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Logo Savvy

2008 Entrepreneurship
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Release : 2008
Genre : Entrepreneurship
Kind : eBook
Book Rating : 947/5 ( reviews)

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Book Synopsis Logo Savvy by : Perry Chua, Dann Ilicic

Download or read book Logo Savvy written by Perry Chua, Dann Ilicic. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: How to choose a name and create a catchy mark After the business plan, the first step for any new company is choosing a name--a seemingly simple activity which can be extremely challenging.

Logo Savvy

2008-10-15 Design
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Release : 2008-10-15
Genre : Design
Kind : eBook
Book Rating : 666/5 ( reviews)

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Book Synopsis Logo Savvy by : Perry Chua

Download or read book Logo Savvy written by Perry Chua. This book was released on 2008-10-15. Available in PDF, EPUB and Kindle. Book excerpt: How to choose a name and create a catchy mark After the business plan, the first step for any new company is choosing a name—a seemingly simple activity which can be extremely challenging. The next and equally challenging step is designing a logo that is eye catching, appropriate, and reflective of the chosen name of the business. Even for the seasoned designer, this is a remarkably difficult task. Logo Savvy will help readers understand how to define the right approach and achieve an innovative and unique solution for both the name and the logo design. Chapters showcase companies whose identities have evolved visually through the introduction of a great name, as well as companies which have developed a visual identity in tandem with a name. Case studies, corresponding side bars, and tips provide designers with the inspiration and tools they need to find the right approach for their own clients.

999 Logo Design Elements

2011 Logos (Symbols)
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Release : 2011
Genre : Logos (Symbols)
Kind : eBook
Book Rating : 311/5 ( reviews)

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Book Synopsis 999 Logo Design Elements by : Daniel Donnelly

Download or read book 999 Logo Design Elements written by Daniel Donnelly. This book was released on 2011. Available in PDF, EPUB and Kindle. Book excerpt: Each logo element in 999 Logo Design Elements is a distinct and standalone piece that offers designers the capability to develop hundreds of thousands of logo variations on themes. The elements include banners, arrows, ovals, swooshes, geometric shapes, and hundreds of creative parts that can be pulled together to create original logo designs. Featured throughout the book are examples of logos and identities built with elements from the book.also includes links to all of the resources included in the book for easy access to books, tutorials, and websites focused on logo design. Graphic editing software, such as Adobe Photoshop(R) and Illustrator(R), are required.

Logo Design Love

2009-12-20 Computers
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Release : 2009-12-20
Genre : Computers
Kind : eBook
Book Rating : 727/5 ( reviews)

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Book Synopsis Logo Design Love by : David Airey

Download or read book Logo Design Love written by David Airey. This book was released on 2009-12-20. Available in PDF, EPUB and Kindle. Book excerpt: There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. - Tom Geismar, Chermayeff & Geismar In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more. Readers will learn: Why one logo is more effective than another How to create their own iconic designs What sets some designers above the rest Best practices for working with clients 25 practical design tips for creating logos that last

Logo Design Love

2015 Art
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Release : 2015
Genre : Art
Kind : eBook
Book Rating : 206/5 ( reviews)

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Book Synopsis Logo Design Love by : David Airey

Download or read book Logo Design Love written by David Airey. This book was released on 2015. Available in PDF, EPUB and Kindle. Book excerpt: In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.

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