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Pricing and Revenue Optimization

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Author :
Release : 2005-08-05
Genre : Business & Economics
Kind : eBook
Book Rating : 648/5 ( reviews)

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Book Synopsis Pricing and Revenue Optimization by : Robert Phillips

Download or read book Pricing and Revenue Optimization written by Robert Phillips. This book was released on 2005-08-05. Available in PDF, EPUB and Kindle. Book excerpt: This is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact [email protected].

Optimization for Profit

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Author :
Release : 1992
Genre : Business & Economics
Kind : eBook
Book Rating : 145/5 ( reviews)

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Book Synopsis Optimization for Profit by : Filmore E. Bender

Download or read book Optimization for Profit written by Filmore E. Bender. This book was released on 1992. Available in PDF, EPUB and Kindle. Book excerpt: This major new volume provides business decisionmakers and analysts with a tool that provides a logical structure for understanding problems as well as a mathematical technique for solving them. The primary tool presented throughout Optimization for Profit is linear programming (LP)--a medium that can be mastered by any individual who seeks to improve his/her analytical and decisionmaking skills. One of the special features of Optimization for Profit is the illustration of activity analysis as the technique used to formulate problems. By using activity analysis as the problem structure, linear programming become a natural extension of the way decision makers approach problems. As a result, linear programming becomes an integral part of the thinking process of the individual. Consequently, students or practitioners can readily create a linear programming model of an entire business or any part of a business. Several chapters are devoted to describing this technique and illustrating its application to many different types of companies, including an oil refinery, a marmalade production company, and a chicken processing plant. A thorough study of Optimization for Profit will enable you to work with any manufacturer or service industry and model all or part of the operation, and then solve the model to determine how best to minimize costs or maximize profits. Many firms save hundreds of thousands of dollars each year through the application of linear programming. The authors have presented the material in this vital book so clearly and thoroughly that an individual could master the material through self-study. The inclusion of problems at the end of each chapter makes this book suitable as a textbook at the advanced undergraduate or beginning graduate level at most colleges or universities for students of management science, operations research personnel, and applied mathematicians working in industry, government, or academia. Notable features of the book include: the practical aspects of modeling a business or any part of a business using linear programming a unique approach to explain the simplex method for solving linear programming problems real life, practical problems that are presented and solved in detail detailed instructions for those interested in solving linear programming problems on all types of computers from mainframes to PCs numerous problems provided for the benefit of the student and all of the linear programming models described in these problems as well as in the text itself are available on a diskette

You Should Test That

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Author :
Release : 2012-12-21
Genre : Business & Economics
Kind : eBook
Book Rating : 838/5 ( reviews)

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Book Synopsis You Should Test That by : Chris Goward

Download or read book You Should Test That written by Chris Goward. This book was released on 2012-12-21. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to convert website visitors into customers Part science and part art, conversion optimization is designed to turn visitors into customers. Carefully developed testing procedures are necessary to help you fine-tune images, headlines, navigation, colors, buttons, and every other element, creating a website that encourages visitors to take the action you seek. This book guides you through creating an optimization strategy that supports your business goals, using appropriate analytics tools, generating quality testing ideas, running online experiments, and making the adjustments that work. Conversion optimization is part science and part art; this guide provides step-by-step guidance to help you optimize your website for maximum conversion rates Explains how to analyze data, prioritize experiment opportunities, and choose the right testing methods Helps you learn what to adjust, how to do it, and how to analyze the results Features hands-on exercises, case studies, and a full-color insert reinforcing key tactics Author has used these techniques to assist Fortune 500 clients You Should Test That explains both the "why" and the "how" of conversion optimization, helping you maximize the value of your website.

Decision for Optimization of Profit in a Fully Integrated Company

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Author :
Release : 1962
Genre :
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Decision for Optimization of Profit in a Fully Integrated Company by : Tony Niemeyer

Download or read book Decision for Optimization of Profit in a Fully Integrated Company written by Tony Niemeyer. This book was released on 1962. Available in PDF, EPUB and Kindle. Book excerpt:

The Evaluation and Optimization of Trading Strategies

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Author :
Release : 2011-01-11
Genre : Business & Economics
Kind : eBook
Book Rating : 05X/5 ( reviews)

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Book Synopsis The Evaluation and Optimization of Trading Strategies by : Robert Pardo

Download or read book The Evaluation and Optimization of Trading Strategies written by Robert Pardo. This book was released on 2011-01-11. Available in PDF, EPUB and Kindle. Book excerpt: A newly expanded and updated edition of the trading classic, Design, Testing, and Optimization of Trading Systems Trading systems expert Robert Pardo is back, and in The Evaluation and Optimization of Trading Strategies, a thoroughly revised and updated edition of his classic text Design, Testing, and Optimization of Trading Systems, he reveals how he has perfected the programming and testing of trading systems using a successful battery of his own time-proven techniques. With this book, Pardo delivers important information to readers, from the design of workable trading strategies to measuring issues like profit and risk. Written in a straightforward and accessible style, this detailed guide presents traders with a way to develop and verify their trading strategy no matter what form they are currently using–stochastics, moving averages, chart patterns, RSI, or breakout methods. Whether a trader is seeking to enhance their profit or just getting started in testing, The Evaluation and Optimization of Trading Strategies offers practical instruction and expert advice on the development, evaluation, and application of winning mechanical trading systems.

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