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Professional Selling in the 21st Century

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Author :
Release : 2019
Genre :
Kind : eBook
Book Rating : 526/5 ( reviews)

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Book Synopsis Professional Selling in the 21st Century by :

Download or read book Professional Selling in the 21st Century written by . This book was released on 2019. Available in PDF, EPUB and Kindle. Book excerpt:

Integrity Selling for the 21st Century

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Author :
Release : 2003-06-17
Genre : Business & Economics
Kind : eBook
Book Rating : 561/5 ( reviews)

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Book Synopsis Integrity Selling for the 21st Century by : Ron Willingham

Download or read book Integrity Selling for the 21st Century written by Ron Willingham. This book was released on 2003-06-17. Available in PDF, EPUB and Kindle. Book excerpt: “I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.” — Ron Willingham If you’ve tried manipulative, self-focused selling techniques that demean you and your customer, if you’ve ever wondered if selling could be more than just talking people into buying, then Integrity Selling for the 21st Century is the book for you. Its concept is simple: Only by getting to know your customers and their needs — and believing that you can meet those needs — will you enjoy relationships with customers built on trust. And only then, when you bring more value to your customers than you receive in payment, will you begin to reap the rewards of high sales. Since the publication of Ron Willingham’s enormously successful first book, Integrity Selling, his sales program has been adopted by dozens of Fortune 500 companies, such as Johnson & Johnson and IBM, as well as the American Red Cross and the New York Times. In his new book, Integrity Selling for the 21st Century, Willingham explains how his selling system relates to today’s business climate — when the need for integrity is greater than ever before. Integrity Selling for the 21st Century teaches a process of self-evaluation to help you become a stellar salesperson in any business climate. Once you’ve established your own goals and personality traits, you’ll be able to evaluate them in your customers and adapt your styles to create a more trusting, productive relationship. Drawing upon Willingham’s years of experience and success stories from sales forces of the more than 2,000 companies that have adopted the Integrity Selling system, Ron Willingham has created a blueprint for achieving success in sales while staying true to your values.

Professional Selling in the 21st Century

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Author :
Release : 1999-01-01
Genre :
Kind : eBook
Book Rating : 039/5 ( reviews)

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Book Synopsis Professional Selling in the 21st Century by : Addison-Wesley Longman, Incorporated

Download or read book Professional Selling in the 21st Century written by Addison-Wesley Longman, Incorporated. This book was released on 1999-01-01. Available in PDF, EPUB and Kindle. Book excerpt:

Selling Strategically

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Author :
Release : 2016-01-10
Genre : Business & Economics
Kind : eBook
Book Rating : 142/5 ( reviews)

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Book Synopsis Selling Strategically by : Terry Barge

Download or read book Selling Strategically written by Terry Barge. This book was released on 2016-01-10. Available in PDF, EPUB and Kindle. Book excerpt: In this post-recessionary era, sales professionals in every business-to-business sector must “up their game” significantly in order to create sustainable success for organisations and individuals alike. Selling Strategically: A 21st-Century Playbook provides a proven and practical journey through the pivotal sales “upgrades” necessary to achieve and sustain revenue growth and profitability in a demanding and highly competitive 21st-century business environment. This book provides both the “Why?” and the “How?” of “selling strategically” and tracks why this business-to-business sales methodology plays a key role in delivering sales success for forward-thinking organisations. It introduces the role of the Sales Strategist and delves deeply into the four key attributes that define that role. And to ensure that the book’s key sales principles can be applied immediately, there is a unique, step-by-step Playbook that provides the essential “how to” steps.

Action Research for Professional Selling

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Author :
Release : 2016-03-23
Genre : Business & Economics
Kind : eBook
Book Rating : 749/5 ( reviews)

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Book Synopsis Action Research for Professional Selling by : Peter McDonnell

Download or read book Action Research for Professional Selling written by Peter McDonnell. This book was released on 2016-03-23. Available in PDF, EPUB and Kindle. Book excerpt: Action Research for Professional Selling by Peter McDonnell and Jean McNiff is for people working, or hoping to work in sales, who wish to improve their capacity for selling, and who may be involved in providing or participating in a structured sales training programme. It provides a basis for professional selling that connects the sales process to different philosophical models for understanding human interactions and contains much practical advice for selling in a tough economic environment. Action research is used across the professions as a powerful methodology for improving performance and outcomes and will enable sales practitioners to generate their practical theories of selling. The book answers calls for evidence-based practice in sales education, placing special emphasis on the strength of a values-based approach over the outmoded manipulative models of the past (many of which are still in evidence). It is essential to develop your understanding of what you are doing, and be able to explain it, and the book shows you how to do this through researching your practice in action. It focuses seriously on selling as a field of research offering an innovative, practical approach to selling, underpinned by strong theoretical and philosophical frameworks.

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