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Mega-events and Urban Image Construction

2017-02-17 Business & Economics
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Release : 2017-02-17
Genre : Business & Economics
Kind : eBook
Book Rating : 298/5 ( reviews)

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Book Synopsis Mega-events and Urban Image Construction by : Anne-Marie Broudehoux

Download or read book Mega-events and Urban Image Construction written by Anne-Marie Broudehoux. This book was released on 2017-02-17. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this book is the influence of mega-events in the transformation of image construction practices in their host cities. It uses the idea of urban image construction as a lens through which to examine the spectacles of mega-events, with chapters exploring different themes that compose the imagineering process. The physical and social dimensions of these spectacles are addressed, as is the emerging resistance to controversial initiatives. The book explores the unique conditions of mega-event hosting by employing a political-economy point of view and focusing the analytical lenses on Rio de Janeiro and Beijing, two recent Olympic host cities with immense social inequalities.

Mega-Events and Globalization

2015-10-05 Sports & Recreation
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Release : 2015-10-05
Genre : Sports & Recreation
Kind : eBook
Book Rating : 363/5 ( reviews)

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Book Synopsis Mega-Events and Globalization by : Richard Gruneau

Download or read book Mega-Events and Globalization written by Richard Gruneau. This book was released on 2015-10-05. Available in PDF, EPUB and Kindle. Book excerpt: Since the turn of the twenty first century, there has been a trend for urban "mega events" to be awarded to cities and nations in the East and Global South. Such events have been viewed as economic stimulant as well as opportunities to promote national identity, gain greater international recognition and exercise a form of 'soft power.' However, there has also been on-going controversy about the value, impact and legacy of global mega events in these cities and nations. This book provides a critical examination of the ambition for spectacle that has emerged across the East and Global South. The chapters explore the theoretical and conceptual issues associated with mega-events and new forms of globalization, from the critical political economy of mega-events in a changing world order to the contested social and economic legacies of mega-events and the widespread opposition that increasingly accompanies these events. The book also explores questions of urban development and governance, the role of new communications technologies in global economic expansion, the high security State, and the growing global influence of international non-governmental organizations. This book offers a rich collection of original theoretical contributions and global case studies from leading international scholars from the social sciences and humanities. It offers a fresh and unique interdisciplinary perspective that synthesizes cutting edge research on mega-events and urban spectacles while simultaneously contributing to a broader understanding of the dynamics of global capitalism and international political power in the early twenty first century.

Mega-Events

2019-09-17 Business & Economics
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Release : 2019-09-17
Genre : Business & Economics
Kind : eBook
Book Rating : 092/5 ( reviews)

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Book Synopsis Mega-Events by : Graeme Evans

Download or read book Mega-Events written by Graeme Evans. This book was released on 2019-09-17. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together different perspectives of mega-event bidding, hosting and legacies. Their impact is considered through an international range of mega-events in terms of land use, political and socio-economic change, and the placemaking processes that accompany these area-based regeneration projects. From city-regions that have not been successful or withdrawn from mega-event selection, to contemporary Olympic, Football World Cup and Expo host cities whose legacy is still unfolding, to event sites whose legacy is now established, the global appeal of the mega-event is apparent from this collection. The book interrogates the mega-event phenomenon in ten countries, from North and South America, and Australia, to Western and Eastern Europe. Drawing on their historical evolution and antecedents, and following recurrent themes of urban regeneration and resistance, the book highlights the importance of major events and festivals to the creation and marketing of place through branding and regional growth In considering a range of mega-events critically and in different national and geopolitical contexts, the book will be of interest to policy and decision-makers at local, regional, national and international levels, and will be of particular interest to professionals, scholars and students working in planning, urban studies, sport and leisure studies, and in event and festival management.

Mega-Events and Globalization

2015-10-05 Sports & Recreation
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Release : 2015-10-05
Genre : Sports & Recreation
Kind : eBook
Book Rating : 355/5 ( reviews)

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Book Synopsis Mega-Events and Globalization by : Richard Gruneau

Download or read book Mega-Events and Globalization written by Richard Gruneau. This book was released on 2015-10-05. Available in PDF, EPUB and Kindle. Book excerpt: Since the turn of the twenty first century, there has been a trend for urban "mega events" to be awarded to cities and nations in the East and Global South. Such events have been viewed as economic stimulant as well as opportunities to promote national identity, gain greater international recognition and exercise a form of 'soft power.' However, there has also been on-going controversy about the value, impact and legacy of global mega events in these cities and nations. This book provides a critical examination of the ambition for spectacle that has emerged across the East and Global South. The chapters explore the theoretical and conceptual issues associated with mega-events and new forms of globalization, from the critical political economy of mega-events in a changing world order to the contested social and economic legacies of mega-events and the widespread opposition that increasingly accompanies these events. The book also explores questions of urban development and governance, the role of new communications technologies in global economic expansion, the high security State, and the growing global influence of international non-governmental organizations. This book offers a rich collection of original theoretical contributions and global case studies from leading international scholars from the social sciences and humanities. It offers a fresh and unique interdisciplinary perspective that synthesizes cutting edge research on mega-events and urban spectacles while simultaneously contributing to a broader understanding of the dynamics of global capitalism and international political power in the early twenty first century.

Mega-event Cities: Urban Legacies of Global Sports Events

2016-03-02 Political Science
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Release : 2016-03-02
Genre : Political Science
Kind : eBook
Book Rating : 963/5 ( reviews)

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Book Synopsis Mega-event Cities: Urban Legacies of Global Sports Events by : Valerie Viehoff

Download or read book Mega-event Cities: Urban Legacies of Global Sports Events written by Valerie Viehoff. This book was released on 2016-03-02. Available in PDF, EPUB and Kindle. Book excerpt: Mega-events represent an important moment in the life of a city, providing a useful lens through which we may analyse their cultural, social, political and economic development. In the wake of the International Olympic Committee’s (IOC’s) concerns about ’gigantism’ and wider public concerns about rising costs, it was imperative in the C21st to demonstrate the long term benefits that arose for the city and nations from hosting premier sporting events. ’London 2012’ was the first to integrate the concept of legacy from the moment a bid to host the Olympic and Paralympic Games was being considered. London proposed an ambitious programme of urban renewal for East London. Subsequent host city bids have adopted the ’legacy narrative’ and, as this book demonstrates, aligned this to major schemes of urban development and renewal. Bringing together scholars, practitioners and policy makers, this book focuses upon the legacies sought by cities that host major sports events. It analyses how governments, the IOC and others define and measure ’legacy’. It also focuses upon the challenges and opportunities facing future host cities of mega-events, looking at their aspirations and the intended impact upon their domestic and international development. It questions what the global shift in geographical location of mega-events means for sports development and the business of sport, what the attractions are for cities seeking to harness the hosting of a mega-event, and whether there may be longer term consequences for the bidding and hosting major sporting events in the wake of the widespread social unrest that accompanied the preparations in Brazil for hosting the FIFA World Cup (2014) and the summer Olympics (2016) and in Turkey, where there was significant opposition to bid for the 2020 summer Olympiad.

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