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Practice Building 2.0 for Mental Health Professionals: Strategies for Success in the Electronic Age

2009-10-26 Psychology
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Release : 2009-10-26
Genre : Psychology
Kind : eBook
Book Rating : 067/5 ( reviews)

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Book Synopsis Practice Building 2.0 for Mental Health Professionals: Strategies for Success in the Electronic Age by : Tracy Todd

Download or read book Practice Building 2.0 for Mental Health Professionals: Strategies for Success in the Electronic Age written by Tracy Todd. This book was released on 2009-10-26. Available in PDF, EPUB and Kindle. Book excerpt: How to use technology to effectively market your private practice. Building and maintaining a private practice today requires initiative, creativity, and a willingness to adapt new tools, technologies, and techniques to your business. As a therapist, and a small business owner of a private practice, you face the challenges of fluctuating market trends, infrastructure inefficiencies, seismic changes in demographic populations, complex reimbursement systems, and technological advances which alter practice patterns. Your “therapist side” may be reluctant to think of yourself as a businessperson; however, if you are to keep offering your valuable services, you owe it to yourself and your clients to build the most effective and efficient practice possible. To do so, you need to take advantage of the latest technology. Tracy Todd presents a number of technologies that will help you build, maintain, and expand your practice. He clearly walks you through the (surprisingly easy) process of creating your own Web site, highlighting the usefulness of features such as online scheduling and payment systems. He also provides overviews of podcasting, videocasting, blogs, and electronic file management, pointing out the benefits of each, and how you can go about applying these tools to your practice. The result is a book that will help you streamline your administrative duties, while expanding your clinical reach—thus helping your practice thrive.

Getting Started in Private Practice

2004-10-11 Psychology
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Release : 2004-10-11
Genre : Psychology
Kind : eBook
Book Rating : 237/5 ( reviews)

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Book Synopsis Getting Started in Private Practice by : Chris E. Stout

Download or read book Getting Started in Private Practice written by Chris E. Stout. This book was released on 2004-10-11. Available in PDF, EPUB and Kindle. Book excerpt: All the tips and tools you need to build a successful mental health practice from the ground up Many mental health professionals currently working for group practices, hospitals, and private or government agencies have both the skills and the drive to become solo practitioners. But how and where do you begin? Getting Started in Private Practice is a reliable reference that offers the comprehensive information and armchair motivation you need to establish and build your own practice from the ground up. User-friendly and full of helpful tips, this handy book provides you with tools and techniques for starting and maintaining a thriving private practice, including information on: * Discovering your ideal practice * Creating a business plan * Financing your start-up * Setting fees * Setting up shop and measuring results * Minimizing risk * Managing managed care * Marketing your practice * Generating referrals * Utilizing additional print, Web, and organizational resources From major concerns such as ethics and liability to day-to-day matters like selecting stationery and business cards, Getting Started in Private Practice puts the best solutions at your fingertips. Whether you're a recent graduate or a seasoned pro, this invaluable resource will help you minimize the uncertainty of establishing a solo practice while maximizing the rewards.

Practice Building 2 for Mental Health Professionals

2009-10-20 Psychology
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Release : 2009-10-20
Genre : Psychology
Kind : eBook
Book Rating : 625/5 ( reviews)

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Book Synopsis Practice Building 2 for Mental Health Professionals by : Tracy Todd

Download or read book Practice Building 2 for Mental Health Professionals written by Tracy Todd. This book was released on 2009-10-20. Available in PDF, EPUB and Kindle. Book excerpt: How to use technology to effectively market your private practice. Building and maintaining a private practice today requires initiative, creativity, and a willingness to adapt new tools, technologies, and techniques to your business. As a therapist, and a small business owner of a private practice, you face the challenges of fluctuating market trends, infrastructure inefficiencies, seismic changes in demographic populations, complex reimbursement systems, and technological advances which alter practice patterns. Your “therapist side” may be reluctant to think of yourself as a businessperson; however, if you are to keep offering your valuable services, you owe it to yourself and your clients to build the most effective and efficient practice possible. To do so, you need to take advantage of the latest technology. Tracy Todd presents a number of technologies that will help you build, maintain, and expand your practice. He clearly walks you through the (surprisingly easy) process of creating your own Web site, highlighting the usefulness of features such as online scheduling and payment systems. He also provides overviews of podcasting, videocasting, blogs, and electronic file management, pointing out the benefits of each, and how you can go about applying these tools to your practice. The result is a book that will help you streamline your administrative duties, while expanding your clinical reach—thus helping your practice thrive.

Marketing for the Mental Health Professional

2010-03-19 Psychology
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Release : 2010-03-19
Genre : Psychology
Kind : eBook
Book Rating : 133/5 ( reviews)

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Book Synopsis Marketing for the Mental Health Professional by : David P. Diana

Download or read book Marketing for the Mental Health Professional written by David P. Diana. This book was released on 2010-03-19. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Marketing for the Mental Health Professional: An Innovative Guide for Practitioners "This book is packed with useful strategies that have worked for years and years in the business world. People who follow the advice here are going to go places." —Dr. Thomas Phelan, Psychologist and bestselling author of 1-2-3 Magic "David's book is brilliant! He guides us through our own resistance and the unquestioned beliefs we have held around marketing, money, and our profession. Not only have I received a long-overdue education, David has inspired in me the creativity, courage, and confidence to create my own vision." —Melinda Edwards, MD, Psychiatrist A hands-on guide to building a successful mental health practice There is real opportunity for growth, advancement, and overall success within the mental health profession. Marketing for the Mental Health Professional helps you acquire and apply the powerful, proven sales and marketing techniques and strategies needed to create and cultivate a thriving mental health practice. Filled with real-life stories and helpful tips, this book provides you with the tools to build your practice, including guidance on: Using customer-based selling to create a thriving practice Developing effective strategies for engaging clients, building credibility, and earning loyalty Identifying true prospects that will lead to long-term success Using power, influence, and persuasion to help grow your practice Creating an impression and being remembered Using Internet technology to start a conversation and build relevance A practical guide for professionals looking to achieve long-term success in the field, Marketing for the Mental Health Professional proposes a different way of thinking about the profession. It leverages and incorporates key business, sales, and marketing principles that "best in class" organizations and sales/marketing professionals use to generate an increase in market share, financial wealth, and overall achievement.

The Mental Health Professional and the New Technologies

2004-09-22 Psychology
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Release : 2004-09-22
Genre : Psychology
Kind : eBook
Book Rating : 966/5 ( reviews)

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Book Synopsis The Mental Health Professional and the New Technologies by : Marlene M. Maheu

Download or read book The Mental Health Professional and the New Technologies written by Marlene M. Maheu. This book was released on 2004-09-22. Available in PDF, EPUB and Kindle. Book excerpt: In the last two decades, new communication technologies have dramatically changed the world in which mental health professionals and their patients live. Developments such as e-mail, online chat groups, Web pages, search engines, and electronic databases are directly or indirectly affecting most people's routines and expectations. Other developments are poised to do so in the near future. Already, for example, patients are acquiring both good and bad advice and information on the Web; many expect to be able to reach their therapists by e-mail. And already there is pressure from third party payers for providers to submit claims electronically. These technological breakthroughs have the potential to make mental health care more widely available and accessible, affordable, acceptable to patients, and adaptable to special needs. But many mental health professionals, as well as those who train them, are skeptical about integrating the new capabilities into their services and question the ethical and legal appropriateness of doing so. Those unfamiliar with the technologies tend to be particularly doubtful. How much e-mail contact with patients should I encourage or permit, and for what purposes? Why should I set up a Web site and how do I do so and what should I put on it? Should I refer patients to chat groups or Web-based discussion forums? Could video-conferencing be a helpful tool in some cases and what is involved? How do I avoid trouble if I dare to experiment with innovations? And last but not least, will the results of my experimentation be cost-effective? The book includes: an extensive overview of legal and regulatory issues, such as those raised by the Health Insurance Portability and Accountability Act (HIPAA); concrete technical, ethical, and managerial suggestions summarized in a seven-step Online Consultation Risk Management model; and how to" resource lists and sample documents of use to beginners and experienced professionals alike. For better or worse, no mental health professional today can avoid confronting the issues presented by the new technologies. The Mental Health Professional and the New Technologies: A Handbook for Practice Today will enormously simplify the job of thinking through the issues and making clinically, ethically, and legally prudent decisions.

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