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The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

2008-11-02 Business & Economics
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Release : 2008-11-02
Genre : Business & Economics
Kind : eBook
Book Rating : 777/5 ( reviews)

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Book Synopsis The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace by : Peter Montoya

Download or read book The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace written by Peter Montoya. This book was released on 2008-11-02. Available in PDF, EPUB and Kindle. Book excerpt: The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business. “Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire

Get Different

2021-09-21 Business & Economics
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Release : 2021-09-21
Genre : Business & Economics
Kind : eBook
Book Rating : 633/5 ( reviews)

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Book Synopsis Get Different by : Mike Michalowicz

Download or read book Get Different written by Mike Michalowicz. This book was released on 2021-09-21. Available in PDF, EPUB and Kindle. Book excerpt: From Mike Michalowicz, bestselling author of Profit First, Clockwork, and Fix This Next, a practical and proven guide to standing out in a crowded market. Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That's because, to customers, better is not actually better. Different is better. And those who market differently, win. In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing: 1. Does it differentiate? 2. Does it attract? 3. Does it direct? Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers--the long-anticipated answer to the defining business challenge of our time.

The Brand Called You

2003 Business & Economics
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Release : 2003
Genre : Business & Economics
Kind : eBook
Book Rating : 650/5 ( reviews)

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Book Synopsis The Brand Called You by : Peter Montoya

Download or read book The Brand Called You written by Peter Montoya. This book was released on 2003. Available in PDF, EPUB and Kindle. Book excerpt: The essential underpinnings of successful personal brand and techniques for specializing, positioning, and getting through to a specific audience.

Brand Now

2018-05-08 Business & Economics
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Release : 2018-05-08
Genre : Business & Economics
Kind : eBook
Book Rating : 233/5 ( reviews)

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Book Synopsis Brand Now by : Nick Westergaard

Download or read book Brand Now written by Nick Westergaard. This book was released on 2018-05-08. Available in PDF, EPUB and Kindle. Book excerpt: Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaning * Reinforce it with the right touchpoints * Hone your brand's unique story * Share it through engaging content * Cultivate a sense of community * Craft a coherent experience * Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

How to Grow Your Personal Brand

2024-07-11 Business & Economics
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Release : 2024-07-11
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis How to Grow Your Personal Brand by : Solv Mkt

Download or read book How to Grow Your Personal Brand written by Solv Mkt. This book was released on 2024-07-11. Available in PDF, EPUB and Kindle. Book excerpt: Do You Want to Rise Above the Noise and Shine Online? In a crowded digital world, building a powerful personal brand is no longer optional. It's the key to unlocking opportunity, attracting clients, and becoming a recognized leader in your field. "How to Grow Your Personal Brand: Stand Out in a Crowded Market" is your comprehensive guide to crafting a brand that gets noticed and remembered. This book equips you with the essential tools and strategies to: Develop a clear and magnetic brand identity. (Who are you, and why should people care?) Craft a compelling message that resonates with your ideal audience. (What makes you unique, and how can you help them?) Master the art of storytelling to connect with your audience on an emotional level. (Make them laugh, cry, or think - but most importantly, remember you!) Navigate crisis situations with grace and protect your reputation. (Because even the best brands face challenges!) Set SMART goals and develop a winning action plan to achieve them. (No more spinning your wheels - this book will get you focused and moving forward!) Leverage the power of relationships to amplify your reach and impact. (Collaboration is key! Learn how to build a network of brand advocates and collaborators.) Monetize your brand and turn your expertise into a thriving business. (Because let's face it, passion needs to pay the bills!) Stay ahead of the curve with insights into emerging trends and technologies. (The future of personal branding is here - and this book will help you embrace it!) Packed with actionable advice, inspiring stories, and practical exercises, "How to Grow Your Personal Brand" is your roadmap to personal branding success. Are you ready to take your brand to the next level? Order your copy today!

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