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Social Media Listening and Monitoring for Business Applications

2016-09-21 Computers
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Release : 2016-09-21
Genre : Computers
Kind : eBook
Book Rating : 473/5 ( reviews)

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Book Synopsis Social Media Listening and Monitoring for Business Applications by : Rao, N. Raghavendra

Download or read book Social Media Listening and Monitoring for Business Applications written by Rao, N. Raghavendra. This book was released on 2016-09-21. Available in PDF, EPUB and Kindle. Book excerpt: Social Media has transformed the ways in which individuals keep in touch with family and friends. Likewise, businesses have identified the profound opportunities present for customer engagement and understanding through the massive data available on social media channels, in addition to the customer reach of such sites. Social Media Listening and Monitoring for Business Applications explores research-based solutions for businesses of all types interested in an understanding of emerging concepts and technologies for engaging customers online. Providing insight into the currently available social media tools and practices for various business applications, this publication is an essential resource for business professionals, graduate-level students, technology developers, and researchers.

Artificial Intellligence in Social Media

2020-04-07
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Release : 2020-04-07
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Kind : eBook
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Book Synopsis Artificial Intellligence in Social Media by : Introbooks

Download or read book Artificial Intellligence in Social Media written by Introbooks. This book was released on 2020-04-07. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence has revolutionized and transformed Social Media in many innovative ways. With around 3 billion people connected to various social media platforms, they are generating a huge mass of data. Now the question is, "Why should social media be concerned about all this data floating around?" The answer to this question is that this 'meta - data' is of great value to social media platforms.One reason is that the social networks can keep themselves relevant with times only if they keep themselves abreast about the needs, wants and choices of the users from multiple geographical locations. Another reason is that they get to monetize this information when they share their platforms with advertisers and marketers. AI is one single solution for both these scenarios.

On Media Monitoring

2011 Freedom of the press
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Release : 2011
Genre : Freedom of the press
Kind : eBook
Book Rating : 037/5 ( reviews)

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Book Synopsis On Media Monitoring by : Josef Trappel

Download or read book On Media Monitoring written by Josef Trappel. This book was released on 2011. Available in PDF, EPUB and Kindle. Book excerpt: Introduction : can media monitoring support democracy? / Josef Trappel & Werner A. Meier -- Monitoring media freedom. Evaluating media freedom / Lee B. Becker & Tudor Vlad -- Monitoring and measuring press freedom on a global scale : strengths and weaknesses of the Freedom House index / Karin Deutsch-Karlekar -- Challenges of media monitoring in transition countries / Lucie Hribal -- Evaluating freedom of the media in new democracies / Kristina Weissenbach -- Monitoring media for democracy. On media monitoring : the Media for Democracy Monitor (MDM) / Josef Trappel and Tanja Maniglio -- The Netherlands / Leen d'Haenens -- Germany / Frank Marcinkowski & André Donk -- Switzerland / Tanja Maniglio & Josef Trappel -- Portugal / Joaquim Fidalgo -- Lithuania / Auks Balytien and Egl Napryt -- Monitoring media organizations. Monitoring corporate governance in US and European media firms / Robert G. Picard -- Media organisations and their accountability to democracy: categories and indicators / Torbjörn von Krogh.

Social Monitoring for Public Health

2017-08-31 Computers
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Release : 2017-08-31
Genre : Computers
Kind : eBook
Book Rating : 101/5 ( reviews)

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Book Synopsis Social Monitoring for Public Health by : Michael J. Paul

Download or read book Social Monitoring for Public Health written by Michael J. Paul. This book was released on 2017-08-31. Available in PDF, EPUB and Kindle. Book excerpt: Public health thrives on high-quality evidence, yet acquiring meaningful data on a population remains a central challenge of public health research and practice. Social monitoring, the analysis of social media and other user-generated web data, has brought advances in the way we leverage population data to understand health. Social media offers advantages over traditional data sources, including real-time data availability, ease of access, and reduced cost. Social media allows us to ask, and answer, questions we never thought possible. This book presents an overview of the progress on uses of social monitoring to study public health over the past decade. We explain available data sources, common methods, and survey research on social monitoring in a wide range of public health areas. Our examples come from topics such as disease surveillance, behavioral medicine, and mental health, among others. We explore the limitations and concerns of these methods. Our survey of this exciting new field of data-driven research lays out future research directions.

International Media Monitoring

1999 Language Arts & Disciplines
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Release : 1999
Genre : Language Arts & Disciplines
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Book Synopsis International Media Monitoring by : Kaarle Nordenstreng

Download or read book International Media Monitoring written by Kaarle Nordenstreng. This book was released on 1999. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this volume focus on the international system of monitoring media coverage of global problems such as peace and war, human rights, and the environment. The kind of media criticism advocated by the media monitoring idea is motivated by scientifically based description and assessment of media performance carried out by methods of content analysis.

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