1# Library to Find Best eBook for Read
Author : Roddy Mullin
Release : 2018
Genre : Marketing
Kind : eBook
Book Rating : 951/5 ( reviews)
Book Synopsis Promotional Marketing by : Roddy Mullin
Download or read book Promotional Marketing written by Roddy Mullin. This book was released on 2018. Available in PDF, EPUB and Kindle. Book excerpt: Edition numbering starts over again with the title change; the earlier edition is called sixth edition but is the first under the new title.
Author : Maria Carlton
Release : 2007-08-15
Genre : Free material
Kind : eBook
Book Rating : 609/5 ( reviews)
Book Synopsis The Power of Promotional Products by : Maria Carlton
Download or read book The Power of Promotional Products written by Maria Carlton. This book was released on 2007-08-15. Available in PDF, EPUB and Kindle. Book excerpt: The Power of Promotional Products is all about how to include Promotionally printed gifts and business products as part of a marketing strategy that motivates prospects, rewards performance, and created targeted promotions with residual value. Packed with tips on how to select the best promotional products for your particular budget, brand, and marketing focus, how to differentiate between a successful give away or promotion, balancing budgets, quality and quantity and much more.
Author : Aeron Davis
Release : 2013-07-10
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 836/5 ( reviews)
Book Synopsis Promotional Cultures by : Aeron Davis
Download or read book Promotional Cultures written by Aeron Davis. This book was released on 2013-07-10. Available in PDF, EPUB and Kindle. Book excerpt: The Rise and Spread of Advertising, Public Relations, Marketing and Branding.
Author : Roddy Mullin
Release : 2018-05-15
Genre : Business & Economics
Kind : eBook
Book Rating : 251/5 ( reviews)
Book Synopsis Promotional Marketing by : Roddy Mullin
Download or read book Promotional Marketing written by Roddy Mullin. This book was released on 2018-05-15. Available in PDF, EPUB and Kindle. Book excerpt: In today’s connected world, promotion is fundamental to everything we do to drive business. This is a new edition of an established book, updated with the latest research on the shopper/buyer and how to reach their ‘tipping point’ when the decision to buy is made, now covering mobile, online and bricks-and-mortar sales and marketing. This book clarifies why a focus on the customer is key, and how to communicate with them from even before they discover a want or need, to the point of purchase and after. The author of this important book explains how and when to use suppliers (agencies, printers, insurers, etc.) for promotions of all types, including advertising (outdoor, on websites and in print), experiential marketing (road and trade shows, exhibitions, merchandising) and sales promotions (in-store/web and mobile promotion offers). Processes describe and explain how to implement promotional marketing to achieve business objectives. Promotional Marketing is a practitioner guide to sales and marketing for agencies, entrepreneurs and small businesses and those seeking a career in retail. It is packed with real-life and award-winning case studies and practical briefs (NatWest, Diageo, Sainsbury’s, Shell and Radisson, for example) as a starter for when the client needs a creative answer yesterday! It is also tuned to those studying, providing a chapter on how marketing and sales fit into business.
Author : Joanne S. Hawana
Release : 2018
Genre : Advertising
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Promotion of FDA-regulated Medical Products by : Joanne S. Hawana
Download or read book Promotion of FDA-regulated Medical Products written by Joanne S. Hawana. This book was released on 2018. Available in PDF, EPUB and Kindle. Book excerpt: Promotion of FDA-Regulated Medical Products is the update of the 2013 publication, FDA requirements for prescription drug promotion, by John Driscoll.
