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The 17 Key Online Channels Every Business Needs

2014-09-30 Business & Economics
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Release : 2014-09-30
Genre : Business & Economics
Kind : eBook
Book Rating : 67X/5 ( reviews)

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Book Synopsis The 17 Key Online Channels Every Business Needs by : Nikolay Tzonev

Download or read book The 17 Key Online Channels Every Business Needs written by Nikolay Tzonev. This book was released on 2014-09-30. Available in PDF, EPUB and Kindle. Book excerpt: Are you using Online Distribution sites as part of your marketing strategy? Do you know the various types of websites that are available and the pros and cons of each? These pages provide a complete account of the many different approaches to online distribution including websites, social media, blogs, and mobile advertising. Every vital online marketing strategy is presented, with honest evaluations of the advantages and disadvantages of each, so you can take this information and immediately use it in your business. This eBook will help you start or improve the online presence of your business. This short, but thorough overview of online distribution platforms will help you plan and develop a marketing campaign that works.

UGC NET Management (17) Practice Question Bank Include 4000 + Question Answer With Solution (MCQ) As Per Updated Syllabus

2021-09-07 Antiques & Collectibles
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Release : 2021-09-07
Genre : Antiques & Collectibles
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis UGC NET Management (17) Practice Question Bank Include 4000 + Question Answer With Solution (MCQ) As Per Updated Syllabus by : DIWAKAR EDUCATION HUB

Download or read book UGC NET Management (17) Practice Question Bank Include 4000 + Question Answer With Solution (MCQ) As Per Updated Syllabus written by DIWAKAR EDUCATION HUB. This book was released on 2021-09-07. Available in PDF, EPUB and Kindle. Book excerpt: MCQs Highlights - 1. Complete Units Cover Include All 10 Units Question Answer 2. 400 Practice Question Answer Each Unit 3. Total 4000 + Practice Question Answer 4. Try to take all topics MCQ 5. Include Oriented & Most Expected Question Answer 6. As Per the New Updated Syllabus 7. All Question With Answer & Explanations For More Details Call 7310762592

Digital and Social Media Marketing

2019-11-11 Business & Economics
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Release : 2019-11-11
Genre : Business & Economics
Kind : eBook
Book Rating : 745/5 ( reviews)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana. This book was released on 2019-11-11. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Security and Trust Management

2012-04-29 Business & Economics
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Release : 2012-04-29
Genre : Business & Economics
Kind : eBook
Book Rating : 636/5 ( reviews)

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Book Synopsis Security and Trust Management by : Catherine A. Meadows

Download or read book Security and Trust Management written by Catherine A. Meadows. This book was released on 2012-04-29. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed post-conference proceedings of the 7th International Workshop on Security and Trust Management, STM 2011, held in Copenhagen, Denmark, in June 2011 - co-located with IFIPTM 2011, the 5th IFIP International Conference on Trust Management. The 12 revised full papers presented together with 4 invited papers were carefully reviewed and selected from 33 submissions. Focusing on high-quality original unpublished research, case studies, and implementation experiences, STM 2011 features submissions from academia, industry, and government presenting novel research on all theoretical and practical aspects of security and trust in information and communication technologies.

Managing (e)Business Transformation

2021-01-21 Business & Economics
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Release : 2021-01-21
Genre : Business & Economics
Kind : eBook
Book Rating : 808/5 ( reviews)

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Book Synopsis Managing (e)Business Transformation by : Ali Farhoomand

Download or read book Managing (e)Business Transformation written by Ali Farhoomand. This book was released on 2021-01-21. Available in PDF, EPUB and Kindle. Book excerpt: Managing (e)Business Transformation comprises text and cases designed to show students how a business can be transformed into an internetworked enterprise where IT infrastructures are used to link customers, suppliers, partners and employees to create superior economic value. The book is written based on the premise that integrating internet technologies throughout the value chain is crucial to building and managing customer relationships. Importantly, it underscores the centrality of basic business and economic principles within the context of a networked environment. The book builds on established business and economic theories, concepts and fundamentals to show that 'e-business' will soon be synonymous with 'business'. The book takes a strong managerial perspective, especially popular with MBA students, to argue that the internet is simply an enabling technology, which allows firms to build the infrastructure needed to operate in an evolving business world. The application of theory/concepts is emphasized throughout and contains a range of international case studies enhance the learning experience. This book is a must for all students studying e-business strategy at undergraduate, MBA and postgraduate level. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/farhoomand/index.asp

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