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Make Your Words Work

2020-06-07 Reference
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Release : 2020-06-07
Genre : Reference
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Make Your Words Work by : Gary Provost

Download or read book Make Your Words Work written by Gary Provost. This book was released on 2020-06-07. Available in PDF, EPUB and Kindle. Book excerpt: Gary Provost practices what he preaches in Make Your Words Work. He helps you learn to write well by, among other things, writing well himself. His warm, witty, entertaining instruction teams with solid examples as well as exercises. Get the good word now. This is the writing course to help you make your work more powerful, more readable, more salable.

Words That Work

2007-01-02 Language Arts & Disciplines
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Release : 2007-01-02
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 745/5 ( reviews)

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Book Synopsis Words That Work by : Dr. Frank Luntz

Download or read book Words That Work written by Dr. Frank Luntz. This book was released on 2007-01-02. Available in PDF, EPUB and Kindle. Book excerpt: The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

Make Every Word Count

2015-12-17
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Release : 2015-12-17
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Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Make Every Word Count by : Gary Provost

Download or read book Make Every Word Count written by Gary Provost. This book was released on 2015-12-17. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Beyond Style: Mastering the Finer Points of Writing, Gary Provost's Make Every Word Count is a guide to assist writers of both fiction and nonfiction. Topics include: style, use of jargon, avoiding cliches, tone, intention, characterization, credibility, description, dialogue, viewpoints, and many more.

Persuasive Writing

2007 Business & Economics
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Release : 2007
Genre : Business & Economics
Kind : eBook
Book Rating : 363/5 ( reviews)

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Book Synopsis Persuasive Writing by : Nick Souter

Download or read book Persuasive Writing written by Nick Souter. This book was released on 2007. Available in PDF, EPUB and Kindle. Book excerpt: The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.

Making Your words Work

2007-05-07 Education
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Release : 2007-05-07
Genre : Education
Kind : eBook
Book Rating : 342/5 ( reviews)

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Book Synopsis Making Your words Work by : Terry Mahony

Download or read book Making Your words Work written by Terry Mahony. This book was released on 2007-05-07. Available in PDF, EPUB and Kindle. Book excerpt: The first book to focus on the application of language models for classroom management, Making Your Words Work offers a large repertoire of linguistic approaches to improve communication between teacher and pupil. It provides a robust rationale of the causes of anxiety and dysfunctional behaviour. It covers the latest developments in effective teaching through the modification of language use. Previously published as Words Work!: How to Change Your Language to Improve Behaviour in Your Classroom ISBN 978-189983698-7 - resized and reformatted.

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