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Social Media for Communication and Instruction in Academic Libraries

2019-03-01 Language Arts & Disciplines
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Release : 2019-03-01
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 980/5 ( reviews)

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Book Synopsis Social Media for Communication and Instruction in Academic Libraries by : Joe, Jennifer

Download or read book Social Media for Communication and Instruction in Academic Libraries written by Joe, Jennifer. This book was released on 2019-03-01. Available in PDF, EPUB and Kindle. Book excerpt: The subject of the use of social media has renewed interest because of the impact that it had on the last U.S. presidential election and the impact that social media networks will have on subsequent elections. As guides in the information world, it is thus important that librarians be well versed in social media. This has called attention to the relevance and urgency of incorporating social media use into the academic library, both as a marketing tool and as an instruction tool. Social Media for Communication and Instruction in Academic Libraries is an essential reference source that offers guidance in using social media in academic libraries and in instruction with a special emphasis on assessment and evidence-based practice. Featuring research on topics such as digital libraries, marketing, and web analytics, this book is ideally designed for librarians, administrators, educators, managers, information technology specialists, professionals, researchers, and students.

Social Media

2018-11-26 Social Science
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Release : 2018-11-26
Genre : Social Science
Kind : eBook
Book Rating : 10X/5 ( reviews)

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Book Synopsis Social Media by : Nina Verishagen

Download or read book Social Media written by Nina Verishagen. This book was released on 2018-11-26. Available in PDF, EPUB and Kindle. Book excerpt: Social Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution's use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library. - Includes a step-by-step guide on the use of social media for academic libraries - Presents practical experience leveraged in the form of case studies - Provides quick, concise, and systematic recommendations for the use of social media - Written by academic librarians for academic librarians

Social Media and Library Services

2015-03-01 Computers
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Release : 2015-03-01
Genre : Computers
Kind : eBook
Book Rating : 391/5 ( reviews)

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Book Synopsis Social Media and Library Services by : Lorri Mon

Download or read book Social Media and Library Services written by Lorri Mon. This book was released on 2015-03-01. Available in PDF, EPUB and Kindle. Book excerpt: The rise of social media technologies has created new ways to seek and share information for millions of users worldwide, but also has presented new challenges for libraries in meeting users where they are within social spaces. From social networking sites such as Facebook and Google+, and microblogging platforms such as Twitter and Tumblr to the image and video sites of YouTube, Flickr, Instagram, and to geotagging sites such as Foursquare, libraries have responded by establishing footholds within a variety of social media platforms and seeking new ways of engaging with online users in social spaces. Libraries are also responding to new social review sites such as Yelp and Tripadvisor, awareness sites including StumbleUpon, Pinterest, Goodreads, and Reddit, and social question-and-answer (Q&A) sites such as Yahoo! Answers—sites which engage social media users in functions similar to traditional library content curation, readers' advisory, information and referral, and reference services. Establishing a social media presence extends the library's physical manifestation into virtual space and increases the library's visibility, reach, and impact. However, beyond simply establishing a social presence for the library, a greater challenge is building effective and engaging social media sites that successfully adapt a library's visibility, voice, and presence to the unique contexts, audiences, and cultures within diverse social media sites. This lecture examines the research and theory on social media and libraries, providing an overview of what is known and what is not yet known about libraries and social media. Chapter 1 focuses on the social media environments within which libraries are establishing a presence, including how social media sites differ from each other, yet work together within a social ecosphere. Chapter 2 examines how libraries are engaging with users across a variety of social media platforms and the extent to which libraries are involved in using these different social media platforms, as well as the activities of libraries in presenting a social "self," sharing information, and interacting with users via social media. Chapter 3 explores metrics and measures for assessing the impact of the library's activity in social media sites. The book concludes with Chapter 4 on evolving directions for libraries and social media, including potential implications of new and emerging technologies for libraries in social spaces.

Building Communities

2013-10-31 Computers
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Release : 2013-10-31
Genre : Computers
Kind : eBook
Book Rating : 013/5 ( reviews)

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Book Synopsis Building Communities by : Denise Garofalo

Download or read book Building Communities written by Denise Garofalo. This book was released on 2013-10-31. Available in PDF, EPUB and Kindle. Book excerpt: Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final section considers the future and asks: 'What's next?' - Provides information on how to plan, integrate, and assess the use of social media in academic libraries - Gives examples on the best social media technologies to implement in academic libraries - Discusses the skills and knowledge required in the academic library to launch a successful social media campaign

Research Anthology on Applying Social Networking Strategies to Classrooms and Libraries

2022-07-08 Computers
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Release : 2022-07-08
Genre : Computers
Kind : eBook
Book Rating : 248/5 ( reviews)

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Book Synopsis Research Anthology on Applying Social Networking Strategies to Classrooms and Libraries by : Management Association, Information Resources

Download or read book Research Anthology on Applying Social Networking Strategies to Classrooms and Libraries written by Management Association, Information Resources. This book was released on 2022-07-08. Available in PDF, EPUB and Kindle. Book excerpt: The introduction of social media has given many communities the opportunity to connect and communicate with each other at a higher level than ever before. Many organizations, from businesses to governments, have taken advantage of this important tool to conduct research and enhance efficiency. Libraries and educational institutions have also made use of social media to enhance educational marketing, engage with learning communities, adapt educational tools, and more. The Research Anthology on Applying Social Networking Strategies to Classrooms and Libraries describes the applications, tools, and opportunities provided by the intersection of education and social media. It also considers the ways in which social media encourages learner engagement and community participation. Covering topics such as data collection, online professional learning networks, and reinforcement learning, this major reference work is a dynamic resource for pre-service teachers, teacher educators, faculty and administrators of both K-12 and higher education, librarians, archivists, government officials, researchers, and academicians.

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