Share

The Economic Policy of Online Media

2023-05-05 Language Arts & Disciplines
Download The Economic Policy of Online Media PDF Online Free

Author :
Release : 2023-05-05
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 046/5 ( reviews)

GET EBOOK


Book Synopsis The Economic Policy of Online Media by : Peter Ayolov

Download or read book The Economic Policy of Online Media written by Peter Ayolov. This book was released on 2023-05-05. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the distortion of communication online, centered around the theory that the economic policy model of online media is primarily based on the systematic manufacture of dissent. Following the media criticism tradition of Habermas and Chomsky, among others, the book shows how anger can motivate news consumption as the principle of divide-and-rule in the online media of the 21st century is systematically applied. The author posits that media addiction increases interest, therefore deliberate distortion of facts and the manufacture of dissent provide the media with a larger audience and this becomes the business model. This insightful volume will interest researchers, scholars, and students of media economics, political economy of media, digital media, propaganda, mass communication, and media literacy.

Understanding the Business of Global Media in the Digital Age

2017-10-17 Mass media
Download Understanding the Business of Global Media in the Digital Age PDF Online Free

Author :
Release : 2017-10-17
Genre : Mass media
Kind : eBook
Book Rating : 964/5 ( reviews)

GET EBOOK


Book Synopsis Understanding the Business of Global Media in the Digital Age by : Micky Lee

Download or read book Understanding the Business of Global Media in the Digital Age written by Micky Lee. This book was released on 2017-10-17. Available in PDF, EPUB and Kindle. Book excerpt: "Cover" -- "Title" -- "Copyright" -- "Contents" -- "List of Illustrations" -- "1 Introduction and Overview" -- "2 The History of the Study of the Business of Media" -- "3 Theories and Approaches to Study the Business of Media" -- "4 Economies" -- "5 Politics" -- "6 Technologies" -- "7 Civil Societies" -- "8 Cultures" -- "9 Labor" -- "10 Conclusion

Handbook of Media Economics

2015-11-17 Business & Economics
Download Handbook of Media Economics PDF Online Free

Author :
Release : 2015-11-17
Genre : Business & Economics
Kind : eBook
Book Rating : 951/5 ( reviews)

GET EBOOK


Book Synopsis Handbook of Media Economics by : Simon P. Anderson

Download or read book Handbook of Media Economics written by Simon P. Anderson. This book was released on 2015-11-17. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Media Economics provides valuable information on a unique field that has its own theories, evidence, and policies. Understanding the media is important for society, and while new technologies are altering the media, they are also affecting our understanding of their economics. Chapters span the large scope of media economics, simultaneously offering in-depth analysis of particular topics, including the economics of why media are important, how media work (including financing sources, institutional settings, and regulation), what determines media content (including media bias), and the effects of new technologies. The volumes provide a powerful introduction for those interested in starting research in media economics. - Helps academic and non-academic economists understand recent rapid changes in theoretical and empirical advances, in structural empirical methods, and in the media industry's connection with the democratic process - Presents the only detailed summary of media economics that emphasizes political economy, merger policy, and competition policy - Pays special attention to the economic influences of the Internet, including developments in social media, user-generated content, and advertising, as well as the Internet's effects on newspapers, radio, and television

Digital Economic Policy

2022 Digital media
Download Digital Economic Policy PDF Online Free

Author :
Release : 2022
Genre : Digital media
Kind : eBook
Book Rating : 147/5 ( reviews)

GET EBOOK


Book Synopsis Digital Economic Policy by : Mario Mariniello

Download or read book Digital Economic Policy written by Mario Mariniello. This book was released on 2022. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of new technologies and business models has required a pro-active role from public authorities in defining the rules of evolving markets before issues cement. This book surveys the key areas of the digital economy that demand policy action, such as AI, cybersecurity, and e-commerce, and the EU long term strategic plans to govern them.

The New World of Transitioned Media

2014-10-01 Business & Economics
Download The New World of Transitioned Media PDF Online Free

Author :
Release : 2014-10-01
Genre : Business & Economics
Kind : eBook
Book Rating : 097/5 ( reviews)

GET EBOOK


Book Synopsis The New World of Transitioned Media by : Gali Einav

Download or read book The New World of Transitioned Media written by Gali Einav. This book was released on 2014-10-01. Available in PDF, EPUB and Kindle. Book excerpt: The media industry is undergoing an accelerated pace of change, driven in large part by the proliferation of digital platforms. In many cases, the speed of adoption has exceeded our ability to process the impact of these changes on individuals and society at large. This book provides a “behind-the-scenes” look at the media industry’s transition into the digital era and examines its impact on marketing, advertising, innovation and other economic and social activities. The impact of digital technologies on traditional media sectors, such as advertising, video games, film and television is well-documented. Less understood is its effect on our perceptions, thought processes and inter-personal relationships. Social media, for example, represents a fundamental change in the ways we interact with media, communicate with each other and even present ourselves to the world. This has shaped the way we communicate with institutions and brands. Similar to the first “Transitioned Media” book, Transitioned Media: A Turning Point into the Digital Realm, this book combines media industry leaders and academics to explore various transformative trends and issues. Themes include measuring cross-platform behaviour, artificial intelligence in journalism, the evolution of video games, digital media and physical space, the mobile use trends, social media and the corporate world, the changes in the television and newspaper business and the evolving relationship between advertisers and target audiences. The varied backgrounds of contributors and array of topics make for a unique and insightful point of view.

You may also like...