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Rethinking Design Thinking

2020-03-03
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Release : 2020-03-03
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Kind : eBook
Book Rating : 773/5 ( reviews)

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Book Synopsis Rethinking Design Thinking by : GK. VANPATTER

Download or read book Rethinking Design Thinking written by GK. VANPATTER. This book was released on 2020-03-03. Available in PDF, EPUB and Kindle. Book excerpt: Part expose, part history lesson and part provocation, ReThinking Design Thinking extends Humantific's significant body of sensemaking work addressing innovation, design and changemaking. Connecting the dots between theory and practice, philosophy and methodology, this book shares our perspective on how Humantific makes sense of the already-arriving future of design / design thinking. With vast confusion around the subject of design thinking in the marketplace, this book jumps in with a combination of thought-provoking conversational text and explanation diagrams. Stepping outside the pervasive industry marketing narrative, ReThinking Design Thinking points out the need for a new form of readiness to better take on the scale and complexity of organizational and societal challenges now emerging. This book clearly makes the case for more robust and adaptive methods beyond the assumptions of product, service and experience creation. The good news is that this book also points out that a next generation, emerging practice community is already hard at work reinventing design thinking / doing for complex situations. If you are ready for acknowledging significant change challenges facing design / design thinking as methodology and interested in more clearly defined paths forward, ReThinking Design Thinking is for you.

Change by Design

2009-09-29 Business & Economics
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Release : 2009-09-29
Genre : Business & Economics
Kind : eBook
Book Rating : 746/5 ( reviews)

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Book Synopsis Change by Design by : Tim Brown

Download or read book Change by Design written by Tim Brown. This book was released on 2009-09-29. Available in PDF, EPUB and Kindle. Book excerpt: In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Rethinking Users

2020 Design
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Release : 2020
Genre : Design
Kind : eBook
Book Rating : 811/5 ( reviews)

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Book Synopsis Rethinking Users by : Michael Youngblood

Download or read book Rethinking Users written by Michael Youngblood. This book was released on 2020. Available in PDF, EPUB and Kindle. Book excerpt: Knowing your users stimulates your imagination and helps you create more exciting and effective design solutions. But there is a problem: the normal conception of "the user" is incomplete and based on outdated notions. These notions of simple, direct relationships between people and products are no longer valid in today's complex, technologically interconnected world. This fun and practical book with a set of cards will change the way readers think about users. Rethinking Users introduces a radical new approach that questions some of our most fundamental ideas about the nature of user experience. It points to new opportunities to create products and services that help users in new ways. The book includes a deck of user archetype cards and step-by-step team activities for unlocking new user-centered thinking and design inspiration. For designers, design researchers, strategists, innovators, product managers, and entrepreneurs in almost any field.

Frame Innovation

2015-03-27 Business & Economics
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Release : 2015-03-27
Genre : Business & Economics
Kind : eBook
Book Rating : 318/5 ( reviews)

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Book Synopsis Frame Innovation by : Kees Dorst

Download or read book Frame Innovation written by Kees Dorst. This book was released on 2015-03-27. Available in PDF, EPUB and Kindle. Book excerpt: How organizations can use practices developed by expert designers to solve today's open, complex, dynamic, and networked problems. When organizations apply old methods of problem-solving to new kinds of problems, they may accomplish only temporary fixes or some ineffectual tinkering around the edges. Today's problems are a new breed—open, complex, dynamic, and networked—and require a radically different response. In this book, Kees Dorst describes a new, innovation-centered approach to problem-solving in organizations: frame creation. It applies “design thinking,” but it goes beyond the borrowed tricks and techniques that usually characterize that term. Frame creation focuses not on the generation of solutions but on the ability to create new approaches to the problem situation itself. The strategies Dorst presents are drawn from the unique, sophisticated, multilayered practices of top designers, and from insights that have emerged from fifty years of design research. Dorst describes the nine steps of the frame creation process and illustrates their application to real-world problems with a series of varied case studies. He maps innovative solutions that include rethinking a store layout so retail spaces encourage purchasing rather than stealing, applying the frame of a music festival to understand late-night problems of crime and congestion in a club district, and creative ways to attract young employees to a temporary staffing agency. Dorst provides tools and methods for implementing frame creation, offering not so much a how-to manual as a do-it-yourself handbook—a guide that will help practitioners develop their own approaches to problem-solving and creating innovation.

Solving Problems with Design Thinking

2013-09-03 Business & Economics
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Release : 2013-09-03
Genre : Business & Economics
Kind : eBook
Book Rating : 054/5 ( reviews)

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Book Synopsis Solving Problems with Design Thinking by : Jeanne Liedtka

Download or read book Solving Problems with Design Thinking written by Jeanne Liedtka. This book was released on 2013-09-03. Available in PDF, EPUB and Kindle. Book excerpt: Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can affect business results. However, most managers lack a sense of how to use this new approach for issues other than product development and sales growth. Solving Problems with Design Thinking details ten real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations, including the City of Dublin and Denmark's The Good Kitchen. Using design skills such as ethnography, visualization, storytelling, and experimentation, these managers produced innovative solutions to such problems as implementing strategy, supporting a sales force, redesigning internal processes, feeding the elderly, and engaging citizens. They elaborate on the challenges they faced and the processes and tools they used, providing a clear path to implementation based on the principles and practices laid out in Jeanne Liedtka and Tim Ogilvie's Designing for Growth: A Design Thinking Tool Kit for Managers.

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