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Nonprofit Crowdfunding Explained

2016-10-15
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Release : 2016-10-15
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Kind : eBook
Book Rating : 465/5 ( reviews)

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Book Synopsis Nonprofit Crowdfunding Explained by : Salvador Briggman

Download or read book Nonprofit Crowdfunding Explained written by Salvador Briggman. This book was released on 2016-10-15. Available in PDF, EPUB and Kindle. Book excerpt: Right now, we're in the middle of a historic shift in charitable giving behavior. The rules of nonprofit fundraising are being re-written as we speak. With the emergence of social media, smartphones, and the web, opportunities for budding nonprofits are finally opening up. What were once tried and true methods to engage donors are quickly becoming archaic and ineffective. Believe it or not, you are living in the golden age of fundraising. A handful of nonprofits have caught on and are absolutely crushing it online. They've harnessed the power of technology to run massive online giving campaigns and reach thousands of supporters across the web. It's a complete no-brainer, but not everyone realizes that yet. In this step-by-step guide, I'm going to be introducing you to several of these organizations that have caught on to and are riding a soaring trend. I've written about many of these orgs on my popular blog, which has been cited by the New York Times, the Wall Street Journal, and more. I've also spoken with many on my podcast. After talking with these nonprofits, I realized one thing. They're not special. What they're doing isn't all that sophisticated. They're run by ordinary folks, just like you and me. In fact, if you follow the steps that I outline in this book, you'll be able to replicate their results. You'll finally get badly needed funding for your organization. Take a second to imagine just how great it will feel to log on to your computer and find your email inbox overflowing with donation messages. Wouldn't that be awesome? I'm not saying that it's going to be easy. Quite frankly, you're going to be treading into uncharted waters. A lot of the tools, websites, and techniques I'm about to cover might seem unfamiliar and at first, confusing. But, I promise you that I'll hold your hand every step of the way. By the end of this ebook, you'll have a clear step-by-step plan for executing an online crowdfunding campaign and know what to do next. More importantly, you'll be able to stay true your org's mission and serve humanity.

Crowdfunding as a Financing Tool for NGO Projects. An Analysis of Motivational Factors for Contribution

2016-07-25 Business & Economics
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Release : 2016-07-25
Genre : Business & Economics
Kind : eBook
Book Rating : 76X/5 ( reviews)

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Book Synopsis Crowdfunding as a Financing Tool for NGO Projects. An Analysis of Motivational Factors for Contribution by : Katharina Hauck

Download or read book Crowdfunding as a Financing Tool for NGO Projects. An Analysis of Motivational Factors for Contribution written by Katharina Hauck. This book was released on 2016-07-25. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2015 in the subject Business economics - Investment and Finance, grade: 1,7, University of Applied Sciences Bielefeld (Wirtschaft und Gesundheit), language: English, abstract: Crowdfunding platforms give space to private persons and organizations to publish their projects online and ask for financial support. These projects can be either for profit or non-profit. Although data can, once put online, go viral in no time and become known to many people, there is still much effort needed to create an outstanding project which provides added value to the donor and is thus worth supporting and sharing. By far not every crowdfunding project is successful, and many fundraisers do not yet have the know-how to reach enough funders for their projects. Others even neglect to engage in crowdfunding in the first place, as new possibilities always come along with confusion and insecurity. The central aim of this thesis is therefore to examine how web-based crowdfunding projects must be designed and presented in order to satisfy prospective donors’ needs. The main focus lays on the initiation of the funding process. Prospects shall be convinced to become contributors to a crowdfunding campaign in a sustainable, long-term oriented manner. In order to come to the right conclusions, it is necessary to analyze both the fundraisers’ and the funders’ point of view. First of all, it needs to be clarified how crowdfunding works and what possibilities there are for German fundraisers to realize their campaigns in the most satisfactory manner. Several donation-based crowdfunding platforms in Germany offer different tools and features for their users, being both fundraisers and funders. Furthermore, it will be defined who must be addressed by crowdfunding campaigns and whether these people differ from regular offline donors. To become more specific, the German donors and their preferences in giving will be investigated, concerning both offline and online fundraising. For a more profound analysis of the donors’ insights, one has to go back to the very roots of charity and philanthropy: What motivates people to donate to charity? Both the funders’ characteristics and the fundraisers’ possibilities will be brought together when elaborating the incentives to contribute to a crowdfunding campaign. The design and content of the project page as well as the features of the crowdfunding platform should match the basic motives for becoming a donor. Some of the features already being offered by the platforms fulfill this precondition. In addition, there is potential for new tools making a contribution more probable and assuring long-term relationships to donors.

Advances in Crowdfunding

2020 Business enterprises
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Release : 2020
Genre : Business enterprises
Kind : eBook
Book Rating : 095/5 ( reviews)

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Book Synopsis Advances in Crowdfunding by : Rotem Shneor

Download or read book Advances in Crowdfunding written by Rotem Shneor. This book was released on 2020. Available in PDF, EPUB and Kindle. Book excerpt: This open access book presents a comprehensive and up-to-date collection of knowledge on the state of crowdfunding research and practice. It considers crowdfunding models and their different manifestations across a variety of geographies and sectors, and explores the perspectives of fundraisers, backers, platforms, and regulators. Gathering insights from a wide range of influential researchers in the field, the book balances concepts, theory, and case studies. Going beyond previous research on crowdfunding, the contributors also investigate issues of community, sustainability, education, and ethics. A vital resource for anyone researching crowdfunding, this book offers readers a deep understanding of the characteristics, business models, user-relations, and behavioural patterns of crowdfunding.

Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications

2020-01-03 Business & Economics
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Release : 2020-01-03
Genre : Business & Economics
Kind : eBook
Book Rating : 61X/5 ( reviews)

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Book Synopsis Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources. This book was released on 2020-01-03. Available in PDF, EPUB and Kindle. Book excerpt: Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly critical in smaller business environments that have fewer resources. Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines the strategies and concepts that will assist small and medium-sized enterprises to achieve competitiveness. It also explores the latest advances and developments for creating a system of shared values and beliefs in small business environments. Highlighting a range of topics such as entrepreneurship, innovative behavior, and organizational sustainability, this multi-volume book is ideally designed for entrepreneurs, business managers, executives, managing directors, academicians, business professionals, researchers, and graduate-level students.

Nonprofit Fundraising 101

2016-01-19 Business & Economics
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Release : 2016-01-19
Genre : Business & Economics
Kind : eBook
Book Rating : 461/5 ( reviews)

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Book Synopsis Nonprofit Fundraising 101 by : Darian Rodriguez Heyman

Download or read book Nonprofit Fundraising 101 written by Darian Rodriguez Heyman. This book was released on 2016-01-19. Available in PDF, EPUB and Kindle. Book excerpt: Raise more money for your cause! Based on expert advice and insights from a variety of respected industry experts, Nonprofit Fundraising 101 is an essential text for nonprofit professionals, volunteers, activists, and social entrepreneurs who want to leverage best practices to promote their cause. Built upon the success of the best-selling Nonprofit Management 101, this easy to digest book provides practical, comprehensive guidance for nonprofit fundraising around the globe. With tips and tools, expert advice, and real-world insights from almost fifty industry leaders, this robust resource addresses the entire spectrum of fundraising for nonprofits, including: Planning, hiring, and tracking progress Individual donors, major gifts, events, and direct mail Board and volunteer engagement Foundation and government grants Corporate partnerships Online and email fundraising Social media and mobile crowdfunding Earned income and social enterprise Written by and for front line practitioners and geared towards a global audience of emerging and established leaders, this field guide offers step-by-step formulas for success. Nonprofit Fundraising 101 features a foreword by fundraising guru and Soul of Money author Lynne Twist, insights from notable non-profit professionals such as CNN's Van Jones, and an afterword by Kiva.org Co-Founder & President Premal Shah. This book also provides indispensible ideas and diverse case studies ranging from grassroots efforts to the ALS Ice Bucket Challenge, and advice for organizations of all sizes and focus. Chapters are brief and easily digestible, featuring extensive resources for additional learning, concrete best practices, and pitfalls to avoid. Enjoy this must-read manual to learn tried and true ways to raise more money for your cause, nonprofit, or charity.

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