to be in the trillions of dollars. This source of original research and policy analysis deals with the most important concepts and empirical evidence in foreign corrupt practices globally. Handbook of Global Research and Practice in Corruption includes research from all continents and provides a critical analysis of the key issues of corruption and its control. Through rigorous analysis and theoretical foundations, this book provides a multi-disciplinary and international account of corruption from the perspectives of public policy, criminal law and criminology, as well as considering principles of prevention and control in both the public and private sectors. With original and empirical analyses, this unique book will appeal to academics, researchers and students in international business and international law, staff of crime and corruption commissions and police integrity agencies, as well as international organisations such as the World Bank, IMF, Transparency International and the World Economic Forum.

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