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Simple & Strategic Planning Guide for Library Marketing & Communications Directors

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Author :
Release : 2019
Genre : Libraries
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Simple & Strategic Planning Guide for Library Marketing & Communications Directors by : Cordelia Anderson

Download or read book Simple & Strategic Planning Guide for Library Marketing & Communications Directors written by Cordelia Anderson. This book was released on 2019. Available in PDF, EPUB and Kindle. Book excerpt:

Blueprint for Your Library Marketing Plan

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Author :
Release : 2006
Genre : Business & Economics
Kind : eBook
Book Rating : 096/5 ( reviews)

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Book Synopsis Blueprint for Your Library Marketing Plan by : Patricia H. Fisher

Download or read book Blueprint for Your Library Marketing Plan written by Patricia H. Fisher. This book was released on 2006. Available in PDF, EPUB and Kindle. Book excerpt: In these challenging times, libraries face fierce competition for customers and funding. Creating and implementing a marketing plan can help libraries make a compelling case and address both issues—attracting funding and customers by focusing on specific needs. But where and how do you start?

Strategic Planning for Social Media in Libraries

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Author :
Release : 2012
Genre : Computers
Kind : eBook
Book Rating : 793/5 ( reviews)

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Book Synopsis Strategic Planning for Social Media in Libraries by : Sarah K. Steiner

Download or read book Strategic Planning for Social Media in Libraries written by Sarah K. Steiner. This book was released on 2012. Available in PDF, EPUB and Kindle. Book excerpt: As we come to appreciate the opportunities that social media opens up, this practical guide provides a scalable, step-by-step plan for creating and maintaining a successful library social media strategic plan. You'll find detailed tips and advice on strategizing for social media services in a way that guides employee decision-making, maximizes efficiency, creates positive patron outcomes, protects against legal repercussions, and builds opportunities for flexibility, change, and new social media platform testing. Author Sarah Steiner guides you through the key steps to build your strategic plan, including how to segment your audience, select a target audience, use focus groups and poll patrons, conduct a SWOT analysis to provide internal strength and support to your plan, and create a mission and vision plan for using social media.

Creating a Staff-Led Strategic Plan

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Author :
Release : 2023-06-15
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 125/5 ( reviews)

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Book Synopsis Creating a Staff-Led Strategic Plan by : Katy B. Mathuews

Download or read book Creating a Staff-Led Strategic Plan written by Katy B. Mathuews. This book was released on 2023-06-15. Available in PDF, EPUB and Kindle. Book excerpt: Taking a staff-led approach, this book helps libraries of all types create their own meaningful and authentic strategic plans while demystifying a process that can bring many benefits to the organization. With dwindling budgets to pay for consultants and a growing interest in collaboration across the organization, libraries are increasingly taking a do-it-yourself approach to strategic planning. This book takes a step-by-step approach to grassroots strategic planning for libraries of all types. The authors, who led a successful strategic planning process at their own library, provide practical advice and detailed information to guide library personnel through their own process. Topics include aligning with institutional and community values, creating vision and mission statements, researching stakeholder needs, conducting environmental scans, collaborative drafting of the plan, communication strategies, and implementation and assessment of the plan. Each chapter helps librarians create a strategic plan for a broad spectrum of libraries, including K–12, post-secondary, public, and special libraries. A unique feature of the book is its emphasis on the ways in which different library types can collaborate to meet shared goals. This book is a one-stop-shop, providing everything library staff will need to create a strategic plan without searching for additional sources.

Strategic Planning for School Library Media Centers

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Author :
Release : 2002-10-23
Genre : Education
Kind : eBook
Book Rating : 615/5 ( reviews)

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Book Synopsis Strategic Planning for School Library Media Centers by : Mary Frances Zilonis

Download or read book Strategic Planning for School Library Media Centers written by Mary Frances Zilonis. This book was released on 2002-10-23. Available in PDF, EPUB and Kindle. Book excerpt: A strategic plan is a useful tool for communicating the purpose of the library media center (LMC) to the administrators, teachers, and parents of the school community. An initial benefit is an assessment of the library program's strengths, weaknesses, and impact on the teaching and learning process. The library media specialist should use the planning process to garner greater support, identify priorities for future direction, provide the basis for effective budget development, and articulate the LMC's integral role in the school's instructional program. Based on Information Power, as well as input from focus groups of librarians, computer educators, teachers, administrators, and parents, the authors identified a core of the essential elements found in quality library media programs. Rubrics developed for this core provide a foundation for developing and prioritizing goals and objectives, as well as tools for ongoing evaluation. School library media centers, often short of time and staff, will welcome this easy-to-follow blueprint, packed with forms, questions to consider, templates, rubrics, and charts. From forming a committee and constructing surveys, to good PR and a consistent evaluation process, this essential handbook provides the tools to create a visionary mission statement, the strategic plan that embodies it, and the steps to implement it.

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