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Handbook of Niche Marketing

2013-04-03 Business & Economics
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Release : 2013-04-03
Genre : Business & Economics
Kind : eBook
Book Rating : 950/5 ( reviews)

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Book Synopsis Handbook of Niche Marketing by : Art Weinstein

Download or read book Handbook of Niche Marketing written by Art Weinstein. This book was released on 2013-04-03. Available in PDF, EPUB and Kindle. Book excerpt: Get closer to “tailor made” marketing! Ever-changing customer needs and intense competition make it crucial for companies to find new, creative ways to attract and retain customers. The Handbook of Niche Marketing: Principles and Practice fills the information gap long seen in niche marketing research by presenting the essential and influential articles from recent years in one book. This unique educational resource reveals the theories, the strategies, and real-life case studies of niche marketing success and why it is on its way to becoming the next global marketing wave. The Handbook of Niche Marketing features respected authorities’ insightful research and valuable discussions on a variety of marketing issues, such as niche marketing theory, niche vs. mass marketing, choosing niche strategy, brand loyalty, overlap, and product line cannibalization—with practical guidelines for using niche marketing strategy in various markets. This well-referenced guide includes extensive tables, graphs, illustrations, and real-life case studies to clearly illustrate ideas and concepts. The Handbook of Niche Marketing explores niche marketing’s: concepts and theories principles empirical research customer satisfaction issues strategies applications different types of niche markets The Handbook of Niche Marketing is a comprehensive text invaluable for marketing students, instructors, and anyone wanting to maximize their marketing abilities in niche markets.

Handbook of Niche Marketing

2006 Business & Economics
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Release : 2006
Genre : Business & Economics
Kind : eBook
Book Rating : 308/5 ( reviews)

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Book Synopsis Handbook of Niche Marketing by : Tevfik Dalgic

Download or read book Handbook of Niche Marketing written by Tevfik Dalgic. This book was released on 2006. Available in PDF, EPUB and Kindle. Book excerpt: Get closer to tailor made marketing! Ever-changing customer needs and intense competition make it crucial for companies to find new, creative ways to attract and retain customers. The Handbook of Niche Marketing: Principles and Practice fills the information gap long seen in niche marketing research by presenting the essential and influential articles from recent years in one book. This unique educational resource reveals the theories, the strategies, and real-life case studies of niche marketing success and why it is on its way to becoming the next global marketing wave. The Handbook of Niche Marketing features respected authorities' insightful research and valuable discussions on a variety of marketing issues, such as niche marketing theory, niche vs. mass marketing, choosing niche strategy, brand loyalty, overlap, and product line cannibalizationwith practical guidelines for using niche marketing strategy in various markets. This well-referenced guide includes extensive tables, graphs, illustrations, and real-life case studies to clearly illustrate ideas and concepts. The Handbook of Niche Marketing explores niche marketing's: concepts and theories principles empirical research customer satisfaction issues strategies applications different types of niche markets The Handbook of Niche Marketing is a comprehensive text invaluable for marketing students, instructors, and anyone wanting to maximize their marketing abilities in niche markets.

Strategies For Successful Niche Marketing

2021-08-22
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Release : 2021-08-22
Genre :
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Strategies For Successful Niche Marketing by : Kermit Westman

Download or read book Strategies For Successful Niche Marketing written by Kermit Westman. This book was released on 2021-08-22. Available in PDF, EPUB and Kindle. Book excerpt: Finding One's Niche is the essence of success. This is very true in sales, business, and areas where accomplishment is desirable or essential. This book will guide you on how to find your niche. This book is a powerful manual that contains specific proven methods that can skyrocket your income. You simply go through this entire step-by-step manual, do what it outlines for you to do, and you too can reap the big profits from small niche markets. Inside, you're shown every step, every detail, and even shortcuts to money-making target marketing strategies.

Delete This

2019-08-30 Business & Economics
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Release : 2019-08-30
Genre : Business & Economics
Kind : eBook
Book Rating : 789/5 ( reviews)

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Book Synopsis Delete This by : LiBook

Download or read book Delete This written by LiBook. This book was released on 2019-08-30. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to know your niche? Looking to know where to find buyers? Do you need to find something to sell? "Right Niche" is the alternative that will allow you to identify your target market and follow the right path in the businesses you want to start. Choose and be chosen in the market and start to succeed, now! Here you will find : Types of market target approaches Niche Products Niche Product Ideas Targeting with Niche Products Identifying Your Passion Choosing the Niche Analyzing your Niche Potential Profit Potential for Your Niche Analyzing the Competition in Niche Market Niche Research- Why is it a Big Deal? Ideas for earning high profits through niche product Successful Niche Marketing Tactics Viral Marketing for Niche How Niche Marketing Is Different from General Marketing Strategies for selling niche products online Testing Your Niche Market Advantages of a Niche Market And More ! "Market niche" is the subset of the market on which a specific product is focused, and referring to the segment in which individuals have homogeneous characteristics and needs. This guide will solve your doubts. With this book you can bring maximum benefits for you and your customers and the necessary prospects about what they are needing. There are different types of market to which you can go, it's time to start with this quick guide. Let's find our niche!

Making Niche Marketing Work

1991 Business & Economics
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Author :
Release : 1991
Genre : Business & Economics
Kind : eBook
Book Rating : 718/5 ( reviews)

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Book Synopsis Making Niche Marketing Work by : Robert E. Linneman

Download or read book Making Niche Marketing Work written by Robert E. Linneman. This book was released on 1991. Available in PDF, EPUB and Kindle. Book excerpt: Large and small companies are dicovering they must find their "niche"--those customers whose needs their competitors have overlooked--in order to increase sales and profits. These easy-to-apply, tested strategies to help companies pinpoint new opportunities show how to gain and sustain enviable competitive advantage by turning market shifts into marketing opportunities. Illustrations.

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