Print Media Distribution

2008 Business & Economics

Author : Twyla J. Cummings
Release : 2008
Genre : Business & Economics
Kind : eBook
Book Rating : 313/5 ( reviews)

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Book Synopsis Print Media Distribution by : Twyla J. Cummings

Download or read book Print Media Distribution written by Twyla J. Cummings. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: Print: in the right hands, in the right place, at the right time. That's effective distribution a critical step in the print supply chain. A customer's bottom line can be radically impacted by distribution decisions. Thus in our industry we cannot risk handling print distribution as an afterthought, but rather treat it as a value-added service. Dr. Cummings' book is the culmination of several years' investigation into print media distribution, drawn from primary research studies, case-studies, and in-depth expert interviews. It is the first publication to comprehensively analyze each player's role in the distribution of printed product, offering workflow solutions that can provide significant advantages to print producers' business models. Distribution is often the single largest cost factor in a printed piece, so understanding this element is as important as understanding labor costs, equipment financing, and information technology. Print Media Distribution is an essential resource for savvy print and transportation service providers, as well as educators who will train the next wave of the workforce in the best practices of print product delivery.

Introduction to Media Distribution

2023-12-04 Art

Author : Scott Kirkpatrick
Release : 2023-12-04
Genre : Art
Kind : eBook
Book Rating : 554/5 ( reviews)

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Book Synopsis Introduction to Media Distribution by : Scott Kirkpatrick

Download or read book Introduction to Media Distribution written by Scott Kirkpatrick. This book was released on 2023-12-04. Available in PDF, EPUB and Kindle. Book excerpt: In this second edition, author Scott Kirkpatrick draws from over a decade of personal experience in the distribution arena to provide a clear and up-to-date overview of the entire film, television, and new media distribution business. Readers will learn what fuels the distribution process and exactly how the distribution business works from beginning to end—not merely what happens to a film or television series upon acquisition, but how distributors develop, presell and broker deals on content before it even exists. This new edition considers a much more international approach to media distribution, with case studies and analyses from across the globe. It also reflects on the ever-increasing relevance of diversity and inclusiveness in the industry, as well as the new media verticals like podcasts and the effects of social media influencers on the media landscape. The book will be an integral guidebook for any student or professional wishing to understand both the basics and the subtleties of media distribution. The book also contains a robust appendix containing in-depth studies of legal definitions, material delivery requirements, territory-by-territory financial projections and more.

The Business of Media Distribution

2019-05-30 Art

Author : Jeffrey C. Ulin
Release : 2019-05-30
Genre : Art
Kind : eBook
Book Rating : 615/5 ( reviews)

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Book Synopsis The Business of Media Distribution by : Jeffrey C. Ulin

Download or read book The Business of Media Distribution written by Jeffrey C. Ulin. This book was released on 2019-05-30. Available in PDF, EPUB and Kindle. Book excerpt: In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film, television, and online/digital—providing you with an insider’s perspective that can't be found anywhere else. Learn how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. The third edition: Includes perspectives from key industry executives at studios, networks, agencies and online leaders, including Fox, Paramount, Lucasfilm, Endeavor, Tencent, MPAA, YouTube, Amazon, and many more; Explores the explosive growth of the Chinese market, including box office trends, participation in financing Hollywood feature films, and the surge in online usage; Illustrates how online streaming leaders like Netflix, Amazon, Apple, YouTube, Hulu and Facebook are changing the way TV content is distributed and consumed, and in cases how these services are moving into theatrical markets; Analyzes online influences and disruption throughout the distribution chain, and explains the risks and impact stemming from changing access points (e.g., stand-alone apps), delivery methods (over-the-top) and consumption patterns (e.g., binge watching); Breaks down historical film windows, the economic drivers behind them, and how online and digital delivery applications are changing the landscape. Ulin provides the virtual apprenticeship you need to demystify and manage the complicated media markets, understand how digital distribution has impacted the ecosystem, and glimpse into the future of how film and television content will be financed, distributed and watched. An online eResource contains further discussion on topics presented in the book.

Print Media Distribution

2007 Physical distribution of goods

Author : Twyla J. Cummings
Release : 2007
Genre : Physical distribution of goods
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Print Media Distribution by : Twyla J. Cummings

Download or read book Print Media Distribution written by Twyla J. Cummings. This book was released on 2007. Available in PDF, EPUB and Kindle. Book excerpt: Today the distribution of printed media is viewed as a value added or ancillary service. Ancillary services have been identified as a key printing industry growth opportunity in a recent PIA/GATF report (Davis & Gleeson, 2005). Distribution is a customer service offering that starts when the job is scheduled. Efficient distribution involves the use of market expertise to negotiate freight rate and logistics services, routing, and overall compilation or management and organization of products and distribution. Other aspects of distribution include warehousing, shipping, inventory management, fulfillment and kit packing. The objectives for Phase Two of this research project were to: (1)highlight the importance of print media distribution as part of the print production process, (2) gain a clearer understanding of the costs and profitability of distribution for graphic communications companies, (3) develop a graphical model of select distribution applications, and (4) document solutions utilized to address key distribution challenges. Four printing companies that offer distribution services participated in this phase of the research study. The participants were asked ten questions about distribution workflow, challenges, profitability, and future trends within their companies as well within the printing industry as a whole.

Handbook of Print Media

2014-02-27 Technology & Engineering

Author : Helmut Kipphan
Release : 2014-02-27
Genre : Technology & Engineering
Kind : eBook
Book Rating : 009/5 ( reviews)

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Book Synopsis Handbook of Print Media by : Helmut Kipphan

Download or read book Handbook of Print Media written by Helmut Kipphan. This book was released on 2014-02-27. Available in PDF, EPUB and Kindle. Book excerpt: Printers nowadays are having to learn new technologies if they are to remain competitive. This innovative, practical manual is specifically designed to cater to these training demands. Written by an expert in the field, the Handbook is unique in covering the entire spectrum of modern print media production. Despite its comprehensive treatment, it remains an easy-to-use, single-volume reference, with all the information clearly structured and readily retrievable. The author covers both traditional as well as computer-aided technologies in all stages of production, as well as electronic media and multimedia. He also deals with training, research, strategies and trends, showing readers how to implement the latest methods. With 1,200 pages, containing 1,500 illustrations - over half in colour - the Handbook conveys the current state of technology together with its specific terminology. The accompanying CD-ROM includes the entire manual in fully searchable form, plus additional software tools. Invaluable information for both beginners and "old hands" in printing works, publishing houses, trade associations, the graphics industry, and their suppliers.

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