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Maladaptive Consumer Behavior

2024-08-11 Business & Economics
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Release : 2024-08-11
Genre : Business & Economics
Kind : eBook
Book Rating : 989/5 ( reviews)

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Book Synopsis Maladaptive Consumer Behavior by : Ingrid Martin

Download or read book Maladaptive Consumer Behavior written by Ingrid Martin. This book was released on 2024-08-11. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume provides a marketing perspective on maladaptive consumer behavior, especially behavior with dysfunctional consequences that does not have its origins in physical addiction. It brings together contributions of leading scholars who have expertise in various forms of maladaptive consumption. The chapters address specific manifestations of maladaptive consumption, such as those related to food, alcoholic beverages, online gaming, and media consumption, among others, with an emphasis on behaviors that are not traditionally regarded as arising from physical addiction. Further, the book includes chapters that focus more broadly of definitional and conceptual issues, methodological approaches, implications for intervention and regulation, and the value judgments inherent in the identification and classification of behaviors as “maladaptive." It examines numerous alternative theories of maladaptive consumption and places such behavior in a larger market context. Taken together, the contributions in this volume (1) describe the general phenomenon of maladaptive consumption, (2) describe specific manifestations of maladaptive consumption, (3) identify issues of research methodology and definition related to the study of maladaptive consumption, and (4) address relevant interventions, regulations, and public policy issues. It will appeal to scholars interested in maladaptive consumption behaviors and their treatments as well as consumer behavior more generally across multiple fields, including marketing, clinical psychology, social work, and public health.

Maladaptive Consumer Behavior

Download Maladaptive Consumer Behavior PDF Online Free

Author :
Release :
Genre :
Kind : eBook
Book Rating : 998/5 ( reviews)

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Book Synopsis Maladaptive Consumer Behavior by : Ingrid M. Martin

Download or read book Maladaptive Consumer Behavior written by Ingrid M. Martin. This book was released on . Available in PDF, EPUB and Kindle. Book excerpt:

Consumer Behavior Over the Life Course

2019 Consumer behavior
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Author :
Release : 2019
Genre : Consumer behavior
Kind : eBook
Book Rating : 092/5 ( reviews)

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Book Synopsis Consumer Behavior Over the Life Course by : George P. Moschis

Download or read book Consumer Behavior Over the Life Course written by George P. Moschis. This book was released on 2019. Available in PDF, EPUB and Kindle. Book excerpt: This book examines consumer behavior using the "life course" paradigm, a multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and illustrating how to apply the life course paradigm's concepts and theoretical perspectives to study consumer topics in an innovative way. Although a growing number of marketing researchers, either implicitly or explicitly, subscribe to life course perspectives for studying a variety of consumer behaviors, their efforts have been limited due to a lack of theories and methods that would help them study consumers over the lifecycle. When studying consumers over their lifespan, researchers examine differences in the consumer behaviors of various age groups (e.g., children, baby boomers, elderly, etc.) or family life stages (e.g., bachelors, full nesters, empty nesters, etc.), inferring that consumer behavior changes over time or linking consumption behaviors to previous experiences and future expectations. Such efforts, however, have yet to benefit from an interdisciplinary research approach. This book fills this gap in consumer research by informing readers about the differences between some of the most commonly used models for studying consumers over their lifespan and the life course paradigm, and providing implications for research, public policy, and marketing practice. Presenting applications of the life course approach in such research topics as decision making, maladaptive behaviors (e.g., compulsive buying, binge eating), consumer well-being, and cognitive decline, this book is beneficial for students, scholars, professors, practitioners, and policy makers in consumer behavior, consumer research, consumer psychology, and marketing research.

Consumer Behavior over the Life Course

2019-01-31 Business & Economics
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Release : 2019-01-31
Genre : Business & Economics
Kind : eBook
Book Rating : 084/5 ( reviews)

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Book Synopsis Consumer Behavior over the Life Course by : George P. Moschis

Download or read book Consumer Behavior over the Life Course written by George P. Moschis. This book was released on 2019-01-31. Available in PDF, EPUB and Kindle. Book excerpt: This book examines consumer behavior using the “life course” paradigm, a multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and illustrating how to apply the life course paradigm’s concepts and theoretical perspectives to study consumer topics in an innovative way. Although a growing number of marketing researchers, either implicitly or explicitly, subscribe to life course perspectives for studying a variety of consumer behaviors, their efforts have been limited due to a lack of theories and methods that would help them study consumers over the lifecycle. When studying consumers over their lifespan, researchers examine differences in the consumer behaviors of various age groups (e.g., children, baby boomers, elderly, etc.) or family life stages (e.g., bachelors, full nesters, empty nesters, etc.), inferring that consumer behavior changes over time or linking consumption behaviors to previous experiences and future expectations. Such efforts, however, have yet to benefit from an interdisciplinary research approach. This book fills this gap in consumer research by informing readers about the differences between some of the most commonly used models for studying consumers over their lifespan and the life course paradigm, and providing implications for research, public policy, and marketing practice. Presenting applications of the life course approach in such research topics as decision making, maladaptive behaviors (e.g., compulsive buying, binge eating), consumer well-being, and cognitive decline, this book is beneficial for students, scholars, professors, practitioners, and policy makers in consumer behavior, consumer research, consumer psychology, and marketing research.

The Future of Service Post-COVID-19 Pandemic, Volume 2

2021-02-10 Business & Economics
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Release : 2021-02-10
Genre : Business & Economics
Kind : eBook
Book Rating : 343/5 ( reviews)

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Book Synopsis The Future of Service Post-COVID-19 Pandemic, Volume 2 by : Jungwoo Lee

Download or read book The Future of Service Post-COVID-19 Pandemic, Volume 2 written by Jungwoo Lee. This book was released on 2021-02-10. Available in PDF, EPUB and Kindle. Book excerpt: This book adds to the discussion from Volume 1 by providing insights and stimulating new thinking about the changing nature of services and marketing, service work and workers, and service experiences during and after the COVID-19 pandemic in 2020, particularly focusing on services marketing. This book serves as a useful resource for business practitioners and academics in the areas of service management and marketing responses during a pandemic. Each chapter deals with specific current issues within these industries due to COVID-19 and issues that will come up post-pandemic. As COVID-19 is expected to change the service practice and promote the utilization of novel methods, such as untact marketing, untact service, telecommuting, alternative work arrangements, job crafting, and new work skills, a range of examples and cases are provided to elaborate on applying these emerging new concepts within the service sector.

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