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The Art of Selling War

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Release : 2020-06-25
Genre : History
Kind : eBook
Book Rating : 46X/5 ( reviews)

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Book Synopsis The Art of Selling War by : Pierre Gilly

Download or read book The Art of Selling War written by Pierre Gilly. This book was released on 2020-06-25. Available in PDF, EPUB and Kindle. Book excerpt:

Selling The War

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Author :
Release : 1978
Genre :
Kind : eBook
Book Rating : 138/5 ( reviews)

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Book Synopsis Selling The War by : Zbynek Zeman

Download or read book Selling The War written by Zbynek Zeman. This book was released on 1978. Available in PDF, EPUB and Kindle. Book excerpt: Appeal to patriotism - Against spies and saboteurs - Campaign for war production - Promoting the international alliance - Allied forces and Nazi propaganda. World War II (2).

Sun Tzu Strategies for Selling

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Release : 2003-11-10
Genre : Business & Economics
Kind : eBook
Book Rating : 302/5 ( reviews)

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Book Synopsis Sun Tzu Strategies for Selling by : Gerald A. Michaelson

Download or read book Sun Tzu Strategies for Selling written by Gerald A. Michaelson. This book was released on 2003-11-10. Available in PDF, EPUB and Kindle. Book excerpt: Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of "The Art of War" includes special notations underscoring the relevance of Sun Tzu's writings to sales strategy.

Selling the Great War

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Release : 2009-03-03
Genre : History
Kind : eBook
Book Rating : 592/5 ( reviews)

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Book Synopsis Selling the Great War by : Alan Axelrod

Download or read book Selling the Great War written by Alan Axelrod. This book was released on 2009-03-03. Available in PDF, EPUB and Kindle. Book excerpt: The riveting, untold story of George Creel and the Committee on Public Information -- the first and only propaganda initiative sanctioned by the U.S. government. When the people of the United States were reluctant to enter World War I, maverick journalist George Creel created a committee at President Woodrow Wilson's request to sway the tide of public opinion. The Committee on Public Information monopolized every medium and avenue of communication with the goal of creating a nation of enthusiastic warriors for democracy. Forging a path that would later be studied and retread by such characters as Adolf Hitler, the Committee revolutionized the techniques of governmental persuasion, changing the course of history. Selling the War is the story of George Creel and the epoch-making agency he built and led. It will tell how he came to build the and how he ran it, using the emerging industries of mass advertising and public relations to convince isolationist Americans to go to war. It was a force whose effects were felt throughout the twentieth century and continue to be felt, perhaps even more strongly, today. In this compelling and original account, Alan Axelrod offers a fascinating portrait of America on the cusp of becoming a world power and how its first and most extensive propaganda machine attained unprecedented results.

The Art of Selling Your Business

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Author :
Release : 2021-01-12
Genre : Business & Economics
Kind : eBook
Book Rating : 167/5 ( reviews)

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Book Synopsis The Art of Selling Your Business by : John Warrillow

Download or read book The Art of Selling Your Business written by John Warrillow. This book was released on 2021-01-12. Available in PDF, EPUB and Kindle. Book excerpt: Freedom. It's the ability to do whatever you want, whenever you want. It's the ultimate reward of selling your business. But selling a company can be confusing, and one wrong step can easily cost you dearly. The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top is the last in a trilogy of books by author John Warrillow on building value. The first, Built to Sell, encouraged small business owners to begin thinking about their business as more than just a job. The Automatic Customer tagged recurring revenue as the core element in a valuable company and provided a blueprint for transforming almost any business into one with an ongoing annuity stream. Warrillow completes the set with The Art of Selling Your Business. This essential guide to monetizing a business is based on interviews the author conducted on his podcast, Built to Sell Radio, with hundreds of successfully cashed-out founders. What's the secret for harvesting the value you've created when it's time to sell? The Art of Selling Your Business answers important questions facing any founder, including— • What's your business worth? • When's the best time to sell? • How do you create a bidding war? • How can you position your company to maximize its attractiveness? • Who will pay the most for your business? • What’s the secret for punching above your weight in a negotiation to sell your company? The Art of Selling Your Business provides a sleeves-rolled-up action plan for selling your business at a premium by an author with consummate credibility.

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