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The 22 Laws of Event Marketing

2024-08-07 Business & Economics
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Release : 2024-08-07
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis The 22 Laws of Event Marketing by : Dondrae Mills

Download or read book The 22 Laws of Event Marketing written by Dondrae Mills . This book was released on 2024-08-07. Available in PDF, EPUB and Kindle. Book excerpt: Checkmate Your Competition! In the high-stakes world of event marketing, every move counts. Dondrae Mills, shares his winning playbook in The 22 Laws of Event Marketing. Uncover the strategic secrets to create unforgettable experiences, from knowing your "why" and understanding your audience to crafting irresistible value propositions and leveraging technology. This isn't just a book—it's your roadmap to event marketing mastery. Transform your events into legendary experiences.

The 22 Immutable Laws of Marketing

1994 Marketing
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Release : 1994
Genre : Marketing
Kind : eBook
Book Rating : 109/5 ( reviews)

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Book Synopsis The 22 Immutable Laws of Marketing by : Al Ries

Download or read book The 22 Immutable Laws of Marketing written by Al Ries. This book was released on 1994. Available in PDF, EPUB and Kindle. Book excerpt: Ries and Trout share their rules for certain successes in the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace.

The Event Marketing Playbook - Everything You'll Ever Need to Know About Events

2020-08-12 Reference
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Release : 2020-08-12
Genre : Reference
Kind : eBook
Book Rating : 691/5 ( reviews)

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Book Synopsis The Event Marketing Playbook - Everything You'll Ever Need to Know About Events by : Adella Pasos

Download or read book The Event Marketing Playbook - Everything You'll Ever Need to Know About Events written by Adella Pasos. This book was released on 2020-08-12. Available in PDF, EPUB and Kindle. Book excerpt: Are you interested in learning how event marketing can drastically improve your business and profits? Are you tired of getting nowhere fast? The event marketing playbook is a strategic guide that explains how to setup, promote and profit from events. Whether you are planning events for a nightclub, conference, trade show, executive retreat, golf outing, corporate or customer appreciation events, company dinner, holiday party, fundraising gala, team building events or even product launch events, this book will teach you how to create events that attract new customers, referrals and a consistent flow of sales that you can rely on. This book will teach you the importance of event marketing, reveal 26 ideas on how to get paid more money, and best practice examples and templates for the event planning process. If you want to learn everything you’ll ever need to know about event marketing, this is the book for you! What is inside of this book? >> Event Marketing Basics Benefits of Event Marketing 26 Ideas for Getting Paid More Event Marketing Goal Guide Examples of the Event Planning Process Sample Event Action Plan >> 3 Month Event Marketing Timeline Top 10 Ways to Generate Sales at the Event 5 Social Media Strategies for Event Promotion Top 3 Event Management & Ticketing Systems 10 Questions You Need to Ask Venues 21 Types of Venues Who Will Accommodate >>How to Attract Corporate Sponsors 15 Types of Staff You Need to Hire 11 Reasons Sponsors Will Give You Money 8 Strategies to Generate Massive Exposure Where to Hire Temporary Event Staff >> Top Revenue Generation Strategies 10 Ways to Increase Revenue on Event Day Over 15 Event Marketing Resources with Links FAQ's on Events and Getting Started

Ambush Marketing & the Mega-Event Monopoly

2012-06-06 Law
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Release : 2012-06-06
Genre : Law
Kind : eBook
Book Rating : 64X/5 ( reviews)

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Book Synopsis Ambush Marketing & the Mega-Event Monopoly by : Andre M. Louw

Download or read book Ambush Marketing & the Mega-Event Monopoly written by Andre M. Louw. This book was released on 2012-06-06. Available in PDF, EPUB and Kindle. Book excerpt: This book undertakes a critical examination of commercial rights to sports mega-events (focusing on sponsorship), the exclusivity of such rights and the legal implications of the modern mega-event sponsorship model. It examines ambush marketing of events and the law’s treatment of ambushing (specifically in the form of sui generis event legislation) in a review of 10 major jurisdictions selected on the basis of the importance of the events they are to host in the near future or have hosted recently, and the relevant domestic legislation. It critically examines the legitimacy of such commercial rights protection by means of the use of laws in the context of accepted principles of intellectual property law, competition law and human rights law. Specifically, it questions the legitimacy of the creation of statutory ‘association rights’ to mega-events, and considers potential future developments in respect of the law’s treatment of mega-event commercialisation. Valuable for practitioners and academics (in the fields of sportslaw/sponsorship/marketing/intellectual property law); sports administrators (sports governing bodies); corporate sponsors of sports and other events; potential mega-event host governments and law-makers; civil rights organisations.

Event Marketing And Management

2009-11-01 Special events
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Release : 2009-11-01
Genre : Special events
Kind : eBook
Book Rating : 495/5 ( reviews)

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Book Synopsis Event Marketing And Management by : Sanjaya S Gaur

Download or read book Event Marketing And Management written by Sanjaya S Gaur. This book was released on 2009-11-01. Available in PDF, EPUB and Kindle. Book excerpt: This Remarkable Book Targets The Event Professional As Well As The Novice In Highlighting The Efforts Needed To Conduct An Event Of Any Nature. India-Centric, In Its Focus, The Book Also Has A Plethora Of International Examples Aimed At Providing An Indepth Understanding Of Events As A Strategic Communication Tool At The Generic Level.

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