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The 21st Century Media (r)evolution

2010 Education
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Release : 2010
Genre : Education
Kind : eBook
Book Rating : 362/5 ( reviews)

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Book Synopsis The 21st Century Media (r)evolution by : Jim Macnamara

Download or read book The 21st Century Media (r)evolution written by Jim Macnamara. This book was released on 2010. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of 'new media' and social media is widely discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.

The 21st Century Media (R) Evolution

2020
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Release : 2020
Genre :
Kind : eBook
Book Rating : 891/5 ( reviews)

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Book Synopsis The 21st Century Media (R) Evolution by : Jim Macnamara

Download or read book The 21st Century Media (R) Evolution written by Jim Macnamara. This book was released on 2020. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of what are called 'new media' and 'social media' is one of the most discussed topics in contemporary societies. Because media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields, polarized views have been created with cyberoptimists and celebrants on one side and cyberpessimists and skeptics on the other. Thus we lack an understanding of the interdependencies and convergence between disciplines and practices. The second edition of this book expertly synthesizes competing theories and disciplinary viewpoints and examines the latest data, including international research from fast-growing markets such as China, to provide a comprehensive, holistic view of the twenty-first century media (r)evolution. Dr. Macnamara argues that the key changes are located in practices rather than technologies and that public communication practices are emergent in highly significant ways. Engaging and accessible, this book is essential reading for scholars and professionals in media and communication and an invaluable text for courses in media studies, journalism, advertising, public relations and organisational and political communication.

Media and Society into the 21st Century

2009-02-17 Social Science
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Release : 2009-02-17
Genre : Social Science
Kind : eBook
Book Rating : 353/5 ( reviews)

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Book Synopsis Media and Society into the 21st Century by : Lyn Gorman

Download or read book Media and Society into the 21st Century written by Lyn Gorman. This book was released on 2009-02-17. Available in PDF, EPUB and Kindle. Book excerpt: Media and Society into the 21st Century captures the breathtaking revolutionary sweep of mass media from the late 19th century to the present day. Updated and expanded new edition including coverage of recent media developments and the continued impact of technological change Newly reworked chapters on media, war, international relations, and new media A new "Web 2.0" section explores the role of blogging, social networking, user-generated content, and search media in media landscape

The Social Media Revolution

2016-05-23 Social Science
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Release : 2016-05-23
Genre : Social Science
Kind : eBook
Book Rating : 685/5 ( reviews)

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Book Synopsis The Social Media Revolution by : Jarice Hanson

Download or read book The Social Media Revolution written by Jarice Hanson. This book was released on 2016-05-23. Available in PDF, EPUB and Kindle. Book excerpt: Social media shapes the ways in which we communicate, think about friends, and hear about news and current events. It also affects how users think of themselves, their communities, and their place in the world. This book examines the tremendous impact of social media on daily life. When the Internet became mainstream in the early 2000s, everything changed. Now that social media is fully entrenched in daily life, contemporary society has shifted again in how we communicate, behave as consumers, seek out and enjoy entertainment, and express ourselves. Every one of the new applications of social media presents us with a new way of thinking about the economy that supports technological development and communication content and offers new models that challenge us to think about the economic impact of communication in the 21st century. The Social Media Revolution examines the tremendous influence of social media on how we make meaning of our place in the world. The book emphasizes the economic impacts of how we use the Internet and World Wide Web to exchange information, enabling readers to see how social media has taken root and challenged previous media industries, laws, policies, and social practices. Each entry in this useful reference serves to document the history, impact, and criticism of every subject and shows how social media has become a primary tool of the 21st-century world—one that not only contributes to our everyday life and social practices but also affects the future of business. The coverage of topics is extremely broad, ranging from economic models and concepts relevant to social media, such as e-commerce, crowdfunding, the use of cyber currency, and the impact of freeware; to key technologies and devices like Android and Apple iOS, apps, the cloud, streaming, and smartphones and tablets; to major entrepreneurs, inventors, and subjects of social media, such as Julian Assange, Bill Gates, Steve Jobs, Marissa Mayer, Edward Snowden, Steve Wozniak, and Mark Zuckerberg.

Media And Revolution

2014-10-17 Language Arts & Disciplines
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Release : 2014-10-17
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 505/5 ( reviews)

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Book Synopsis Media And Revolution by : Jeremy D. Popkin

Download or read book Media And Revolution written by Jeremy D. Popkin. This book was released on 2014-10-17. Available in PDF, EPUB and Kindle. Book excerpt: As television screens across America showed Chinese students blocking government tanks in Tiananmen Square, the fall of the Berlin Wall, and missiles searching their targets in Baghdad, the connection between media and revolution seemed more significant than ever. In this book, thirteen prominent scholars examine the role of the communication media in revolutionary crises -- from the Puritan Revolution of the 1640s to the upheaval in the former Czechoslovakia. Their central question: Do the media in fact have a real influence on the unfolding of revolutionary crises? On this question, the contributors diverge, some arguing that the press does not bring about revolution but is part of the revolutionary process, others downplaying the role of the media. Essays focus on areas as diverse as pamphlet literature, newspapers, political cartoons, and the modern electronic media. The authors' wide-ranging views form a balanced and perceptive examination of the impact of the media on the making of history.

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