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Propaganda and Public Relations in Military Recruitment

2020-11-19 Business & Economics
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Release : 2020-11-19
Genre : Business & Economics
Kind : eBook
Book Rating : 851/5 ( reviews)

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Book Synopsis Propaganda and Public Relations in Military Recruitment by : Brendan Maartens

Download or read book Propaganda and Public Relations in Military Recruitment written by Brendan Maartens. This book was released on 2020-11-19. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised of eleven case studies that explore mobilisation work in Africa, the Americas, Asia and Europe, it covers more than a hundred years of recent history, with chapters on the First and Second World Wars, the Cold War, and the present day. The book explores such promotion in countries both large and small, and in times of both war and peace, with readers gaining an insight into the different strategies and tactics used to motivate men, women and occasionally even children to serve and fight in many parts of the world. Readers will also learn about the crucial but little-known role of commercial advertising, public relations and media professionals in the production and distribution of recruitment promotion. This book, the first of its kind to be published, will explore that role, and in the process address two questions that are central to studies of media and conflict: how do militaries encourage civilians to join up, and are they successful in doing so? It is a multi-disciplinary project intended for a diverse academic audience, including postgraduate students exploring aspects of war, propaganda and public opinion, and researchers working across the domains of history, communications studies, conflict studies, psychology, and philosophy.

Research Handbook on Visual Politics

2023-01-13 Political Science
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Release : 2023-01-13
Genre : Political Science
Kind : eBook
Book Rating : 936/5 ( reviews)

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Book Synopsis Research Handbook on Visual Politics by : Darren Lilleker

Download or read book Research Handbook on Visual Politics written by Darren Lilleker. This book was released on 2023-01-13. Available in PDF, EPUB and Kindle. Book excerpt: The Research Handbook on Visual Politics focuses on key theories and methodologies for better understanding visual political communication. It also concentrates on the depictions of power within politics, taking a historical and longitudinal approach to the topic of placing visuals within a wider framework of political understanding.

Routledge Handbook of Disinformation and National Security

2023-11-20 Political Science
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Release : 2023-11-20
Genre : Political Science
Kind : eBook
Book Rating : 208/5 ( reviews)

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Book Synopsis Routledge Handbook of Disinformation and National Security by : Rubén Arcos

Download or read book Routledge Handbook of Disinformation and National Security written by Rubén Arcos. This book was released on 2023-11-20. Available in PDF, EPUB and Kindle. Book excerpt: This interdisciplinary Handbook provides an in-depth analysis of the complex security phenomenon of disinformation and offers a toolkit to counter such tactics. Disinformation used to propagate false, inexact or out of context information is today a frequently used tool of political manipulation and information warfare, both online and offline. This Handbook evidences a historical thread of continuing practices and modus operandi in overt state propaganda and covert information operations. Further, it attempts to unveil current methods used by propaganda actors, the inherent vulnerabilities they exploit in the fabric of democratic societies and, last but not least, to highlight current practices in countering disinformation and building resilient audiences. The Handbook is divided into six thematic sections. The first part provides a set of theoretical approaches to hostile influencing, disinformation and covert information operations. The second part looks at disinformation and propaganda in historical perspective offering case study analysis of disinformation, and the third focuses on providing understanding of the contemporary challenges posed by disinformation and hostile influencing. The fourth part examines information and communication practices used for countering disinformation and building resilience. The fifth part analyses specific regional experiences in countering and deterring disinformation, as well as international policy responses from transnational institutions and security practitioners. Finally, the sixth part offers a practical toolkit for practitioners to counter disinformation and hostile influencing. This handbook will be of much interest to students of national security, propaganda studies, media and communications studies, intelligence studies and International Relations in general.

Public Relations History

2020-07-29 Business & Economics
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Release : 2020-07-29
Genre : Business & Economics
Kind : eBook
Book Rating : 00X/5 ( reviews)

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Book Synopsis Public Relations History by : Cayce Myers

Download or read book Public Relations History written by Cayce Myers. This book was released on 2020-07-29. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging from politics, education, social movements, and corporate communication to entertainment. Author Cayce Myers examines the institutional pressures, including financial, legal, and ethical considerations, that have shaped public relations and have led to the parameters in which the practice is executed today, exploring the role that underrepresented groups and sectors (both in the U.S. and internationally) played in its formation. The book presents the diversity and nuance of public relations practice while also providing a cohesive narrative that engages readers in the complex development of this influential profession. Public Relations History is an excellent resource for upper-level undergraduate and graduate courses covering public relations theory, management, and administration; mass communication history; and media history.

Image Makers

2000-07-20 Business & Economics
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Release : 2000-07-20
Genre : Business & Economics
Kind : eBook
Book Rating : 165/5 ( reviews)

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Book Synopsis Image Makers by : Robert Jackall

Download or read book Image Makers written by Robert Jackall. This book was released on 2000-07-20. Available in PDF, EPUB and Kindle. Book excerpt: Talking dogs pitching ethnic food. Heart-tugging appeals for contributions. Recruitment calls for enlistment in the military. Tub-thumpers excoriating American society with over-the-top rhetoric. At every turn, Americans are exhorted to spend money, join organizations, rally to causes, or express outrage. Image Makers is a comprehensive analysis of modern advocacy-from commercials to public service ads to government propaganda-and its roots in advertising and public relations. Robert Jackall and Janice M. Hirota explore the fashioning of the apparatus of advocacy through the stories of two organizations, the Committee on Public Information, which sold the Great War to the American public, and the Advertising Council, which since the Second World War has been the main coordinator of public service advertising. They then turn to the career of William Bernbach, the adman's adman, who reinvented advertising and grappled creatively with the profound skepticism of a propaganda-weary midcentury public. Jackall and Hirota argue that the tools-in-trade and habits of mind of "image makers" have now migrated into every corner of modern society. Advocacy is now a vocation for many, and American society abounds as well with "technicians in moral outrage," including street-smart impresarios, feminist preachers, and bombastic talk-radio hosts. The apparatus and ethos of advocacy give rise to endlessly shifting patterns of conflicting representations and claims, and in their midst Image Makers offers a clear and spirited understanding of advocacy in contemporary society and the quandaries it generates.

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