1# Library to Find Best eBook for Read
Author : Magedah Shabo
Release : 2008
Genre : Advertising
Kind : eBook
Book Rating : 744/5 ( reviews)
Book Synopsis Techniques of Propaganda and Persuasion by : Magedah Shabo
Download or read book Techniques of Propaganda and Persuasion written by Magedah Shabo. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Garth S. Jowett
Release : 2018-08-24
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 353/5 ( reviews)
Book Synopsis Propaganda & Persuasion by : Garth S. Jowett
Download or read book Propaganda & Persuasion written by Garth S. Jowett. This book was released on 2018-08-24. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting the remarkable changes in the world of propaganda due to the increasing use of social media, this updated Seventh Edition provides a systematic introduction to the increasingly complex world of propaganda. Viewing propaganda as a form of communication, the authors help you understand information and persuasion so you can understand the characteristics of propaganda and how it works as a communication process. Providing provocative case studies and fascinating examples of the use of propaganda from ancient times up through the present day, Propaganda and Persuasion provides an original model that helps you analyze the instances of propaganda and persuasion you encounter in everyday life. New to the Seventh Edition: New coverage of social media as a disseminator of propaganda offers you an up-to-date perspective. The book’s four case studies have been updated and strengthened to demonstrate their relevance not only to past and contemporary culture, but also to the study of propaganda campaigns. New coverage of how a propaganda case study can be structured to reveal the components of a campaign allows you to compare strengths and weaknesses across different types of campaigns and evaluate the relative success of various propaganda strategies. Updated research on persuasion and expanded coverage of collective memory as it appears in new memorials and monuments enhances the presentation. Current examples of propaganda, especially the ways it is disseminated via the Internet, deepen your understanding. New illustrations and photos add a unique visual dimension that helps you conceptualize methods of persuasion and propaganda.
Author : Magedah Shabo
Release : 2008
Genre : Advertising
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Techniques of Propaganda & Persuasion by : Magedah Shabo
Download or read book Techniques of Propaganda & Persuasion written by Magedah Shabo. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Nicholas J. Cull
Release : 2003-07-15
Genre : Social Science
Kind : eBook
Book Rating : 34X/5 ( reviews)
Book Synopsis Propaganda and Mass Persuasion by : Nicholas J. Cull
Download or read book Propaganda and Mass Persuasion written by Nicholas J. Cull. This book was released on 2003-07-15. Available in PDF, EPUB and Kindle. Book excerpt: A truly international, authoritative A–Z guide to five centuries of propaganda, in both wartime and peacetime, which covers key moments, techniques, concepts, and some of the most influential propagandists in history. This fascinating survey provides a comprehensive introduction to propaganda, its changing nature, its practitioners, and its impact on the past five centuries of world history. Written by leading experts, it covers the masters of the art from Joseph Goebbels to Mohandas Gandhi and examines enormously influential works of persuasion such as Uncle Tom's Cabin, techniques such as films and posters, and key concepts like black propaganda and brainwashing. Case studies reveal the role of mass persuasion during the Reformation, and wars throughout history. Regional studies cover propaganda superpowers, such as Russia, China, and the United States, as well as little-known propaganda campaigns in Southeast Asia, Ireland, and Scandinavia. The book traces the evolution of propaganda from the era of printed handbills to computer fakery, and profiles such brilliant practitioners of the art as Third Reich film director Leni Riefenstahl and 19th-century cartoonist Thomas Nast, whose works helped to bring the notorious Boss Tweed to justice.
Author : Henry T. Conserva
Release : 2003-02-03
Genre : Communication
Kind : eBook
Book Rating : 963/5 ( reviews)
Book Synopsis Propaganda Techniques by : Henry T. Conserva
Download or read book Propaganda Techniques written by Henry T. Conserva. This book was released on 2003-02-03. Available in PDF, EPUB and Kindle. Book excerpt: Propaganda Techniques is a book designed to illustrate several of the many ways politicians, advertising writers and countless promoters try to control our thoughts. The readers of this book will become more aware of the countless and subtle ways in which they are being manipulated every day. Although initially this book was intended for use by teachers and students, I soon realized it would be useful for people in many other fields. Journalists, business people, sales people, police, counselors, advertisers, politicians, medical personnel and lawyers are just a few of the groups that would find this book useful. General readers would also find it stimulating and provocative. The eighty-nine selected techniques explained in the book are divided into seven sections; Faulty Logic Diversion and Evasion Appealing to the Emotions Using Falsehoods and Trickery Playing on Human Behavioral Tendencies, Mental Capacities and Processes Speaking or Writing Styles Reason or Common Sense The exercises at the end of the book will help the reader gain practice in using the propaganda techniques. The first exercise is for simplification of a persuasive message. A complex message loses effectiveness because most people lack the stamina to wade through a great deal of information to get to the point. The exercise for simplification calls for writing a summary of the Declaration of Independence so that the document will be reduced to a few paragraphs while maintaining the perceived intent of the author. This work should be very useful to all those trying to develop critical thinking skills.
